Consumers grasp for proof of goal & dream attainment
Implications - Innovations that inspire people to regain hope in their dreams can never be abundant enough. The glorification of President Barack Obama's continued success and Susan Boyle's fanmade shockstardom this quarter reinforce the social yearning for proof of manifestation. Consumers cling hard to that which empowers.
Trend Themes
1. Glorification of Unexpected Success - Consumers are seeking reassurance that their dreams can come to fruition, leading to innovations that glorify and celebrate unexpected success.
2. Value of Academic Achievement - The economic recession has led to a shift in focus towards academic achievement and education, presenting opportunities to innovate in this area.
3. Celebrity Philanthropy - Celebrities are using their platforms to bring attention to charitable causes and advocate for world affairs, presenting opportunities for collaboration and innovation in philanthropy.
Industry Implications
1. Art and Design - Innovations in print art and other creative expressions can capitalize on the trend of glorifying unexpected success in popular culture.
2. Education - Opportunities exist to innovate in the education industry and provide value to consumers seeking academic and financial success.
3. Philanthropy and Non-profit - Business professionals can collaborate with celebrities and leverage their brands to make an impact in philanthropy and world affairs.
5 Featured, 30 Examples:
363,342 Total Clicks
Date Range:
Mar 09 — Jun 09
Trending:
Average
Consumer Insight Topics: