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Sartorial Rebellion

Fashion and designs that reflect or mock, the economic crisis

Implications - Economy-reflecting apparel has evolved from depressing color shades like charcoals and blacks to a grungy, hobo-chic look. Building on this are tattered, torn and ripped fashions; an economy-mocking style being seen from high end designs to cheap fast-fashion outlets.
Trend Themes
1. Tattered Fashion - As consumers increasingly turn to fashion that reflects the economic crisis, companies can capitalize on the popularity of distressed apparel by embracing the tattered trend and creating unique designs that appeal to consumers.
2. Ripped Denim Revival - The resurgence of ripped denim has been evident on both the runway and in everyday streetwear, providing companies with an opportunity to embrace the trend and offer unique designs that meet consumer demand for edgy fashion.
3. Tattered Leggings - With the growing popularity of leggings, consumers are seeking out unique designs that set their fashion choices apart. Companies can capitalize on this trend by creating tattered leggings and other edgy designs that appeal to consumers' desire for non-traditional styles.
Industry Implications
1. Fashion - The fashion industry is well-positioned to capitalize on the growing popularity of tattered, edgy designs as consumers seek out unique styles that reflect the economic climate.
2. Retail - As consumer interest in tattered and distressed apparel grows, retailers can embrace the trend and offer a wider variety of clothing options to meet the needs of consumers seeking out edgy, non-traditional fashion choices.
3. Marketing - The popularity of tattered, distressed fashion provides marketing professionals with an opportunity to capitalize on consumer interest in unique, edgy styles by leveraging social media and other digital marketing channels to reach new audiences.
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 20 Examples:
1,033,127 Total Clicks
Date Range:
Jun 08 — Jun 09
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Shredded Male Leggings
Shredded Male Leggings
Sci-Fi Warrior Fashion at Gareth Pugh Fall 2009
Young British designer Gareth Pugh further cemented his reputation as the hottest thing in fashion these days with the debut of his first men’s collection in Paris. Even Delphine Arnault, the heiress… MORE
Shredded Denim
Shredded Denim
Supermodels in Ripped Jeans
This season the distressed look has been taken to the level… barely there, shredded denim fashions. During the Seattle grunge scene in the 90’s, torn jeans were the fashion, but the look was symbolizing… MORE
Ripped Black Jeans
Ripped Black Jeans
Celebs in Tattered Dark Denim Bring Back the Grunge Look
Ripped black jeans are the new leggings according to the celebrity fashion photos in this gallery. After Maison Martin Margiela made the shredded black pants look so haute at fashion week, it wasn't… MORE
Shredded Leggings
Shredded Leggings
Tattered Tights Turn Ruined Hosiery Into High Fashion Accessories
Ripped, torn and shredded: those used to be considered terrible qualities for hosiery, but tattered tights are all the rage now, even among high end designers. If only I'd known sooner; all those tights… MORE
Ripped Denim Revivals
Ripped Denim Revivals
Runways and Sidewalks See Resurgence of Torn '90s Jeans
Although reminiscent of punk, safety pins, spiky hair and The Sex Pistols, the ripped jeans look is a brilliantly cool look to bust out when you are in a Gothic mood. Perhaps after spending a week with… MORE
Shredded Threads
Shredded Threads
Strappy, Stylish Cobweb and Fishing Net-Inspired Fashions
It’s hard to miss the cobweb and fishing net-inspired looks in several of the 2009 spring fashion collections. This slightly docile version of bondage is edgy, but not threatening. It makes a very provocative,… MORE
Torn Fashion
Torn Fashion
Teri Hatcher Rocks Ripped Dress on 'Letterman'
Actress Teri Hatcher looks like she's having a serious wardrobe malfunction en route to the 'Late Show with David Letterman.' At first glance, it appears that a part of the shimmering fabric on the outside… MORE
Tattered Rocker Denim
Tattered Rocker Denim
Black Ripped Maison Martin Margiela Jeans in The Telegraph
If you don’t have ripped black jean envy yet, this editorial might be the tipping point—or if you’re a hater of the tattered leg look, you’ll probably be rolling your eyes this shoot from The Telegraph.… MORE
Tattered Leggings
Tattered Leggings
Thomas Townsend's Model Rocks Ripped Legwear for 'Suburban Girl'
Ripped leggings are making their rounds on the fashion scene this year, so it's no wonder that we're seeing this fashion phenomenon in photo shoots like Thomas Townsend's 'Suburban Girl.' Townsend's model… MORE