Dessert and sweet snack items incorporate seeds
Implications - The food industry is taking note of the growing popularity of merging healthy with indulgent ingredients, and is now increasingly offering desserts that incorporate seeds – including everything from sunflower to flax. These unlikely combinations allow such desserts to appeal to consumers who are health conscious, as well as consumers who have more indulgent tendencies.
Workshop Question - How could your brand offer a "best of both worlds" product/service?
Trend Themes
1. Seed-based Desserts - The trend of incorporating seeds into desserts to merge healthy and indulgent ingredients.
2. Niche-free From Desserts - The trend of catering to specific dietary requirements and/or allergies with desserts that contain none of the top 8 allergens.
3. Nut and Dairy-free Desserts - The trend of using nuts and seeds as a replacement for dairy in frozen desserts.
Industry Implications
1. Food Industry - The food industry can innovate by merging healthy and indulgent ingredients to cater to the diverse needs of the consumers.
2. Allergen-free Industry - The allergen-free industry can create innovative dessert recipes that cater to consumers with specific dietary needs and restrictions.
3. Sustainable Industry - The sustainable industry can innovatively use nuts and seeds in desserts as a replacement for dairy to reduce waste and cater to vegans.