The process of finding a home becomes app-fueled
Implications - In a world inundated with digital solutions to real-life problems -- such as Tinder, Uber, or AirBnb -- the natural next step is that peer-to-peer, app-fueled model infiltrating big-ticket purchases. Housing is the next space rife for a digital upheaval to highlight ease and affordability of real estate, which is especially poignant in the face of rapid urbanization. This adds a touch of personification to an otherwise intimidating task that suits youth generations particularly well.
Workshop Question - What is one aspect of your product or service that could use a touch of personification? How would you implement that?
Trend Themes
1. P2P Real Estate - Increasing use of apps and peer-to-peer digital platforms to streamline the purchase or rental of real estate properties.
2. Home-sharing Economy - Utilizing platforms like Airbnb and similar models to provide more affordable housing options and enable homeowners to offset their costs by sharing their homes.
3. Modular & Communal Living - Promoting shared living spaces to offer more affordable housing options, and modular and scalable structures to adjust to evolving family sizes and needs.
Industry Implications
1. Real Estate - Disruptive solutions for the digital distribution and sharing of housing properties.
2. Hospitality & Tourism - Expanding home-sharing platforms beyond leisure travel to make it accessible as a long-term, cost-effective housing solution for people of all ages.
3. Architecture & Construction - Innovating modular and sustainable building materials for more affordable and scalable housing solutions that can be tailored to the specific needs of homeowners.
