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Levitating Illumination

Brands create innovative lighting pieces that levitate

Trend - Levitating lighting pieces are increasingly being used as decorative features in consumers' homes. These playful products balance design innovation and minimalist aesthetics, while still maintaining functionality.

Insight - When it comes to interior design, many contemporary consumers take a minimalist approach and zero in on products that are interesting, as well as useful. This comes from a desire to not compromise between aesthetically pleasing features and functionality, as the expectations of many consumers are raised due to the exponential progress of design and tech innovation in the modern age.
Workshop Question - How could your brand prioritize minimalist design in its offerings?
Trend Themes
1. Minimalist Design - Many contemporary consumers take a minimalist approach and zero in on products that are interesting, as well as useful, driving the demand for design innovation and tech-centered solutions.
2. Levitating Products - Levitation is becoming increasingly popular as a playful feature in interior design products, allowing for a touch of magic and wonder.
3. Illusionary Home Decor - Consumers want to infuse a touch of magic and wonder into their working or living spaces with illusionary lighting solutions.
Industry Implications
1. Lighting Industry - The lighting industry can take advantage of the trend for design innovation and new technologies to develop playful and aesthetic lighting pieces that are minimalist and useful.
2. Interior Design Industry - The interior design industry can benefit from the trend of levitating and illusionary home decor with innovative solutions that create a sense of magic and wonder in customers' homes.
3. Consumer Electronics Industry - The consumer electronics industry can explore the trend of incorporating tech and levitation in home decor pieces to offer functional and aesthetic products like levitating portable lamps that also charge devices.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
95,877 Total Clicks
Date Range:
Jun 17 — Jun 19
Trending:
Warm
Consumer Insight Topics:

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