Adding substance to mini meals, consumers combine multiple treats into one
Implications - Seeking to add more depth to everyday snacks, consumers are combining different treats together to satiate cravings. Creating hybrid snacks that come together to create a mini meal, consumers are merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
Trend Themes
1. Hybrid Snacking - Consumers are combining different treats together to create a mini meal, merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
2. Mini Desserts - Offering desserts in small portions that are packaged with a side of crunchy toppings to be added upon opening.
3. Healthy Flavors - Creatively combines cereal into the cups of yogurt to provide a healthier breakfast or dessert substitute for consumers seeking out healthier food options.
Industry Implications
1. Food and Beverage - Incorporating unconventional ingredients to create new snacking experiences can enhance the consumer's snacking experience.
2. Packaging - Creating packaging that is easy to open and that can be transported easily, can revolutionize the way consumers snack and/or eat dessert on the go.
3. Health and Wellness - Offering healthier snack options like those that contain fiber and probiotics, can lure health-conscious consumers into snacking more often.
