Eco exuberance is a defining quality of the next gen super car
Implications - For many affluent consumers, eco-friendly qualities have become integral in earning the title of ‘luxury.’ This is especially true in the automobile sector. The electric Tesla Roadster supercar, for example, is the most in-demand car in Hollywood, with an extensive wait list despite its $100,000+ price tag.
Trend Themes
1. Eco-friendly Luxury - Luxury car brands are incorporating eco-friendly features as a defining quality, opening potential for sustainable innovations in the automobile industry.
2. High-performance Electric Vehicles - The demand for high-performance yet eco-friendly supercars is driving the development of new technologies such as lithium-powered vehicles and in-wheel motors.
3. Personalized Transformable Vehicles - Developers are conceptualizing quirky, personalized and transformable eco-friendly vehicles that can move through tight spaces while emitting 0 emissions.
Industry Implications
1. Automobile Industry - Developers and auto-manufacturers are investing in sustainable technology to meet the demand for eco-friendly and high-performance luxury supercars.
2. Electric Vehicle Industry - Rapid expansion of market for Electric vehicles as concern for environmental damage drives the demand for electric supercars.
3. Personal Mobility Industry - People prefer customizable and transformable vehicles to cater to their personalized needs, generating further possibilities for disruptive innovations in the electric vehicle industry.
