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Do-Good Dolls

Dolls become a foundation for charitable events and auctions

Implications - A variety of items have been created and used for charitable purposes, but one of the items most commonly used are dolls. Whether it's a Barbie doll, a Cabbage Patch Kid or an unknown figure, dolls offer a childlike sweetness -- and offer a simple way to incorporate celebrities into the initiative -- that appeal to consumer sentiment, encouraging them to donate or contribute to a cause.
Trend Themes
1. Charity Dolls - Dolls and teddies are being paired with brands and celebrities to launch limited edition collectibles that donate proceeds to charitable causes.
2. Celebrity Dolls - Singers and performers are partnering with major brands to launch their dolls which have a wide appeal among collectors and music fans.
3. Couture Dolls - Designer dolls recreate famous personalities and celebrities in an attempt to engage fans and attract fashion enthusiasts alike.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can apply innovative concepts for charity and fund-raising to drive sales while also contributing to the welfare of the society.
2. Pharma/healthcare - Charitable contributions through the sale of designer dolls can help raise funds for projects that provide food, medicine and other health-related services to the needy.
3. Fashion and Apparel - Fashion brands can leverage their expertise in creating collections to design bespoke dolls and teddies with mass appeal to collectors and consumers who want to contribute to the society.
2.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 39 Examples:
600,681 Total Clicks
Date Range:
Sep 11 — Mar 12
Trending:
Mild

Featured Examples

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