As overworking becomes commonplace, consumers look to tech for comfort
Implications - As consumers become anxious as a result of constant connectivity, the subsequent reliance has many looking to technology for relief. The rise of tech-based anxiety management and monitoring denotes a preference for quick, familiar conveniences over those requiring additional time or resources.
Trend Themes
1. Tech-based Anxiety Management - Consumers are looking to technology for anxiety management and monitoring.
2. Stress-reducing Apps - Apps are being developed to reduce anxiety levels and encourage stress-reducing activities.
3. Mindfulness and Meditation - Workplace meditation apps and VR technology for meditation purposes are on the rise.
Industry Implications
1. Technology - Innovations in tech are being developed to manage anxiety levels and encourage mindfulness and meditation.
2. Health and Wellness - Companies are creating stress-reducing apps and promoting mindfulness and meditation in the workplace to enhance one's sense of well-being.
3. Retail - Using VR technology for meditation purposes is a unique approach that can make mindfulness accessible via a non-traditional medium.
