Luxury takes on the basic slide sandal & includes a variety of retro textures
Implications - As classic activewear staples continue to be absorbed and reimagined by the fashion world, consumers are opting for opulent takes on the standard sport slide sandal. This progression highlights the pattern of aggrandizing basic fashion staples as a means of subverting outdated, rigid takes on the "place" for utilitarian looks and more largely, dress codes.
Workshop Question - What could your brand learn from companies that are perceived as its opposite?
Trend Themes
1. Opulent Activewear - Consumers are opting for luxurious takes on basic activewear staples, highlighting the pattern of aggrandizing standard clothing items to subvert dress codes.
2. High-fashion Slides - Consumers seek topical reimaginations of classic styles in order to show off their fashion knowledge and personal style, and express themselves through footwear.
3. Waterproof Sandals - Durability and waterproof functionality make Slide-on sandal designs highly versatile and conveniently wearable.
Industry Implications
1. Fashion - The fashion industry incorporates luxurious takes on basic clothing items to subvert traditional dress codes.
2. Footwear - The high-fashion footwear industry is being reshaped by topical reimaginations of classic styles.
3. Athletic Gear - The outdoor industry is incorporating benefits of waterproof functionality, enhancing versatility of slip-on footwear designs.
6 Featured, 53 Examples:
290,076 Total Clicks
Date Range:
May 16 — May 17
Trending:
Warm
Consumer Insight Topics:
