Virtual reality media applications are in their infancy, but new developments show exciting promise. The immersive nature of VR gives audiences more context and detail than ever before, making it an ideal fit for industries like music and entertainment as well as more serious storytelling.
With virtual reality media also comes VR news platforms, which adds increased empathy to events -- something that has been missing in the digital age as the Internet paradoxically connects people while also creating divisiveness. A recent example of virtual reality news is a visual journalism partnership between news company Reuters and technology brand Samsung, who supplied journalists all over the world with 360 degree-capturing cameras.
Music videos and movies also present new opportunities, as consumers are dropped right into the action.
16 Virtual Reality Media Examples
From 360 Degree News Platforms to Sci-Fi Movie Simulators:
Alyson Wyers — Jul 31, 2016 — Pop Culture
16
High-Tech Immersive News
This Virtual Reality Film Documents the Experience of Children in War
15
VR Movie Theaters
The Virtual Reality Cinema Provides Movie Lovers with an Immersive Experience
14
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
13
VR News Generators
This Portable Headset from Valve Creates VR News Content
12
VR News Platforms
USA Today's 'VRtually There' Delivers the News Through Virtual Reality
11
Mall Skydiving Simulators
Warner Bros Used Virtual Reality Skydiving to Promote 'Point Break'
10
Virtual Reality Concerts
Visualise's 360-Degree Virtual Concert is Headlined by Kasabian
9
VR Storytelling Apps
This App Uses Virtual Reality Technology to Tell Controversial Stories
8
Iconic Director Events
James Lavelle Curated a Stanley Kubrick Exhibition as a Tribute to His Hero
7
360 Degree News Platforms
This Media Outlet Collaborated with Samsung to Create VR News Content
6
Virtual News Apps
The New Tennessean App Includes 360-Degree News Videos
5
Virtual Video Stores
This Program Recreates the Feeling of Taking a Trip to the Local Video Shop
4
Sci-Fi Movie Simulators
'Trials on Tatooine' is a Hybrid Gaming and Cinema VR Experience
3
Erotic Virtual Reality (UPDATE)
A$AP Ferg and Fetty Wap Watch Virtual Reality Porn for Complex
2
Virtual Reality Rock Shows
Kanye West and The Dropkick Murphies Answer the Call of Duty XP
1
360-Degree Music Videos
The Bjork 'Stonemilker' Video Uses YouTube's 360-Degree Capability
Related Ideas
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
Augmented Reality Entertainment Systems
The XREAL Beam Pro is a Dedicated Device for AR
Immersive Holographic Projectors
The Twelvetooo Mini Holographic Projector Has More Than 50 Themes
Compatible USB AR Glasses
XREAL Released its 'One Series' of AR Glasses for Multiple Devices
3D Designer Headset Concepts
The A. EYE AR Glasses by Ho Hyun Rim Help Creative Professionals
Multi-Sensory VR Headsets
The 'ORDOVIC' VR Headset by John Han Lee Immerses Using Smells and More
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Hybrid Experience VR Glasses
The 'Blend' XR Glasses Concept by Mingwan Bae is Interactive
AI-Powered Content Creation Platforms
Niloom.ai's Platform for Creating AR/VR Content Uses AI
Lego-Centric Apps
The 'Brick My World' App Turns Reality into LEGO Creations
Child-Focused Mixed Reality Headsets
The Conceptual 'Edi' Mixed Reality Headset is Safety-Focused
VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
3D-Printed VR Headset Concepts
The '0²' VR Headset by RITE Maintains a Comfortable Construction
Spatial Audio Streaming Interfaces
The Apple Vision Pro Spotify UI by Kyuna Petrova is Immersive
Omnidirectional VR Treadmills
Virtuix's 'Omni' Enables Seamless Locomotion in Virtual Reality Apps
Regional Travel Apps
Freedomverse & Tourism Authority of Thailand Debut the Freedom World App
Immersive Reading Headsets
The Sol Reader Immerses Users into Their Virtual Reality E-Books
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Interactive Virtual Meeting Platforms
Microsoft Mesh is a Hybrid Working Platform in Virtual Space
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Streaming Series Games
Netflix Stories Invites Viewers to Participate in Their Own Adventures
Personalized In-Flight Ads
United Airlines Kinective Media Offers Curated Travel
Youth Metaverse Advertising Initiatives
Roblox Announced an Advertising Partnership with PubMatic
Screen-Projecting AR Glasses
These Glasses Generate Virtual Displays In Front Of Your Eyes
Immersive Sports Engagement Solutions
Sportradar Expands Its Partnership with the NBA
NFT Fashion Runways
Vivienne Tam AW23 Fused Physical & Digital Elements
Three-Dimensional Mixed-Reality Displays
Looking Glass Unveils the New 3D Glass Displays
Metaverse Watch Shops
Casio is Opening a Virtual G-SHOCK STORE in the Metaverse
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
Volumetric Video Creation Tools
Gracia AI Raised $1.2 Million to Bolster its AI Video Tools
Immersive Multimedia Experiences
Sony Pictures' Wonderverse is an Engaging Entertainment Stop
Premium-Quality VR Experiences
'Sandbox VR' in Toronto Offers Fully Immersive Journeys through VR
Multi-Sensory Education Devices
The Conceptual 'Squashy' VR Education Device Has a Tactile Form
VR-Focused Console Concepts
This PlayStation 5 Pro Concept by Seungjae Lee Has Dual Headsets
Mixed-Reality Wellness Apps
Alo Moves XR Creates Immersive Fitness Experiences on Meta Quest 3
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Immersive VR Thriller Games
PlaySide Studios Announced 'Shattered' Thriller for VR Consoles
5G-Enabled 360-Degree Cameras
The Nokia 360 Camera Can Livestream 8K Video and More
AI-Generated Personalized Animations
The Simulation Puts Fans into an AI South Park Episode
Metaverse Development Brands
Best Web3 Development Creates Comprehensive Metaverse Solutions
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
Immersive Halloween-Themed VR Experiences
Zero Latency VR Offers Suspenseful 'Halloween Thrills'
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
AI-Powered Storytelling Travel Apps
Journi is an App for Tour Guides to Share Exciting Narratives
Enterprise-Ready VR Headsets
The PNY PICO Enterprise VR Headsets Come in Three Models
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
No-Code Metaverse Builders
'Viverse Create' from HTC Enables Easy Metaverse World Creation
VR Physiotherapy Tools
A Team of UniSA Researchers Created Superhero Therapy for Pain Management
VR Cat Experiences
Catting Offers an Interactive Feline Friend in Virtual Reality
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
Immersive Sci-Fi Metaverses
Futureverse & Ready Player One Creators Establish Readyverse Studios
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Immersive Scent-Based Devices
Aromajoin Unveiled Two Immersive Scent Devices for VR Gaming
Spatial Video Exercise Bicycles
LAYER Design & Saga Holographic Create the Dynamic HoloBike
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Immersive VR Musical Experiences
BLACKPINK is Hosting a VR Concert in Meta's Horizon Worlds App
Connective Metaverse Ballparks
The MLB Virtual Ballpark is a Destination for the Global Community
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
AI-Powered Employee Training Services
VirtualSpeech Blends Generative AI with VR for Training
AR Watch Try-Ons
Perfect Corp. and TIMEZ Created a Digital Experience for Luxury Watch Shopping
Interactive Mixed-Reality Films
What If...?: An Immersive Story is an Apple Vision Pro Exclusive
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Text-to-Video AI Avatars
AI Studios Brings Content to Life
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
AI Storytelling Platforms
Story.com Combines AI with Creativity for Limitless Possibilities
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
Virtual Reality Treatment Experiences
xydrobe and Dr. Barbara Strum Unveils the Pause Experience
AI-Powered Learning Platforms
Echo360’s AI-Powered EchoVideo Platform is Gaining Recognition
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Custom Virtual Reality Accessories
Apple's Vision Pro Gets a New Developer Strap
Virtual Vinyl Players
Turntable: Music Explorer Merges Vinyl Charm with Modern Technology
Metaverse Dating Platforms
RDC 2023 Shared a Vision for the Future of Dating and Roblox
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
Imaginative Shopping Platforms
Walmart Realm Shares Influencer-Curated Shopping Environments
Virtual Reality Dance Games
Ubisoft Prepares to Launch Just Dance VR: Welcome to Dancity
Virtual Reality Gameplay Chairs
The New Roto VR Explorer Chair Rotates with Virtual Movement
Digital Professional VR Headsets
This Office VR Headset Concept by Simon Ljungblahd is Intuitive
VR-Based Pain Solutions
Smileyscope Uses VR to Improve Pediatric Needle Experiences
Mixed-Reality Skateboarding Apps
Skatrix Pro Turns Interior Spaces into Virtual Skate Parks
Spatial Storytelling Films
The Apple Immersive Submerged Trailer Teases Next-Gen Video Tech
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
VR Track Racing Games
Micro Machines: Mini Challenge Mayhem Pushes Virtual Cars to the Limits
3D-Spatial Sound Phone Calls
Nokia Successfully Creates a 3GPP Immersive and Audio Service
Sci-Fi-Themed Virtual Experiences
The Roddenberry Archive Virtually Recreates a Star Trek Bridge
Digital Luxury Apparel
Meta and Valentino Have Partnered to Launch a Line of Digital Clothing
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
Accessible Mixed-Reality Media
Chapter 2 Welcomes New Society to Revolutionize the Media Frontier
Industry-Leading VR Headsets
HTC is Returning to The VR Industry with a New Gaming Headset
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Immersive Language-Learning Tools
VisionFlow Transforms Spoken English Learning with Talkit
Mixed Reality Storytelling
Storytelling XR Redefines Real-Time VFX for Content Creators
Visual Payment Apps
Vizme Turns the Experience of Sending or Spending Money Into Stories
Nausea-Abating VR Platforms
The 'C-Infinity' Platform is Designed to Evade VR Motion Sickness
AI Fashion Tools
Virtualfit Lets Users Try on New Looks Instantly in a Digital Space
Personalized AI Storytelling
MidReal Let's Users Create Interactive Stories with AI
Digital Production Displays
Samsung The Wall for Virtual Production Has a Modular Form
Customizable AI News Feeds
Rio News is an AI News Anchor with an In-Chat Feature
Visually Immersive Global News
Newsflask Offers a New Perspective on Current Events
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
Enhanced VR Ecosystems
Valve Launches a New Update to its SteamVR 2.0 Platform
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
X-Ray Vision Headsets
MIT Scientists are Working on a New X-AR Headset to See Through Objects
Interactive Digital VR Games
Horizon Worlds Launches the New Super Rumble Social VR Game
AI-Generated Video Showcases
Sora Videos Offers Realistic and Imaginative Scene Creation
Reinterpreted Immersive Events
The Wizard of Oz 360 Experience Retells the Classic Tale
Blockchain Gaming Integrations
Unity Gaming Debuts the New Blockchain and Web3 Integration Options
Video Conferencing Avatar Features
Meta is Presenting a New Cartoon Avatar Feature
Sports-Focused VR Headsets
The 'JioDive' Headset Allows Users to Experience Cricket Games in VR
Game-Based VR Subscriptions
Meta Announces the Quest+ VR Subscription for Never-Ending Games
Virtual Countryside Experiences
L'Occitane's Virtual Experience Transports Visitors to Provence
3D Video Call Avatars
Avatars for Microsoft Teams Give Users a Break from Being on Camera
Virtual Retail Solutions
Simbe's Store Intelligence™ Solutions Provide Results on a Global Scale
3D-Rendering VR Apps
Prospect from IrisVR Streamlines Architectural Projects with Virtual Reality
Virtual Reality Insurance Consults
ERGO Debuts a VR App for Travel Insurance Consultations
High-Motion VR Action Games
Attack on Titan VR Lets Players Hunt Massive Monsters in the Metaverse
Music Updates Platforms
Music News Provides the Latest Updates on Industry Movements
Curated Newsreading Apps
The 'Samsung News' App Offers Access to Diverse News Media Sources
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
VR Home Design Platforms
Envisioneer Uses VR to Explore and Optimize your Home's Layout
Holographic Video Game Characters
Proto Uses ProtoHologram to Create a Digital Mario
App-Facilitated VR Integrations
WhatsApp's New Update Includes VR Integration with Meta Headsets
Science-Based Gaming Platforms
Skillprint Launched a New First-of-Its-Kind Gaming Pairing Platform
Avatar-Centric Gaming Activities
Interactive New Meta Quests are Added to the Horizon Worlds
VR Trombone Experiences
Trombonest Presents Musical Mixed Reality for Any Skill Level
Dynamic Visual Communication Platforms
ConverStory Transforms Speech into Captivating Images