If Oprah says something is worth watching, worth buying or worth believing in, then a large portion of American culture will follow suit.
Check out this collection of Oprah approvals, which includes various products or people that have been featured on her iconic talk show. From call girl centerfolds to one man glee clubs, Oprah has got you covered in what's hot and what's not.
Implications - Consumers are drawn to what a contemporary icon thinks or believes about a particular subject. In contemporary Western culture, celebrities have an authoritative voice even when it comes to topics that they are not experts in. Companies should consider how they create campaigns with celebrities that sell a particular lifestyle and not just their brand.
43 Oprah Approvals
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41
Red Soled Shoes
Christian Louboutin Signature Look
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40
Post-Prison Interviews
Marion Jones on Oprah, Out of Jail
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39
Octomom Bloggers
Nadya Suleman Kicks Off Blogging Career With Radar Online
38
Megastar Sitcoms
Alec Baldwin Gets Jennifer Aniston Naked + Oprah Winfrey on 30 Rock
37
Powerful Women Cover Duos
Michelle Obama and Oprah Winfrey Join Forces for O Magazine
36
21,000 Person Guerrilla Dances
Oprah Flash Mob Kickoff Party on Chicago's Magnificent Mile
35
Presidential Serenades
Jennifer Hudson's Star Spangled Banner for Obama
34
Satellite Singer Interviews
Susan Boyle Tells Oprah Winfrey She's No Longer Lonely
33
iPods for Aids
Oprah and Bono Push Products for Charity
32
Sensationalizing Weight Loss
Does The Valerie Bertinelli People Cover Send The Right Message?
31
Secret Billionaire Clubs
Richest People in the World Gather to Discuss Economic Crisis
30
Expandable Eco Bangles
Alex and Ani Recycled Metal Jewelry Inspires the Spirit
29
Kid Couture Timepieces
Neon Plasteramic Watches Worn By Michelle Obama
28
Fake Memoirs
Herman Rosenblat's Holocaust Love Story Exposed as a Hoax
27
Oprah Magazine: Trend Hunter Featured
26
Borojo
The Superfruit
25
Inspirational Viral Auditions
Zach Anner Takes the Internet by Storm With His Oprah Host Audition
24
Faking Hit Literature
Oprah Duped Again By Author For Her Book Club List
23
Giant E-Book Readers
The Amazon Kindle DX is Twice the Size of Its Predecessor
22
The Human Race Machine
21
Selling With Failure
Oprah Winfrey Dishes On Her Dramatic Weight Gain
20
Oprah Cuts Hilary Swank's Hair
"Million Inch Chain" Cancer Campaign
19
Interactive Worldwide Classroom
Oprah & Eckhart Tolle on Skype
18
YouTube's Biggest Endorsement Money Can't Buy
Oprah Channel
17
Talk Show Fashion Lines
Oprah Online Store To Sell 'O Baby'
16
Oprah Takes Over Health Channel
Oprah Winfrey Network
15
The Big Ompire
Oprah Opens First Store
14
Second Chance Campaigns
Caroline Gilroy Philanthropy Australia Ads Motivate Aussies to Action
13
Apple Releases 8GB RED nano
12
Mogul Magazine Casualties
O at Home is Axed
11
Covers as Costumes
Ellen DeGeneres' Halloween Costume was 'O' Magazine
10
Wax Birthday Parties
Madame Tussauds Celebrates Barack Obama's Birthday
9
Death of the Fashion Magazine?
Newsstands Sales Way Down
8
Credit Crunch TV Specials
Oprah Goes Thrifty, Tyra Does T-Shirts
7
Free Hug Campaign
6
Fun Financial Guide Books
Insightful Credit Crunch Tips in 'Suze Orman's 2009 Action Plan'
5
Presidential Inauguration Countdowns
The Obama Advent Calendar
4
One Man Glee Clubs
Kurt Hugo Schneider Transforms Tsui's Solo Vocals into Group Performance
3
Dream-Fulfilling Handbooks
'The Happiness Project' by Gretchin Rubin Helps You Reach Your Goals
2
Electronic Voting Fiascos
Oprah Discovers Major Glitch
1
Million-Friend Milestones
Oprah's Twitter Followers Reach 1 Million, And Other Tweet Headline
Related Ideas
Creative Ad Responses
Kiehl’s Response to Censorship Embraces Bold Creativity
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Authenticity-Centric Beauty Series
Sephora Adds to Its 'We Belong to Something Beautiful' Campaign
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Sustainable Repurposed Shirts
Olivia Wilde Unveils a New Eco-Friendly Collaboration with ThredUp
Celebrity-Backed Used Furniture Sales
Kaiyo Collaborates with Sonja Morgan from Real Housewives
Voting-Themed Fashion Ads
Reformation's 'You've Got the Power' Campaign Stars Monica Lewinsky
Limited-Edition Film-Inspired Apparel
Aerie Launched a Wicked Collection Featuring Thematic Colors
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Olympian-Approved Makeup Products
Team USA Olympians Partnered to Promote L’Oréal Paris Cosmetics
Mens Underwear Campaigns
David Beckham Stars in the News BOSS ONE Bodywear Campaign
Celebrity-Approved Luxury Fashion Lines
The Louis Vuitton x Tyler, the Creator Line is Chic
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Movement-Inspired Brand Partnerships
On Has Announced a Multi-Year Partnership with Zendaya
OB/GYN-Approved Activewear Brands
Oya Femtech Apparel Emphasizes Feminine Health and Comfort
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Icon-Led Travel Experiences
Airbnb Icons Offers Experiences Hosted by Icons in Music, Film, & More
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Conscious Beauty Expansions
British B Corp Brand delilah Launches in US Market
Hilarious Judicial Beauty Ads
e.l.f. Cosmetics Debuts "Judge Beauty" Campaign
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Actress-Inspired Fashion Collections
QVC Partners with Jennie Garth on the 'Me' Collection
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Humorous Male-Targeted Campaigns
The Dollar Shave Club Announced its New 'The Club' Campaign
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Empowering Valentine's Day Collabs
The Olaeda x Sarah Ostiguy Collection Celebrates Self-Love
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Customer-Driven Holiday Campaigns
Amazon's Holiday Campaign is Inspired by 5-Star Reviews
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Premium Explorative Skate Products
OTW By Vans Celebrates Skateboarding Culture and Experiences
Football Fan-Addressing Soda Commercials
Pepsi's Launches the Football Always Wins Campaign
Celebrity-Inspired Cookware Collections
Dolly Parton Launches an Inspirational Home Collection
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
Political Podcast Milestones
Joe Rogan Hosted President Trump for Landmark Episode
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Athleisure Style Influencers
Reebok Ambassador Angel Reese Wins 2024 FNAA Style Influencer
Indian Content Creation Platforms
Amazon India Launches the 'Creator Central' Influencer Platform
Empowering Female Athlete Campaigns
Dove and Sports Illustrated Partnered to Celebrate Athletes
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Intimate Wellness Hotlines
Playground Launched Pillow Talk with the 1-888-PLY-GRND Campaign
Friendship-Promoting Fashion Campaigns
Tommy Hilfiger's Spring 2024 Features Kendall Jenner
Celebrity-Designed Furniture Series
goop and CB2 Join Forces on their Second Collection
Expansive Organic Skincare Lines
Miranda Kerr's KORA Organics Debuts on QVC
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Magazine-Joint Premium Capsules
OTW by Vans and HommeGirls Join Forces on a Capsule Collection
Beauty Store-Created Docuseries
‘Faces of Music’ Celebrates the Artistry of Beauty and Music
Song-Enthused Jean Collaborations
Levi's Partners with Beyoncé for the 'Reiimagine' Campaign
Celeb-Approved Pet Grooming Lines
Paris Hilton's Pet Grooming Line Marries Pet Care and Glamour
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Conscious Consumerism Apparel
&OR Collective and H Project by Holt Renfrew Unveil Exclusive Pieces
Sports-Fan-Inspired Beauty Campaigns
e.l.f. Debuts its ‘eyes. lips. face. fandom.' Campaign
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Kindness-Promoting Beverage Campaigns
Culture Pop Soda Partners with Point Guard Derrick White
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Actress-Approved Tea Break Commercials
The Pure Leaf Tea Break Campaign Stars Lindsay Lohan
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Aspirational Mature Beauty Brands
Sarah Creal Beauty Delivers Luxe Problem Solvers for Women 40+
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Adventurous Luxury Fashion Campaigns
Louis Vuitton's Core Values Campaign Features Tennis Legends
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
Vintage Glamour Lipsticks
The Hollywood Beauty Icon Lipsticks Revive Golden Age Style
Empowering Woman-Inspired Campaigns
Stuart Weitzman Launches 'How Lovely to Be a Woman'
Fitness Earphones Campaigns
'Listen to Your Heart' Unites Sports Icons for Powerful Campaign
Charity Celebrity Closet Sales
Vestiaire Collective & Paris Hilton Debut a Charity Closet Sale
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Do-Good Pizza Taste Tests
The Good Tastes Better Social Experiment Sees Purpose Impact Perception
Body-Positive Brand Campaigns
Dove's Super Bowl Ad Challenges Toxic Body Talk in Sports
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Women-Themed Fashion Campaigns
Donna Karan New York Launches the Reflections on Women Campaign
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Celebrity-Backed Colognes
Montblanc has chosen John Legend as the Ambassador for its New Line
Humorous AI-Forward Spots
GoDaddy Unveiled its 'Act Like You Know' Super Bowl LIX Ad
Humorous Star-Studded Chip Campaigns
Pringles Unveiled its 'Call of the Mustaches' Campaign
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Youth-Focused Social Campaigns
Claire’s Introduces a New Gen Z-Alpha Platform Called 'The Collab'
Branded Short Talk Shows
Progressive’s Dr. Rick Appeared as a Guest on Hot Ones
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Sports-Inspired Digital Docuseries
Purina Pro Plan Partners with Michael Phelps & Others
Album-Inspired Clothing Capsules
Pacsun x Paris Hilton Present the Infinite Icon Collection
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Street Artist Digitalized Exhibitions
LG OLED and Shepard Fairey Showcase Digital Street Art
Poeticized Luxury Fashion Campaigns
Club 21 Debuts its Cinematic 'Salute The Detail' Campaign
Collaborative Curated Party Guides
Total Wine & More Partners with Alix Klineman
Personalized TV Recommendation Apps
Watchworthy Aims to Assist Audiences in Selecting TV Shows
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Personified Wine Campaigns
Wines of Ontario’s Pleasure to Meet You Spotlights Locally Grown Wine
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Influencer Management Tools
Ogilvy Offers a Safety and Risk Management Tool for Marketing Brands
AI-Powered Virtual Idols
AI Oracle-Chan Blends Technology and Spirituality
Designer-Approved Western Apparel
Dapper Dan Debuts a New Spring Collection with GAP
Iconic Commercial Reboots
Oscar Mayer Brings Back Its Iconic Jingle for a New Generation
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Celebrity-Starring Skincare Ads
Peter Thomas Roth Recruits Lindsay Lohan for its New Campaign
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
AI-Powered Actor Reading Programs
ElevenLabs Iconic Voices Brings Hollywood Stars Back to Life
Dating Culture-Inspired Apparel
Grailz Taps 2000Archives for a New Dating App-Themed Capsule
Joyful Workout Commercials
Les Mills International Debuts an Empowering and Dynamic Campaign
Private Label Product Promotions
This Target Game Day Promotion is Shawn Johnson-Approved
Pioneering Podcast Creator Networks
Rich Roll is Launching a Network Called Voicing Change Media
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
TV Personality-Backed Promotions
Dominos Taps Simon Cowell for its New Marketing Campaign
Filipino-Perspective City Campaigns
'Of Course, Hong Kong' Features Four Local Filipino Creators
Emotionally Engaging Holiday Advertisements
Teleflora Captured Attention with The Power Of Wishes
Vibrant Celebrity Icon Collections
The 'Bedsure x Iconic Collection' Pays Homage to Marilyn Monroe
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Celebrity-Backed Outdoor Apparel
Martha Stewart Debuts an Apparel Line with Tractor Supply Company
Daily Inspirational Quotes
Models of Life Offers Real, Inspirational Quotes and Narratives
Consumer Values-Based Audiences
Givsly Debuts Values-Based Audiences to Streamline Marketing
Social Proof Enhancement Tools
Proofify Boosts Businesses with Compelling Content and Reviews
Celebrity-Fronted Marketplace Campaigns
AliExpress Announces David Beckham as Global Ambassador
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Facts Generator Can Produce Interesting Facts About Any Subject
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