These Olympic swimming tributes show the most famous and talked about stars of the competing teams in the London 2012 games.
From the rivalry between Michael Phelps and Ryan Lochte to the records set by some of the world's quickest athletes, these innovations reflect both the controversies and triumphs of the games. The stars of these teams have become celebrities in their own right, and receive a disproportionate amount of media coverage compared to the stars of other sports. Fascinating, inspiring and incredibly quick, the swimmers who make up Olympic teams are almost superhuman in terms of their physical skill.
Whether they're starring in high-profile sponsored campaigns or pushing the limit in terms of world records, these athletes are well-deserving of the attention they attract.
32 Olympic Swimming Tributes
32
Glamorized Athlete Editorials
The Olympians by Joanna Kustra is Featured in Papercut Magazine
31
Celebratory Commercials
Visa Congratulates Michael Phelps in Beijing 2008 Olympics
30
Olympic Covers
Michael Phelps & Ryan Lochte in Men's Journal
29
Olympic Cover Spoofs
Michael Phelps in Haute Couture
28
Olympic Models
Ryan Lochte Goes Fashionisto in GQ Magazine
27
Wonder Women Swimmers
Dara Torres Makes it to 5th Olympics
26
Everyday Champion Advertisements
The Nike 'Find Your Greatness' Commercial is Empowering
25
Objectified Male Parodies
Michael Phelps as Dr. McSwimmy Pre Emmy Awards
24
Olympic Athletes as News Gossip
CNN Roasts Amanda Beard on Michael Phelps
23
Historic Olympic Records
Michael Phelps Wins 8 Gold Medals in Beijing
22
Real Olympic Gold
Michael Phelps Jumps to #1 on Endorsement List
21
Breakfast-Promoting Olympic Ads
Kellogg 'Swimmer' Commercial Focuses on the Start of Each Day
20
Phelps Hysteria
Top 8 Michael Phelps Articles
19
Marijuana Monologues
'Saturday Night Live' Sketches Parody Michael Phelps' Pot-Smoking Debacle
18
Ridiculously High-Calorie Diets
Caloric Consumption of Beijing Olympic Athletes
17
Celebrated Athletes
Michael Phelps Named Sportsman of the Year by SI
16
Reviving Olympic Sports
NBC Stalks Michael Phelps With New Championships Coverage
15
Olympic Athlete Book Deals
Michael Phelps Shares History
14
Athletic Warmup Portraits
The Stretching Team USA Olympians Series Focuses on Training Sessions
13
Olympic Athlete Singalongs
The USA Olympic Swimming Team Call Me Maybe Cover is Hilarious
12
Athlete Comedians
Michael Phelps to Host SNL
11
Blocked Olympic Swimmers
The 'LEGO Olympic 2012 Aquatic Center' Depicts this Year's Competitors
10
Olympic Swimmer Rivalry Parodies
The 'Call Me Lochte' Video Pits Phelps Against Lochte
9
Olympic Cereal Mascots
Michael Phelps Endorses Kellogg's Frosted Flakes
8
Dramatic Nation-Rousing Ads
The Adidas ‘What Will You Take’ Promo Supports Team Great
7
Swimmers as Fish
'Swimmers' by Jonatan Fernstrom Explores Connection Between Man & Water
6
Hail Mary Endorsement Deals
Mazda Makes Michael Phelps Highest-Paid Sponsor in Chinese History
5
Unbelievable Athletic Achievement Charts
The ‘Awe-Inspiring Olympic Records’ Infograph
4
Drink-Branded Athletic Programs
Powerade Sports Academy Lets Amateurs Train With the Pros
3
Fake Taunting
Milorad Cavic Loses it, Michael Phelps Taunts (HILARIOUS)
2
Water-Loving MP3 Players
The Speedo Aquabeat is for Aquatic Athletes
1
Famous Fierce Athlete Ads
The Under Armour ‘Protect This House. I Will. Training' Commercial
Related Ideas
Football Legend Drinkware Collections
The New Messi x Stanley 1913 Collection Has Just Dropped
Celebrity-Fronted Mobile Game Commercials
Supercell Debuts Squad Busters with an Exciting Campaign
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Exclusive Olympic Beer Sponsors
Michelob ULTRA Backs Team USA at the Olympic and Paralympic Games
Chic Olympic Surfer Fashions
The Oakley Offshore Collection is for Team USA for the 2024 Olympics
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Iconic Sports Drink Campaigns
Gatorade Canada's Latest Campaign Stars Sarah Fillier
Olympics-Inspired Bourbon Cocktails
Taffer’s Browned Butter Bourbon Embraced Olympic Celebrations
Soda-Collaborative Dynamic Sneakers
Shaquille O’Neal Presents a Special Shaq Attaq with Reebok
Athlete-Starring Cosmetic Campaigns
Glossier Recruits WNBA Stars for its New Lip Gloss Debut
Gymnast Beauty Brand Partnerships
NYX Partners with Gymnast Shilese Jones
Olympian-Approved Makeup Products
Team USA Olympians Partnered to Promote L’Oréal Paris Cosmetics
Exclusive Olympic Viewing Events
Airbnb Icons Invites Guests to Experience the Paris 2024 Olympics
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Unique Fitness Plan Apps
Athli Has Announced the Addition of Three New Trainers
Football Replica Shirt Publications
Admiral Sports Launches 50 Years of the Replica Shirt
Olympic-Themed Beer Campaigns
The Corona Cero 'For Every Golden Moment' Celebrates Paris 2024
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Charitable Underwater Photographs
Christy Lee Rogers Contributes to the Nature Conservancy
Playful Language App Campaigns
The Duolingo On Ice Campaign is Light-Hearted and Humorous
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Tennis Star Coffee Campaigns
Lavazza and Jannik Sinner Joined Forces to Celebrate Wimbledon
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Olympic-Inspired Skate Sneakers
The Nike SB Dunk Olympic Safari Honors the Global Games
Collossal Crocodile Campaigns
The Lacoste 'Play Big' Campaign Features Artists and Athletes
Colorful Women's Basketball Sneakers
Puma Hoops & Breanna Stewart Debut the Stewie 3 Tokyo Nights
Ultra-Chic Vintage-Inspired Swimwear
Rumored's Vintage Swim Collection is Head-Turning
Iconic Model Campaigns
Cara Delevingne Announced as L'Oréal Paris Global Ambassador
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Olympic Athlete-Approved Home Campaigns
Wayfair Collaborates with Shawn Johnson East
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Authenticity-Celebrating Swimwear Capsules
Kaitlyn Bristowe Collaborates with Londre on a New Line
Global Games-Inspired Sneakers
The New Air Jordan 6 Retro Shoes Get an Olympic Makeover
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
High-Performance Women's Activewear
Oner Active Unveiled its Legendary Capsule Collection
Olympic Metaverse Partnerhips
Roblox Announced a Partnership with Team USA and the Paralympics
Streetwear-Informed Surfboards
Nike and Stüssy Work Together on a Special Surfboard Design
Eiffel Tower-Embedded Medals
Paris 2024 Showcases New Meals with Eiffel Tower Pieces
Olympic Medal-Inspired Watches
The OMEGA BG 859 Bronze Gold Edition Readies for the Olympics
High-Performance Underwear Collections
Tommy John Introduces the Medalist Collection
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
Golden Olympics-Inspired Coffees
Costa Coffee Golden Caramel Drinks Mark the 2024 Olympic Games
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Tennis-Themed Beauty Bars
The Dove x Venus #KeepHerConfident Beauty Bar Inspires Girls in Sports
Opulant Soda Can Designs
Gladiator-Themed Limited-Edition Pepsi Cans Bring Stars to Life
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Public Transit-Themed Swimwear
Transport for London and Budgy Smuggler Partnered on a Collection
Anniversary Honoring Luxe Pens
Montblanc Unveils the Meisterstück x Olympic Heritage Capsule
Women-Specific Olympic Partnerships
Glossier Partners with Team USA for Women's Basketball
Interactive Soccer Campaign
Michelob ULTRA Has Announced Its Largest Summer Initiative to Date
High-Performing Hydration Products
Essentia® Water Announces a Partnership with Natalie Achonwa
Epic Rapper-Backed Soda Campaigns
PEPSI Launched its 'Make Your Gameday Epic' Campaign
Symbolized Collaborative Logo Unveilings
A'ja Wilson and Nike Showcase a Look at Their Logo
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Sports-Themed Beauty Kits
NYX Partners With New York Liberty
Paralympic Athlete-Celebrating Cereals
Nestlé Cheerios is Launching the Bring the Cheer! Campaign
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Inclusive Marathon Campaigns
adidas Worked with Marathons to Support Neurodivergent Athletes
Racism-Reflecting Art Installations
Yinka Ilori Designs the Reflection in Numbers Pavilion
Motocross-Inspired Eyewear Campaigns
Oakley's New Campaign Celebrates the Iconic MX Goggles
Golden Olympic Burrito Promotions
Chipotle Has Brought Back Team Chipotle for the Paris Olympics
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Sports-Fan-Inspired Beauty Campaigns
e.l.f. Debuts its ‘eyes. lips. face. fandom.' Campaign
Anniversary-Honoring Bright Hotels
The HÔTEL Onitsuka Tiger Arrives in Paris for the Olympics
Rewarding Peanut Butter Cups
Reese’s Medals are Making Their Debut Ahead of the Paris Olympics
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
Safe Consumption Swimmer Campaigns
The Malibu 'Don’t Drink and Dive' Campaign Stars Tom Daley
Hollywood Couple Travel Campaigns
Experience Abu Dhabi Debuts a Cinematic Campaign
Patriotic Olympic Cocktail Menus
Bar Louie Just Launched Its 'Living the Ameri-Can Dream' Campaign
Paris Olympics Timepieces
Swatch Introduced its OLYMPIC GAMES PARIS 2024 Collection
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Olympian-Backed Hair Brands
Simone Biles and K18 Have Partnered Together
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Bright Celebratory Olympic Posters
Ugo Gattani Illustrates Paris 2024 Posters Honoring Landmarks
Brand-Boosting Social Media Contests
Iconic Beverage Group Debuts the Iconic Agua Challenge
AR Sports Drink Bottles
BODYARMOR's Limited-Edition Collectible Bottles Engage Sports Fans
AI-Remastered Olympic Documentaries
Alibaba Cloud Released 'To the Greatness of HER' film
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Hospitality Olympic Partners
Accor Shares Its Plans for Its Partnership with the 2024 Olympics
Athlete-Centric Beauty Campaigns
Milani Cosmetics Partners with Female Athletes
Soccer Star Chip Campaigns
Lay's x Messi Chip Bags are Arriving for Soccer Season
Sports-Inspired Digital Docuseries
Purina Pro Plan Partners with Michael Phelps & Others
$100K Summer Swimming Job
Online Marketplace Swimply is Hiring a Chief Pools Officer
Fully Recycled Olympic Wear
Ralph Lauren Unveiled Team USA Uniforms Featuring 100% Recycled Polos
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Sporty Pharmaceutical Campaigns
Advil X The NFL Join Forces to Highlight Effective Pain Relief
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Patriotic Olympics-Inspired Burgers
The Red Robin Gold Medal Burger Boasts Three Beef Patties
Global Holiday Campaigns
David Beckham Stars in SharkNinja's 'Ninja the Holidays' Campaign
Sports-Themed Pet Products
The PetSmart Team USA Products Cheer on Athletes
Influencer-Based Gaming Activations
Niantic Taps Google to Recruit Creators for Pokémon GO Fest
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Basketball-Centric Beverage Campaigns
STARRY® Signs Antetokounmpo & Debuts NBA All-Star Campaign
Thematic Athlete-Celebrating Dairy Commercials
Mengniu Recognizes Chinese Athletes with New Ad
Hockey-Focused Influencer Campaigns
Great Clips Introduces the ‘Show Your Flow’ Campaign
Olympics-Themed Tech Accessories
These Samsung 2024 Summer Olympics Accessories are Creative
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Spy-Themed Spirit Campaigns
Lobos 1707 Tequila & Mezcal Taps Lebron James and Victoria Justice
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Custom-Made Role Model Dolls
Mattel Canada's Barbie Honors Nine Influential Female Athletes
Crystal-Studded Olympic Leotards
Swarovski and GK Elite Have Announced Their Collaboration
Esports Merchandising Deals
adidas is Collaborating with 100 Thieves on a Merchandise Collection
Star-Studded Anniversary Campaigns
Cartier Celebrate the Cartier Trinity's Centenary
Reggae Star-Inspired Sports Lines
MUNDIAL & Admiral Sports Release a Line Inspired by Bob Marley
Athlete-Inspired Interactive Experiences
Gatorade Canada's G Arena Was Held from August 22 to 24
Wearable Rugby Reports
England’s Red Roses' Apparel Draws Attention to the Gender Gap in Sports
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Honorary Toronto Capsules
OVO Unveils its 'Hometown Heroes Collection'
Genetic Athleticism Tests
Ancestry Lets Users Compare Their AncestryDNA to Elite Athletes
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Parent-Honoring Olympic Campaigns
Molson'a Campaign Honors the Parents of Team Canada Athletes
Genderless Court-Ready Apparel
Humanrace and evian Create a New, Genderless Athletic Collaboration
Vibrant Runner-Targeted Commercials
PUMA Southeast Asia Debuts a Community-Based Video Campaign
Sports Medal-Protecting Opulent Trunks
LVMH and Louis Vuitton Presents the Medals Trunk for Paris
Joint Technical Athletic Collection
2XU and Distinct Vision are Inspired by the Badwater 135
Personal Care Marathon Partnerships
Radox and the TCS London Marathon Announced a New Partnership
Private Label Product Promotions
This Target Game Day Promotion is Shawn Johnson-Approved
Foldable Olympic Athlete Smartphones
The Samsung Galaxy Z Flip6 Olympic Edition is Yellow-Hued
Althlete-Inspired Ocean Plastic Bags
Sloane Stephens Launches a New Collaboration with GOT BAG
Fandom-Exploring Sports Partnerships
NFL and Mitchell & Ness Collaborate to Spotlight Fan Stories
Lung Health Awareness Campaigns
The Lung Health Foundation Teams Up with Maggie Mac Neil
Virtual STEM Fieldtrips
Panasonic, Katie Ledecky & Discovery Education Spotlight STEM Innovations
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Football-Inspired Retro Apparel
Umbro Launches the Centenary Collection and Visual Campaign
Anniversary-Commemorating Jersey Designs
Umbro and Over the Pitch Unite to Debut a New Collection
Fitness Club Pride Collaborations
Equinox Announces its Exhibition and Benefit Auction
Flag Football Athlete Partnerships
Oakley Has Announced Its Partnership with Diana Flores
Competitive Battle Royale Events
Red Bull is Hosting an Esports Event at the Godfrey Hotel
Celebrity-Fronted Marketplace Campaigns
AliExpress Announces David Beckham as Global Ambassador
Metropolitan Racecar Campaigns
DP World Debuts 'Every Second Counts' Film with McLaren Formula 1