When you talk about dog advertising, one of the first campaigns that comes to mind is FIDO, but the cell phone company isn’t the only one using canine’s for its own advertising. Here, the audience sees more than a few examples of dogs getting their time to shine.
There’s something intrinsically relatable about seeing dogs in advertising. Being one of the most popular pets, dogs are appealing because so many people are familiar with them and thus, all can get a kick out of seeing them in advertising. Dogs also seem to embody certain elements people enjoy in advertising: they’re cute and genuine.
The Purina commercial uses a dog to break down the formal, stale nature of an office space. The company sends a cute little dog into an office with a tennis ball and hilarity ensues as everyone crowds around to play with the dog.
27 Adorable Pieces of Dog Advertising
26
Divinely Happy Pup Ads
The Pet Paradise Dog Spa Course Campaign is Enthusiastically Endearing
25
Faux Canine Eyewear Lines
The Barker ‘Monocles for Dogs' Set is a Comical Ruse
24
Canine Custom Campaigns
These Date-a-Dog Ads Invite Aspiring Puppy Owners to Adopt
23
Printed Pooch Packaging
Doggie Dazzle Branding Wraps Pup Products with their Fetching Faces
22
Canine-Concealing Campaigns
The Amigos dos Bichos Ads Reprimand Animal Abandonment
21
Bathing Hound Branding
Dogs & Drops Packaging Presents Loofah-Loving Pooches
20
Napoleon Complexed Puppies
The Pedigree 'Small Dog, Big World' Video Shows the Life of Tiny Pups
19
Pet-Protecting Men
The 'Show Your Soft Side' Campaign is Purr-fect
18
Silhouette Pet Ads
The Purina Pawsway Campaign is Animalistic and Minimalist
17
Personified Pup Branding
Vitale Dog Food Packaging Takes Canines Seriously
16
Dog-Pooping Ads
Kackel Dackel Game Teaches Kids How the Craptastic Digestive System Works
15
Doggie Diet Campaigns
Nestle Puria and Jenny Craig Develop 'Project: Pet Slim Down'
14
Faux Fur Canine Ads
The VIPAL Environmental Awareness Campaign by 141 Soho Square is Sad
13
Cinematic Canine Choirs
Volkswagen Bark Side Commercial is a Howling Rendition of Imperial March
12
Perplexed Pet PSAs
Shelter Pet Project Ads by Draftfcb Adorably Promotes Adoption
11
Chic Canine Campaigns
The Diesel Spring Summer 2012 Ad is Unexpected
10
Adorable Dog-Driving Ads
Subaru 'Dog Tested. Dog Approved.' Campaign Features Your Best Friends
9
Pet-Attracting Advertising
The Nestle Purina Dog Advert Will Get Your Puppy's Attention
8
Personified Pup Perfume Ads
'Le Chien' is Unusual and Amusing
7
Dog-Filled Department Stores
Bergdorf Goodman Holiday Video Has Canines Indulging in Luxury
6
Chilling Chip Adverts
Doritos 'Paranormal Activity' Spoof is in Competition to Crash Superbowl 46
5
Dressed-Up Dog Ads
The Eno Antacid Campaign Shows That “You Can’t Fool Your Stomach
4
Time Lapse Canine Campaigns
The 'Beneful' Slow Motion Ad Captures Eager Four-Legged Friends
3
Doggy Dialogue PSAs
The Holiday Pup PSA is Adorable
2
Posh Pup Commercials
The Royal Dutch Guide Dog Foundation Asks for Support in Style
1
Lipstick-Licking Dog Ads
The Yarrah Bio Campaign Advocates Healthy Habits for Pets
Related Ideas
Holographic Pet Accessories
The Wild One Introduces Its First-Ever Holographic Print
AI-Powered Pet Collars
Personifi AI’s Shazam Band Turns Moods and Movements into Words
Dog-Friendly Airlines
BARK Air is a First-of-Its-Kind Airline for Dogs
Pet-Safe Luxury Candles
Bougie Poochie Debuts a New Line of Conscientious Luxury Candle
Human-Quality Dog Beds
Hooman Debuted a First-of-Its-Kind Collection of Pet Beds
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Multi-Use Dog Beds
Lesure's Foldable Human Dog Bed Can Be Used Three Different Ways
AI-Generated Ketchup Ads
Heinz Designed an Advertisement Using the Slogan 'It has to be Heinz'
Dog-ShapedLuxurious Monogram Bags
Louis Vuitton Presents the Pooch Bag Monogram and Kennel Trunk
Demure Dog House Desks
The Dog Hut Desk by Liam de la Bedoyere Keeps Canines Close By
Cleverly-Disguised Fountain Cups
Pepsi's Latest Campaign Stunt Introduced 'Undercover Cups'
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
AI Dog Breed Identifiers
Dog Breed AI Can Identify Any Breed With a Single Photo
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Adorable AI Conversational Toys
FoloToys Use AI To Offer Love, Entertainment, and Learning
Spring-Inspired Pet Collections
Diggs Launches a Series of Spring-Inspired Pet Items
Affordable Pet-Specific Products
Swedish Retailer IKEA Launches its First Pet Collection, UTSÅDD
Flexible Plywood-Made Pet Houses
The TUTO Pet House by Serhii Hotvianskyi is Modern Yet Functional
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
AI-Fuelled QSR Animated Commercials
McDonald's Japan Rolls Out an AI Ad to Spotlight its Fries
Charitable Pet Product Collections
IKEA Presents a Look at its Pet-Friendly Utsådd Collection
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Inspiring Leftover Ads
Hellmann's Mayo Cat Super Bowl Ad Uses Mayonnaise to Fight Food Waste
Luxe Canine Fashion Fragrances
The Dolce & Gabbana Fefé Fragrance is Alcohol-Free
Vintage-Inspired Pet Cereals
BARK Launches a Collection of Dog Treats Inspired By Vintage Cereals
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Minimalist Pet Accessory Collections
The NEIGHBORHOOD Dog Series is Stylishly Utilitarian
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
AI-Generated Holiday Soda Ads
The Coca-Cola Holidays Are Coming Ad Has Been Updated with AI
Reactive Robotic Dog Companions
The 'ORo' Robot Tends to the Needs of Canines at CES 2024
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Smart Dog Beds
The CUDII Aims to Revolutionize Canine Comfort
Colorful Dog Bed Collections
HAY Dogs and Holly Golightly Join Forces on New Designs
Pet Safety Collars
DOG iD Debuts Two New Products Designed to Enhance Pet Safety and Durability
Comfy Pet-Inspired Blankets
Foggy Dog Partners with Chappywrap on a Holiday Capsule
Expansive Seasonal Pet Products
The Petco Merry Makings Holiday Collection is Packed with Options
Pet Shopping Networks
IKEA is Launching an Interactive Pet Shopping Network on TikTok Live
Puppy Dating App Giveaways
Rover Rewards Dating App Users Who Replace Fish Pics with Pups
Multipurpose Pet-Friendly Furniture
The Wowo Multipurpose Furniture is Colorful and Playful
Personalized Pet Amenities
Fairmont Hotels & Resorts will Offer 'Pawsome Pampering Packages'
AI-Powered Pet Diets
Side by Side Pet Presents Innovative and Health-Conscious Choices
Dog-Friendly Sodas
Jones Craft Dog Soda Hydrates Dogs with All-Natural, Human-Grade Ingredients
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Dog-Friendly Bone Broth Cans
Crafty Beasts Brewing Company Makes "Ale" for Dogs with Food Waste
Pet Brand Influencer Campaigns
Cult Food Science & Further Foods Boost Visibility of Noochies!
Humorous Pet Furniture Campaigns
IKEA Playfully Presents its UTSÅDD Collection in a Campaign
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Cheese-Infused Dog Treats
Bocce's Bakery and Cheez-its Partnered for April Fool's Day
Pet-Protecting Holiday Insurance
Figo Pet Insurance Unveiled Thanksgiving Counter Surf Insurance
Confetti-Filled Snacking Commercials
Frito-Lay Launches the Taste of Super Bowl Campaign
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Dog-Focused QSR Campaigns
The Hot Dog on a Stick Dog Days of Summer Campaign Treats Pooches
Modern Pet-Friendly Kitchenware Ranges
Petco Recently Launches the Reddy Kitchen Line
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Posh Parisian Pooch Accessories
The Latest CELINE Dog Accessories are High-Quality
Stylish Pet Pads
PUPIBOO's Pee Pads are Style-Conscious and Washable
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Limited-Edition Mealtime Enrichment Set
Fable Pets Partners with JINX Premium Dog Food
Breed-Specific Puppy Pop-Ups
Royal Canin Café Frenchie Supports French Bulldog Owners
Premium Canine Clothing
The Dog Face Brand Makes Stylish Dog Clothes, Jackets, and Accessories
AI-Enhanced Pet Adoption Photos
The Personality Pics AI Tool Helps More Pets Find Forever Homes
Charged Phone Ads
Apple's 'Miss You' Ad Features a Personified Plug Longing for a Phone to Charge
Data-Driven Dog Foods
Ollie's Foodback Loop Enhances Dog Health & Wellness
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Canine Cuisine Appliances
The ChefPaw Dog Food Maker Prepares Fresh, Flavorful Fare for Pooches
Donut-Themed Dog Treats
Milk-Bone and Dunkin' Made a Limited-Edition Vanilla Glaze Flavor Biscuit
Donut Inspired Ad Campaigns
Dunkin' Donuts New Ad Campaign is Called Dunkin'Terns
Science-Backed Odor Removers
Fresh Wave Launched a Line for Pets, Fresh Wave Pet
Cultivated Pet Foods
Meatly is Introducing the UK to a Sustainable, Ethical Pet Food Solution
App-Connected Dog Training Buttons
The 'iPupPee' Helps Pets Communicate with Owners
Collaborative Dog-Focused Toys
BARK Launches a Stylish Pet Care Collection at Chewy Stores
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Quirky Plant-Based Food Ads
Gosh! Food's Falafel Advertisement is Surprising
Cooling Orthopedic Dog Beds
The PupChill Cooling Bolster Dog Bed Features Human-Grade Tech
Sensitivity-Focused Dog Lines
Cleo&Hooman Crafts Clean and Allergy-Conscious Pet Products
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Dog Cover Star Contests
Dogtopia's In My Dog Era Contest Takes After Taylor Swift's TIME Cover
Cheeky Pet Insurance Campaigns
OnePack Plan by PetPartners is Hiring Pets for Various Positions
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Sports-Inspired Digital Docuseries
Purina Pro Plan Partners with Michael Phelps & Others
Stylish Slow Feeders
Dogged’s Slow Feeders are Practical, Modern, and Health-Focused
Boldly Designed Pet Accessories
Dusen Dusen Joins Little Beast on a New Collection
Animal-Inspired Daily Affirmations
Pocket of Love Offers Daily Affirmations from Cute Companions
Star-Studded Phone Campaigns
T-Mobile's Ad Features Snoop Dogg, Kai Cenat, and Patrick Mahomes
Contemporary Heightened Pet Bowls
Bad Marlon Designs the Como Bowl for Pets with an Elevation
Digital Canine Caretakers
PupFi Integrates Activity Tracking, Routine Management, and More
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
AI Pet Care Platforms
Pet.buddy Offers AI Advice on Training, Care, and Product Recommendations
AI-Crafted Banking Ads
The U.S. Bank Debuts 'The Power of Us' Campaign
Sports-Themed Pet Products
The PetSmart Team USA Products Cheer on Athletes
Probiotic Pet Treats
Dogsters Made an Ice Cream-Style Treat for Dogs with Sensitive Bellies
Own-Brand Pet Food Expansions
The Abound Pet Food Range is Being Expanded by Kroger
Dog-Safe Popcorn Snacks
VEGDOG POPS Shares Popcorn for Dogs Made from Potatoes
AI-Powered Pet Meals
PawCo is Revolutionizing the Pet Food Industry with AI-Powered Dog Food
Personalized Pet-Inspired Ornaments
Crown & Paw Offer the Perfect Holiday Gift for Pet Lovers
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Cheese-Stuffed Wieners
Oscar Mayer Stuffed Dogs Satisfy Fans' Hunger for Bold, Unique Flavors
Bio-Inspired Guard Dog Robots
Xiaomi Introduces the Robotic Cyberdog 2 with a Friendly Look
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Canine-Friendly Restaurant Menus
Café Villa Serves Up Dog Dinners and Non-Alcoholic Beers
Dog-Friendly Canned Smoothies
Doothie is a Liquid Dog Food Supplement in a Can
Frozen Pizza-Centered Campaigns
Dr. Oetker Debuts the Frozen Pizza Publicist Campaign
Cult Film-Inspired Pet Plants
Dami Seo Designs the SPOT Pet Plant Inspired by Toy Story
Dog-Friendly QSR Patties
A&W's Pup Patty is a Special Treat Made Just for Fido
Pumpkin Spice-Themed Dog Toys
BARK and Dunkin' Join Forces on a Charitable Project
Hot Dog-Flavored Snack Chips
7-Select Big Bite Hot Dog Chips are Inspired by a Classic Snack
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Festive Pet Product Collections
The Morrisons Christmas Pet Range Has Nearly 30 Products
Ice Cream-Inspired Superbowl Campaigns
Häagen-Dazs Aims to Connect with Younger Consumers
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Dog-Friendly Vanilla Donuts
Dunkin & Milk-Bone Create the Vanilla Glaze Flavor Dog Biscuit
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Model-Launched Pet Brands
Tate & Taylor Boasts a Comprehensive Platform for Pet Owners
Vibrant Runner-Targeted Commercials
PUMA Southeast Asia Debuts a Community-Based Video Campaign
Pet-Inspired Proposal Initiatives
Chewy Celebrated Engaged Couples with Their Pets
Nationwide Pet Adoption Events
Pedigree Shelter Sunday Helps Adoptable Pets Find Homes
Festive Pet Biscuit Boxes
The Santa Paws Milk & Cookie Box Involves Dogs in Holiday Traditions
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Multi-Functional Pet Foods
Canidae® Introduces the All Life Stages Line with Affordable Pricing
Big-Screen Cat Ads
INABA is Celebrating National Cat Day with "the Ultimate Cat Video"
Comedic Groundhog Day Campaigns
Lay's Flavor for Days Campaign Taps into Groundhog Day
Limited-Edition Pet Collections
DOG iD & 4 Paws for Ability Tailor Their Collab to Working Dogs
All-Encompassing Dog Foods
Greenies Smart Essentials Supports Six Key Areas of Dogs' Health
Festive Dog Toys
These Toys Will Bring Holiday Cheer To Your Canine Companion
Vibrantly Tonal Dog Collars
Park's Best Creates a New Series of Dog Collars with Graphics
Engaging Pet-Stimulating Mats
LuvMyFido Debuts on the Pet Care Market with Stimulating Sniff Mats
Diner Breakfast Dog Foods
Fromm Family Foods' Diner Line Takes After Classic American Meals
Modern Pet Tagging
PuppySignal Uses a QR Tag System to Locate Lost Pets Quickly
Dog-Themed Meeting Avatars
Doge Meet Transforms Google Meet Avatars into Talking Doge Characters