The Internet and social media platforms in particular have created a slew of possibilities when it comes to crowdsourced drink innovations. Whether that involves groceries in general, alcohol specifically or even campaigns and apps that help bring awareness to a brand or bar, there are many ways to call on the community to better an experience by ten-fold.
By involving the community, these crowdsourced drink innovations make a better connection with existing and potential customers. Not to mention that services can be vastly improved by focusing on such data. It is interesting to see such a platform continue to grow. in addition to these crowdsourced drink innovations, there are a variety of ways such a tool can be tweaked to benefit specific products and experiences, whether that involves cocktail creations, commercials and more.
12 Crowdsourced Drink Innovations
12
ABSOLUT's Final Reveal
Graphic Novelist Rafael Grampá Co-Creates User-Inspired Film (SPONSORED)
11
Crowdsourcing Design Duos
Heineken Limited Edition Design Challenge Chooses Paired Concepts
10
Community Crowdsourced Beer
Meantime Brewing's Hop Harvest is Happening Across the City of London
9
Crowdsourced Tracking Tags
The 'Tile' System Lets You Leverage Others to Find Your Stuff
8
Boozy Beer-Measuring Tools (UPDATE)
Beertone Helps You Pick a Perfect Brew by Beer Color
7
Crowdsourced Wine Medleys
Yellow Tail Orchestra Sources Hundreds of Submissions to Create Tunes
6
Crowdsourced Brew Campaigns
Samuel Adams Crowd Craft Project Lets Fans Partake in Beer-Making
5
Crowdsourced Location Tagging
TagTagCity is a Crowdsourced Digital Overview of Visited Locations
4
Rapid Grocery Delivery Services
Instacart Delivers Groceries to Your Home Within the Hour
3
Drink-Creating Challenges
Make Your Own Drink With VITAMINWATER Enhanced Water 'Flavour Creator'
2
Crowdsourced Product Selections
SuperBrugsen Crowdsources Local Product Suggestions
1
Crowdsourced Bar Reconnaissance
Scope Out Local Clubs Before You Arrive with Crowdmug
Related Ideas
Work-Friendly Beers
Creative Juice is a Low-Strength "Desk Beer" for Creative Problem-Solving
AI-Driven Video Generation Platforms
Cadbury Launches the a Cheer for Every Volunteer Campaign
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
Non-Alcoholic Mocktail Launches
Molson Coors Taps Naked Life for its New Non-Alcoholic Expansion
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
AI-Driven Beverage Menus
Botrista Leverages AI & Machine Learning to Create Drink Menus
LED Can Concepts
The Pepsi Smart Can Has a Flexible HD Display & Sound System
Beer Enthusiast Campaigns
Yard House Searches for its Chief Beer Officer Amongst Fans
AI-Powered Cocktail Platforms
What's Your Cocktail by Diageo Makes AI-Driven Recommendations
GenAI Water Bottles
Gatorade iD Offers Next-Level Gatorade Squeeze Bottle Personalization
Premium Clean-Cut Drink Branding
The Sparkling ICE Branding Refresh Enhances Visibility
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Beer-Branded Music Sharing Devices
The Conceptual 'Hei-Five' Connects Strangers Over Music
Robotic Beverage-Crafting Baristas
The Sidework Dispenser Develops a Multitude of Complex Drinks
AI-Powered Bartenders
BarGPT is an AI Bartender That Creates Drinks Based on Text Prompts
Urban Bottle Sustainable Initiatives
Heineken Presents Fields Green With Grass, Not Glass
Water-Themed Cocktail Bars
The Civil Works Cocktail Bar Debuts at the Waterworks Food Hall
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
AI-Generated Cocktail Menus
The Evening Standard's New Cocktail Menu Leverages Generative AI Tools
Mindful Restaurant Drink Menus
The Chipotle Beverage Menu Has Been Expanded with New Options
Film-Inspired Cocktail Experiences
Absolut Vodka Hosted a Wicked Cocktail Event in NYC
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Content-Based Shopping Experiences
Gopuff Launches 'Recipe Hub' for Quick Meal Ideas
Customizable Hydration Beverages
INFINIT Nutrition's DIY Beverages Start at Just $2.80
Bar-Quality Canned Cocktails
Wonderland Cocktails Launched Five New Canned Refreshments
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Music Ticketing Campaigns
Coors Light Introduces 'Fix Tixflation' for Music Entertainment
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Mental Health Support Platforms
CheersAI Was Created by High School Students
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
AI-Generated QSR Items
McDonald's India Asks Fans to Create its Signature Collection with AI
Build-Your-Own Hydration Solutions
DIY Beverages Offers a Fully Customizable Hydration Experience
Fruity Cannabis Drinks
CQ Offers Thirst-Quenching Low-Dose Spritzers
Artfully Designed Beer Packs
Collective Arts Launches a Range of Beers Featuring New Artists
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Smart Bottle Openers
Wecheer's Smart Bottle Opener Tracks Valuable Insights in Real-Time
Informative Digital Beverage Labels
Pernod Ricard Launched a Packaging Initiative in Singapore
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
Togetherness Seltzer Campaigns
White Claw's Grab Life By The Claw Targets the Loneliest Generation
Cannabis-Infused Spirits
Viral Spirit Nowadays Launches at Pop-Up Grocer in NYC
Moderated Drinking Campaigns
Gordons' Mix It Up Normalizes Choices Like Gordon’s Pink 0.0%
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Cup-Integrated Plates
Pairingware Solves the Struggle of Eating and Drinking with One Hand
App-Enabled Cocktail Makers
The Bartifier Cocktail Maker Offers Access to More Than 380 Recipes
Discerning Drinker Pop-Ups
Fentimans' Pop-Up Inspires People to Choose More Interesting Beverages
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Expanded Food Delivery Apps
Instacart Partners with Uber Eats to Expand its Delivery Services
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Non-Alcoholic Canned Spritzes
Citizen Spritz's Alcohol-Free Cans Support Refreshment & Moderation
Rapid Grocery Delivery Services
Instacart and Albertsons Companies Have Expanded Their Partnership
Interactive Beer Giveaways
Dos Equis and Drew Brees Offer Free Beers Tied to Football Strategies
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Beverage Dispensing Robots
Ottobot Brew is Ultra-Capable Beer Dispensing Robot
Accessible RTD Cocktails
The Cocktail Collection by Ketel One is Equipped with On-Bottle QR Codes
Alcohol Alternative Campaigns
Free AF's Campaign Normalizes Choosing Non-Alcoholic Cocktails
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Supplier Diversity Initiatives
Diageo's Procurement Strategy Promotes Inclusion and Empowerment
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
Health-Conscious Sparkling Beverages
Cloud Water Unveils New Products and a Fresh Brand Makeover
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
AI-Powered Recipe Platforms
'cookAIfood' is a Platform for Generating and Sharing AI-Made Recipes
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Convenient Cafe Delivery Options
Consumers Can Now Get Coffee Through Starbucks and DoorDash
Mixologist-Grade Canned Cocktails
be. Canned Cocktails Come in Five Flavors
AI-Powered Cocktail Subscriptions
The Barsys Subscription Box Service is Debuting at CES 2024
Mocktail Subscription Boxes
Mocktail Club Offers a Subscription Service
Commercial AI Mixologists
Tastebuds Crafts AI-Generated Recipes for the Beverage Industry
Matchmaking Dating Apps
The 'Cheers' Dating App Incorporates Friend into the Experience
Social Media Rewards Platforms
Thumzup Welcomes Hi Five Energy Drink on Its Rewards Platform
Social Soda Mixer Campaigns
Level Up With 7UP Inspires Gen Z and Millennial Consumers
Diverse Beverage Partnerships
LibDib Integrates Diverse Powered Brands to Boost Inclusivity
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Non-Alcoholic Botanical Brewers
COLDRAW Creates Exceptional Non-Alcoholic Drinking Experiences
Gamified Shopping Carts
Instacart Unveils New Updates to its Smart Shopping Carts
Robotic Beverage Machines
FrazyBot is Coming to CES 2024 to Simplify Specialty Drinks at Home
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
Modern Alcohol Collection Platforms
Unicorn is a Next-Gen Platform for Collecting Spirits & Wines
Bar-Strength Gourmet Cocktails
Gather Gourmet Cocktails Put an Indulgent Twist on Classic Serves
Artisan-Inspired QSR Drinks
These Burger King Drinks are Arriving in Canada in Two Options
Customized Dirty Drinks
Cool Sips Makes Specialized Beverages of Any Kind at NYC Event
Real Estate Recommendation Platforms
KeyCrew Debuts a Real Estate Services Recommendation Platform
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Automated Beverage Dispensing Solutions
Backbar Offers Automated Dispenser for Multiple Beverages
Blood Sugar Control Refreshments
A1C Drinks Help with the Management of Diabetes and More
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Specialty Drink Community Hubs
The Oatbox FOAMO Club Shares Exclusive Events, Pro Tips and More
AI-Driven Consumer Goods Platforrms
Cpg Radar’s New AI-Driven Platform is Efficient
Employee-Facing Automation Technology
Starbucks' Siren Craft System Improves Customer Service
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Simple Creator Support Platforms
Buy Me a Beer Online Lets Creators Receive Support Via Payments
Zero-Proof THC Cocktails
Flyers' Sparkling THC Cocktails Reinvent Classics Like the Margarita
AI-Powered Beverage Dispensers
Pubinno Smart Tap Provides Perfect Quality for Draft Beer Systems
Social Connection Campaigns
Beavertown Brewery's Is This Seat Taken? Campaign Unites Strangers
Sustainable Personal Cup Initiatives
Starbucks is Allowing Personal Cups to Be Used Again
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Co-Creating Consumer Communities
The Sam's Club Member’s Mark Community Provides Valuable Feedback
Beverage Can Openers
The DAVI Can Opener Safely & Smoothly Removes Lids from Drink Cans
AI Cocktail Assistants
Thirsty Bot Offers and At-Home Bartender Experience
At-Home Cocktail Campaigns
Gordon's Many Evenings In Campaign Spotlights At-Home Drinking
Whimsical Booze-Free Beverages
Everything But The Booze Sells Non-Alcoholic Mocktails in Cans
Content Creator News Sources
Creative Brew Offers Daily Insight and News for Content Creators
Festive Cocktail Concierges
The Cutwater Holiday Concierge Supports Seamless Seasonal Entertaining
Ready-to-Pour Cocktail Gifts
The Deko Cocktails Gift Box Pairs Signature Serves with Garnishes
Community Coffee Recipe Sharing
CoffeePedia Connects Coffee Lovers to Explore Unique Recipes
Alcoholic Lemon-infused Beverages
Coca-Cola India Debuts an Alcoholic Beverage Called ‘Lemon-Dou’
Regionally Inspired Cocktail Kits
This Summer Cocktail Kit Shares a Taste of San Diego
Crowdsourced Outfit-Picking Apps
Choiced Let's Users Crowdsource Their Outfit Options
Efficiency-Enhancing Craft Beverage Software
Ekos and GoTab Enter a Strategic Partnership
Zero-Proof Subscription Boxes
Raising the Bar's Boxes Boast Alcohol-Free Spirits, Mixers, and More
Social Gathering-Scheduling Apps
Tecatita Light Debuts the Convenience-Focused Momentitos App
Community-Driven Product Feedback
Peerfecter Facilitates Honest Feedback on Ideas and Products
Game Day-Inspired Shots
Game On Shots Bottle the Fun of Stadium Snacks & Tailgating
AI-Recommended Wine Apps
Sippd Debuts an AI-Powered Wine App That Influences Purchasing Decisions
Effective Productivity Strategies
64Hacks Takes a Community-Driven Approach to Streamline Workflow
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
AI-Powered Influencer Searches
Vidovo Launches a Influencer Discovery Feature with AI Capabilities
Digital Loyalty Companions
Brew Perks Offers an Easy Way to Track Rewards, Unlock Exclusive Deals
Engaging Remote Work Solutions
Crewting Transforms Isolated Remote Workers into Teams
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Drink Gift Registries
The Drizly Gift Registry Shares the Gift of Great Drinking Experiences
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Personalized Mixology Apps
Sloshed Creates Cocktail Recipes Based on Ingredients You Have on Hand
Community-Driven Boba Ratings
Best Boba Offers a Fresh Take on Milk Tea Rating Systems
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Self-Service Event Promotions
Industry Dive Adds Self-Service Offerings to Include Event Promotion
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
Community Borrowing Apps
Borrow Encourages Neighbours to Interact and Share
Digital Diversified Beverage Programs
Diverse Powered Brands Provides Online Operations Solutions
On-Demand Distilleries
Diistil Empowers Bartenders to Create Bespoke Distillates
Community-Building Wine Platforms
Curious Vines Debuts a Support Platform for Uniting Wine-Makers
Gamified Inspiration Networks
Dailycrowds Gamifies Social Interaction for Motivation and Insights
Community Cohesion-Promoting Grocery Campaigns
EDEKA Provides Insights of Neighborhood Relations
Growth-Based Marketing Platforms
Crowdtiv Connects Mentors and Mentees to Grow Businesses
Streamlined Decision-Making Platforms
Wunderboards Aims to Adds Simplicity and Creativity to Work