While skincare lines and body care products are often thought of as mainly female-centric products, these rugged cosmetics for him are showcasing that men also need a little attention when it comes to physical maintenance.
Rather than featuring scents and designs that are typically feminine, these unique cosmetics for him seek to attract the typical macho man with themes that reference outdoor activities, facial hair and masculinity. Perfect for consumers looking to take care of their skin while simultaneously maintaining their rough and rugged demeanour, these macho products for him will definitely add a comical manly touch to any bathroom setting.
From pork toiletries to hard liquor fragrances, these rugged cosmetics for him are showcasing how gender-targeted product designs continue to make an impact amongst consumers.
25 Rugged Cosmetics for Him
From Masculine Repair Creams to Football-Inspired Moisturizers:
Tana Makmanee — Feb 19, 2014 — Fashion

25
Stony Scent Branding
BARB Fragrance Packaging Embodies a Rugged Image to Appeal to Men

24
Punch-Packing Perfumes
Captain America 'Only the Brave' is a Superheroic Scent

23
Apothecary Tropical Toiletries
Royall Lyme Bermuda Limited Offers Island-Fresh Signature Scents
22
Woodsy Manly Body Washes
Chiefs Pine Man Wash is a Cleanser Your Man Will be Proud to Use
21
Hard Liquor Fragrances
Give off a Manly Scent with the Moonshine Cologne
20
Tartan Toiletry Branding
Shred Packaging Applies a Bold Look to Shaving Products
19
Male-Specific Polish
The 'Indashio Black' Evolutionman Lacquer is for Men
18
Suave Superhero Scents
The Avengers Cologne Kills Bad Guys With One Whiff
17
Masculine Repair Creams
The Working Man's Hygiene Kit Keeps Men Happy and Clean
16
Manly Makeup Kits
Primal Skin for Men Features Rugged Cases and All-Natural Ingredients
15
Boozy Bathroom Soaps
This Bourbon-Scented Bathroom Soap is for the Masculine Man
14
Bull-Branded Bodycare
Handsome Beast Packaging Promises to Tame the Male Species
13
Clean-Shaven Grooming Kits
Harry's Truman & Winston Sets Have Handsome Spotless Packaging
12
Masculine Sparkling Colognes
The First Y-3 Men's Fragrance Smells Phenomenal
11
Masculine Eyebrow Stencils
Trim Your Brows Easily Using the Men’s Eyebrow Shaving Guide
10
Fierce Facial Hair Fragrances
The Dude No. 1 Beard Oil is a Grizzly Goatee Experience
9
Insect Repellent Perfumes
Outscent by Jao Lets You Smell Good and Keeps the Bugs Away
8
Macho Beauty Products
The Nivea Revitalizing Skincare Line Offers a Fresh Face for Young Men
7
Mouth-Watering Pork Toiletries
J&D's Bacon Shaving Cream Will Make You Smell Irresistible
6
Bro-Worthy Beauty Products
Uppercut Deluxe Offers Men a Masculine Way to Stay Freshly Groomed
5
Aromatic Alcohol Cleansers
Brooklyn Brewery Beer Soap Intoxicates the Body with a Boozy Smell
4
Masculine Hair Masks
The Alumi Head Spa Treats Men to Luscious Locks
3
Motorized Manicure Tools
These Clever Car Nail Clippers Give Horsepower Pedicures
2
Football-Inspired Moisturizers
GameFace Moisturizer is Marketed for the Macho Man
1
Manly Manicure Tools
Alpha Nail Offers a Convenient Pen Distributor for Perfect Application
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Made-for-Men Makeup Lines
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Beard-Focused Premium Grooming Brands
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Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
SPF-Infused Skincare Products
Emma Lewisham Releases a New Suncare Collection with SPF 50
Autumnal Cleaning Product Campaigns
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Multifaceted Personal Fragrances
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Spa-Style Body Care
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Skincare Well-Being Campaigns
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Food-Creator Skincare Collaborations
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Summer-Themed Cosmetic Collections
The Sol de Janeiro Summer Collection Features Four Products
Hilarious Backside Grooming Tools
DUDE Wipes and MANSCAPED Launch a New Trimmer for the Behind
Wilderness-Inspired Soap Collections
Every Man Jack Debuts Its Cold Plunge Bar Soaps
Game-Themed Soap Collabs
Dr. Squatch X Call of Duty Bring Battle-Ready Hygiene to Your Routine
Humorous Male-Targeted Campaigns
The Dollar Shave Club Announced its New 'The Club' Campaign
Icon-Approved Soap Campaigns
Mike Tyson is Moisture Mike in Dr. Squatch’s Latest Grooming Campaign
Video Game-Inspired Soaps
The Dr. Squatch x Call of Duty Collection Includes Four Products
Body Hair-Centric Kits
These Fur Kits are Redefining Body Hair Care with Style
Summery Skincare Cosmetics
These New Tree Hut Products Include Fragrances and a Serum
Seasonally Scented Body Care
The Old Spice Holidudes Collection Shares Festive Scents
Expansive Body Care Lines
Kiehl’s Launches Intimate Care Category 'Kiehl’s Personals'
Men-Focused Age Defence Skincare
NIVEA MEN Has Introduced Its Age Defense Line
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
Exclusive Men's Grooming Kits
Harry's Launched its 'Handsomer for the Holidays' Gift Collection
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Refillable Body Wash Products
Bob's Hard Body Wash Offers an Alternative to Bar Soap and Liquids
Eco-Friendly Deodorant Lines
Humble Brands Partners with Jason Momoa for Sustainable Personal Care
Solid Personal Care Sticks
WYOS' Everything Set Includes Take-Anywhere Solutions for Skin & Hair
Skin-Caring Cosmetics
Versed Makeup Introduces Color Cosmetics That are Beneficial for Skin
Beer-Branded Skin Creams
Heineken® Silver Has Debubted the Heineken® Smootheriser
Modular Fragrance Bodycare
Loopha's Aromatic Hand & Body Washes are Made for Layering
Playful Autumn Soaps
These Handcrafted Soaps Feature Uplifting Fragrances and Cute Autumn Designs
Advanced Men's Skincare Creams
The SHISEIDO MEN Skin Empowering Cream is Revamped
Cactus-Based Men's Skincare Products
The Dior Sauvage Mencare Range Has Three Steps
Luxury On-The-Go Skincare Lines
evolvetogether Launched the Convenience-Focused On-The-Go Edit
Brazilian Body Care Products
Gente Body Care Brings Brazilian Beauty Rituals to Your Routine
Heavily Fragranced Hand Creams
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Masculine LED Skincare Masks
The Lumin Luminator Tackles Puffiness, Fine Lines and More
Natural Men's Cleansing Solutions
Dr. Squatch Introduces Real Soap Body Wash for Discerning Men
Mens Haircare Bundles
Superior Mane Offers The Ultimate Holiday Gifts for Grooming Enthusiasts
Melanated-Skin-Focused Self-Care Brands
Loved01 Features Winter Skincare Essentials
Large Blemish Patches
Stryx Pimple Patches Have a Large Design for Men’s Larger Pores
Father's Day Grooming Gifts
The Next Grooming The Well Groomed Essentials Box is High-Value
Skincare Versatility Campaigns
The 'Expect More with Eucerin' Campaign Stars Mandy Moore
Antibacterial Perfume Collections
These W. Dressroom New York Scents are for Skin and Fabrics
Artisan Fragrance Body Deodorants
Dove Men+Care Whole Body Deodorants Come in Two New Scents
Low-Cost Skincare-Inspired Cosmetics
The Onyx Professionals Bath and Body Collection is Hydrating
Softening Facial Hair Cosmetics
Grooming Lounge Whisker Sauce Beard Conditioner is Free-From
Skincare 6-Packs
Cetaphil's Ceta Six Pack Encourages Men to Openly Embrace Skincare
High-Quality Shaving Cosmetics
Dr. Squatch Shaving Products Come in Bundles and Individually
Modern Men's Skincare Lines
Magnolia League Focuses on Clear Formulations and High Performance
Minimalist Masculine Skincare Sets
The Jaxon Lane Anti-Aging Skincare Routine is Gifting-Ready
Protective Gen Alpha Skincare
Funny Skin Was Developed with Paediatricians and Dermatologists
Nostalgic Bodycare Revivals
Lush Brought Back 45 Previously Discontinued Retro Products
Men-Targeted Skincare Regimes
The Cardon Anti-Aging Skincare Set Includes Four Products
Men-Focused Everyday Wear Lines
Holt Renfrew Has Announced the Nationwide Launch of SKIMS Mens
Triple-Action Skincare Scrubs
Dove Men+Care Body and Face Scrubs Come in Three Scents
Stress-Relieving Personal Care Collections
Suave's Stress Relief Collection Delivers a Mood Boost
Fragrance-Focused Cleaning Products
These Fabulosa Seasonal Collections Have Captivating Scents
Affordable Men's Fragrances
Fine’ry For Him Helps Fine'ry Reach a New Demographic at Target
Heritage-Inspired Skincare
Setú Personal Care Makes Men's Skincare with Latin American Ingredients
Water-Based Perfumes
Velvetvelo’s Alcohol-Free Fragrances Preserve the Skin and Its Microbiome
Clean Ingredient Skincare Collections
PAPATUI Men's Skincare is Dwayne Johnson-Approved
Men's Personal Care Brands
Jake Paul Launches a Men's Personal Care Brand to Be Sold at Walmart
Beautifying Foot Care Collections
Birkenstock Releases a New Beauty Line for the Feet
Comprehensive Personal Care Lines
Suave Launches a New Personal Care Line for Women, Men, and Kids
Sustainable Hospitality Cosmetics
The L’Occitane en Provence Aromachology Collection is Eco
Mediterranean Grooming Product Collections
The Harry's x Sean Brown Collection is Elegant
Spring-Inspired Body Care Collections
Yves Rocher Introduces New Body Care for Various Skin Needs
Skincare-Inspired Body Creams
Mad Hippie Ultra Rich Barrier Cream is Sustainably Crafted
Low-Cost Luxury-Inspired Cosmetics
Bath & Body Works Everyday Luxuries Collection is Affordable
Marula Oil Frankincense Serums
The Cosy Cottage Facial Serum Can Be Applied Under Makeup
Botanical Men's Grooming Products
Yves Rocher Offers a Men's Face and Beard Care Routine
Everyday Athlete Skincare
Rugby Olympian Ilona Maher Launched Medalist for Female Athletes
Sensually Masculine Fragrances
Jimmy Choo Man Extreme Comes in a Deep Red, Square-Shaped Bottle
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Masculine Hybrid Skincare Ranges
Enhanse Men's Hybrid Skincare Supports Skin and Corrects Issues
Individualistic Men's Fragrances
The Diesel D RED Fragrance for Men Celebrates Self Expression
Elevated All-Natural Grooming Lines
BAZ & CO Launches a New Men's Skincare Brand Under Waitrose
Mix-and-Match Sensorial Bodycare
Jukebox's Clean-Label Soaps & Deodorants Share Nostalgic Scents
Mood-Boosting Musk Fragrances
Jovan's Musk Fragrance Collection Inspires Confidence & Empowerment
Results-Driven Natural Skincare
Britto Skin Shares the Power of Plant-Based Actives
Playfully Shaped Masks
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Retro Cartoon Makeup Collections
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Shielding Urban Skincare
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Plastic-Free Personal Care Products
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Fragrance-Forward Bodycare
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Intimate Skincare Capsules
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Men-Targeted Private Label Cosmetics
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Holiday-Ready Skincare Kits
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Pumpkin-Inspired Skincare Products
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Prestigious Masculine Deodorants
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Balanced Men's Fragrance Lines
Yves Rocher Presents the Men's Eau de Toilette and Shower Gel Set
Comfort-Focused Beauty Collections
Rare Beauty's Find Comfort Collection is Thoughtful
All-in-One Men's Skincare Duos
Yves Rocher Offers the Men's Hair and Body Wash Kit
Expansive Luxury Fragrances
Celine Expands its Line of Perfumed Bath and Body Products
Targeted Treatment Packaging
Cosmogen Created Pharma Care Packaging for OTC & Pharmacy Brands
Athlete-Backed Grooming Kits
LeBron James and Maverick Carter Launch The Shop Men's Grooming Line
Outdoor-Ready Sanitary Wipes
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Organic Luxury Skincare Lines
Harry & Rose Offers an All-Natural Skincare Line for Infants
Luxury Men's Body Washes
Cremo Body Wash is Rolling Out in Two New Fragrances
Simplistic Skincare Essentials
MARLOWE. Presents a Skincare Regime for Gen Z Males
Mom-Approved Skincare Lines
Bubble is Keeping Mom Covered This Mother's Day Season
Antioxidant-Rich Shaving Creams
Proraso Shaving Cream is Available in Two Soothing Formulas
Protective Masculine Moisturizers
Bulldog Skincare Anytime Daily UV Moisturizer is Nourishing
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Ceramide-Boosting Moisturizers
The Simple Active Skin Barrier Care Range Has Two New Products
Football-Inspired Menswear Collections
The BOSS x NFL 2024 Capsule is Chic and Ultra-Sporty
Grocer-Launched Vegan Skincare Products
Natural Grocers Has Expanded Its Private-Label Offerings
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Male Grooming Packaging Updates
Wilkinson Sword Launches a New and Updated Pack Design
Streamlined Skincare Solutions
Mio Cosmetics Delivers Straightforward Skincare Routines for All
Winter-Inspired Skincare Scents
Limited Edition Cedarwood Skincare Merges Nature with Self-Care
Beard-Refining Grooming Products
Harry's Beard Care Range Has Two Potent Products
Premium Private Label Cosmetics
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Advanced SPF-Enhanced Skincare Formulas
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Plant-Rich Facial Care Products
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Mature Skin-Friendly Makeup Cleansers
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Masculine Eye Moisturizers
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Eco-Conscious Moisturizing Soaps
Every Man Jack Unveils its Sustainable Bar Soap Collection
Age-Combating Skincare Lines
Nuxe Unveils its Anti-Aging Skincare Range for Traveling Consumers
Wedding-Themed Care Products
Bath and Body Works' Wedding Collection is in Celebration of Nuptials
Eco-Conscious Beauty Lines
dhartii is Introducing a New Beauty & Skincare Category
Architectual Makeup Capsules
Tom Ford Teases a New Makeup Collection Comprised of "Essentials"
Cream-to-Foam Cleansers
MAC's Hyper Real Fresh Canvas Cream-to-Foam Cleanser is for All Skin Types
Scientifically Proven Natural Skincare
Finally All Natural's Formulas Avoid Fillers & Irritants
Elevated Male Grooming Kits
Piramal Pharma Launches the Bohem Men's Grooming Line
Private Label Grooming Products
The Daily Results Personal Care Products Were Launched by Garcoa
Japanese-Inspired Intimate Care Lines
India's IKEMEN Unveils a New Intimate Care Line for Men