Outscent by Jao Lets You Smell Good and Keeps the Bugs Away
Romina S. Cortellucci — July 4, 2012 — Lifestyle
Bug repellants are often malodorous, however Outscent by Jao provides a delightful perfume while doubling as an insect repellant. The perfume was created by daughter-father team Gale and David Mayron, the family behind Jao. The company website describes its products as, "the artful synthesis of ancient pharmacopoeia and modern science, retro package design and global cool."
Made without any synthetic fragrances, the perfume mixes grapefruit, patchouli, fir needle and other wood oils to make the perfect unisex scent. Neither overtly masculine or feminine, the scent is described as “citrusy, woodsy, earthy, complex and pure," and can work well being blended with other scents such as jasmine or sandalwood to make it your own.
Before heading out on a hike or just out for a night outdoors, spritzing some Outscent by Jao will not only protect you but help you smell heavenly.
Made without any synthetic fragrances, the perfume mixes grapefruit, patchouli, fir needle and other wood oils to make the perfect unisex scent. Neither overtly masculine or feminine, the scent is described as “citrusy, woodsy, earthy, complex and pure," and can work well being blended with other scents such as jasmine or sandalwood to make it your own.
Before heading out on a hike or just out for a night outdoors, spritzing some Outscent by Jao will not only protect you but help you smell heavenly.
Trend Themes
1. Insect-repellent Perfumes - As consumers are becoming more conscious of their health and the environment, there is a growing demand for all-natural, insect-repellent perfumes.
2. Multi-functional Products - The trend of multi-functional products, like Outscent by Jao which acts as both a perfume and insect repellent, is on the rise as consumers seek convenience and efficiency in their everyday products.
3. Natural Fragrances - As consumers become more aware of the potential hazards of synthetic fragrances, there is a surge of interest in all-natural, organic scents like those found in Outscent by Jao.
Industry Implications
1. Personal Care - The personal care industry can capitalize on these trends by developing more multi-functional products that meet consumers' health and convenience needs.
2. Perfume - With the growing interest in natural fragrances, the perfume industry can create more all-natural and organic perfumes like Outscent by Jao.
3. Outdoor Lifestyle - The outdoor lifestyle industry can partner with companies like Jao to create products that serve dual purposes, such as protecting from insects and smelling great while enjoying outdoor activities.
3
Score
Popularity
Activity
Freshness
