The Dr. Squatch x Call of Duty Collection Includes Four Products
Michael Hemsworth — March 21, 2025 — Fashion
References: ca.drsquatch & beautypackaging
The Dr. Squatch x Call of Duty collection is a new series of personal care products crafted with the namesake video game as the inspiration that's sure to get the attention of avid fans alike. The product range consists of two bars of soap and two deodorants including the Ghost Grit soap and the Sarge soap, which both have their scent profiles uses for the deodorants.
The Ghost Grit soap has a heavy level of grit and is inspired by character Lieutenant Simon 'Ghost' Riley with notes of pepper, leather and charcoal in the mix. The Sarge Soap has a moisturizing profile with notes of Scottish juniper, pine and moss.
The Dr. Squatch x Call of Duty collection is available now.
The Ghost Grit soap has a heavy level of grit and is inspired by character Lieutenant Simon 'Ghost' Riley with notes of pepper, leather and charcoal in the mix. The Sarge Soap has a moisturizing profile with notes of Scottish juniper, pine and moss.
The Dr. Squatch x Call of Duty collection is available now.
Trend Themes
1. Pop Culture-themed Personal Care - Limited-edition collections draw on popular video games to create unique personal care products that appeal to niche markets.
2. Collaboration Marketing - Partnerships between lifestyle brands and gaming franchises forge a new avenue for cross-promotion and consumer engagement.
3. Scent-based Character Experiences - Products that feature scent profiles inspired by fictional characters offer consumers immersive experiences connected to their favorite media.
Industry Implications
1. Personal Care - The integration of gaming themes into soap and deodorant illustrates the personal care industry's diversification to attract a broader audience.
2. Gaming Merchandise - The launch of gaming-inspired personal care products expands the merchandise landscape by blurring the lines between lifestyle and entertainment.
3. Collaborative Brand Partnerships - Joint ventures between disparate industry leaders facilitate innovative product offerings that entice both existing fanbases and potential new customers.
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