From Picture Perfect Family Ads to Emotional Family Value Ads
Tana Makmanee — July 11, 2013 — Marketing
These family-centric campaigns are utilizing common values and notions associated with families as a way to connect with viewers on a much more emotional and heartfelt level.
While every family is different and unique in its own way, there are certain common aspects related to living with family members that most people will be able to identify with. By showcasing families in humorous or heartfelt situations, these ad campaigns are able to tap into a more touching and sentimental side that viewers can easily relate to. From soda commercials showcasing the loving relationship between polar bears to fashion ads illustrating the feisty interaction between siblings, these family-centric campaigns will certainly make an impression with its relatable concepts.
A great way to connect with a viewer's emotional side, these family-centric campaigns will certainly grab one's attention with its humorous and heartfelt messages.
While every family is different and unique in its own way, there are certain common aspects related to living with family members that most people will be able to identify with. By showcasing families in humorous or heartfelt situations, these ad campaigns are able to tap into a more touching and sentimental side that viewers can easily relate to. From soda commercials showcasing the loving relationship between polar bears to fashion ads illustrating the feisty interaction between siblings, these family-centric campaigns will certainly make an impression with its relatable concepts.
A great way to connect with a viewer's emotional side, these family-centric campaigns will certainly grab one's attention with its humorous and heartfelt messages.
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