Accessories that add additional screens to laptops are used for productivity
Trend - Tech companies are launching portable displays designed to attach to a laptop. These screens clip to the top or sides of a laptop, and are designed to provide workstation-levels of productivity in a portable scenario. These accessories improve the efficiency of remote and hybrid workers.
Insight - Even years into the post-covid world, many industries are remaining with remote and hybrid work environments. The employees in these situations often work in environments that are not their own home, such as coffee shops, for various reasons. When working in these environments, consumers turn to convenient, portable accessories to maximize productivity. Brands are recognizing these desires and launching accessory devices that minimize the productivity losses from portable workstations.
Insight - Even years into the post-covid world, many industries are remaining with remote and hybrid work environments. The employees in these situations often work in environments that are not their own home, such as coffee shops, for various reasons. When working in these environments, consumers turn to convenient, portable accessories to maximize productivity. Brands are recognizing these desires and launching accessory devices that minimize the productivity losses from portable workstations.
Workshop Question - How could your brand launch new products or services inspired by the lasting culture of remote work environments?
Trend Themes
1. Portable Displays - Tech companies are launching portable displays designed to attach to a laptop, providing workstation-levels of productivity in a portable scenario.
2. Modular Attachments - Brands are launching modular attachment kits for laptops, offering true modularity and the ability to secure multiple accessories to the device.
3. Triple-screen Monitors - There is a growing demand for triple-screen monitors that enable laptop users to expand their display real estate and enjoy a multi-monitor setup from anywhere.
Industry Implications
1. Tech Accessories - Tech companies are launching portable displays and modular attachment kits, providing innovative solutions to enhance productivity for laptop users.
2. Remote Work Tools - These portable displays and modular attachments cater to the needs of remote and hybrid workers, offering efficient solutions for on-the-go productivity.
3. Display Technology - The demand for triple-screen monitors and portable displays is driving advancements in display technology, providing users with more screen space and flexibility.
