The use of AI in language services helps lessen communication barriers
Trend – As AI continues to infiltrate various consumer categories, we’re seeing it play a part in evolving communication tactics to help not only streamline efforts but reduce barriers across different languages as well. Providing a helping hand in areas like translation to make recording, communicating, or simply transcribing conversations, quicker and more efficient.
Insight - Immigration, business and technological advancements have made the world increasingly globalized, and the benefits to consumers include everything from better opportunities to expanded understandings of cultures different from theirs. Brands that are able to remove some of the barriers associated with cultural and language differences between people and organizations are able to appeal to every aspect of society--from individual relationship-building to business development.
Insight - Immigration, business and technological advancements have made the world increasingly globalized, and the benefits to consumers include everything from better opportunities to expanded understandings of cultures different from theirs. Brands that are able to remove some of the barriers associated with cultural and language differences between people and organizations are able to appeal to every aspect of society--from individual relationship-building to business development.
Workshop Question - How could you utilize AI to give your consumers a greater sense of independence?
Trend Themes
1. AI-powered Language Translators - AI-powered translators are revolutionizing communication tactics and breaking down language barriers for individuals and organizations.
2. Real-time Language Translation Devices - Real-time translation devices are streamlining communication efforts, offering on-the-go translation for individuals and businesses alike.
3. Pocket Translators with Global Connectivity - Pocket translators with global connectivity and hotspot features are helping travelers stay connected in foreign countries and maintain seamless communication efforts.
Industry Implications
1. Language Services Industry - The language services industry can leverage AI-powered translators to offer more efficient and accurate translation services to businesses and individuals, breaking down communication barriers.
2. Travel Industry - The travel industry can offer pocket translators with global connectivity to travelers, allowing them to break down language barriers and promoting seamless communication abroad.
3. Technology Industry - The technology industry can develop more advanced real-time language translation devices, offering innovative solutions to individuals and businesses seeking to streamline communication efforts and break down language barriers.
