Custom toys satisfy parental demand for one-of-a-kind developmental play
Implications - The toy industry is saturated with unique options for children of all ages, but the demand to have one-of-a-kind creations is driving up the number of brands delivering items that are customized to the exact experience desired by parents. Pushing interactivity and shared playtime, the designs push in a more exact direction for parents who want to custom-tailor childrearing to be precisely what's desired as opposed to leaving playtime to imagination alone.
Trend Themes
1. Personalized Play - With the rise of personalized play, businesses can innovate with customized toy or game designs, such as illustrated child bikes or child-designed stuffed toys, to engage young customers and make playtime more interactive.
2. Custom Storytelling - Custom books designed for children, like Lostmy.name, encourages a love of reading and helps children learn their alphabet letters in a unique way, creating opportunities for businesses to offer personalized, educational stories or activities and toys that are both fun and informative.
3. Interactive Walls - Magnetic wallpaper, like that from Sian Zeng, allows kids to customize their space and tell stories on their walls, providing businesses with a chance to develop interactive walls or surfaces for children's learning or playtime.
Industry Implications
1. Toy Industry - With the rise of personalized play, the toy industry can innovate with customized toy designs, such as personalized stuffed toys or illustrated child bikes, to engage young customers and make playtime more interactive.
2. Book Publishing Industry - Customized children’s book publishers, such as Lostmy.name, can take a unique approach to education and play by creating personalized, educational stories that make learning and playtime more engaging for children.
3. Design Industry - With the rise of interactive walls, the design industry can create new and interactive surfaces using methods and materials, such as illustrated magnetic wallpaper, that engage children in creative storytelling and learning activities.
6 Featured, 53 Examples:
735,596 Total Clicks
Date Range:
Feb 13 — Feb 14
Trending:
Mild
Consumer Insight Topics:
