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Multifunctional Lens

Contact lenses are updated to offer unprecedented levels of functionality

Trends - Thanks to advances in technology, products in the contact lens space are seeing impressive updates that offer new functionalities to consumers. Offering consumers a chance to get more health information, protect themselves and more, these new benefits suggest a major potential expansion when it comes to the way people use these products.

Insight - Such developments highlight consumers' openness to experimenting with futuristic technologies if it creates a more seamless experience for the consumer. As the integration of technology into everyday objects becomes ubiquitous, consumers have become accustomed to a connected lifestyle that makes everyday living increasingly seamless.
Workshop Question - What are some ways (both realistic and unrealistic) that you could adopt technology to "level up" your current offering?
Trend Themes
1. Advanced Functionalities - Advancements in technology are leading to new functionalities for contact lenses, resulting in potential expansion of usage.
2. Innovative Eye Implants - Researchers are developing innovative eye implants that can help people with distance-based sight defects, color blindness, and glucose monitoring.
3. Soft Robotics - Soft robotics technology is being integrated into contact lenses to offer enhanced sight, such as the ability to zoom in by blinking twice.
Industry Implications
1. Healthcare Industry - The healthcare industry can incorporate these technologies to improve patient care, expand their services, and remain competitive.
2. Consumer Electronics Industry - The consumer electronics industry can leverage these technologies to develop innovative wearable devices in the eyewear space.
3. Medical Device Industry - The medical device industry can explore the potential of eye implants and robotics to create new and more efficient devices for patient care and treatment.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 28 Examples:
55,181 Total Clicks
Date Range:
Apr 18 — Aug 19
Trending:
Warm
Consumer Insight Topics:

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