The digital health boom extends to children as parents look to monitor levels
Implications - Parents are becoming more concerned with the activity level of children than ever, which has prompted juvenile health tracking. This shift towards healthcare is helping to get children active earlier, but also making millennial parents more attuned to the daunting notion of keeping little ones healthy.
Trend Themes
1. Juvenile Wearable Health Devices - The demand for child health tracking devices is fueling innovation in the wearable technology market.
2. Gamification of Healthy Living - Companies are creating interactive and engaging experiences to encourage children to embrace healthy living, making way for the gamification of health and wellness.
3. Internet of Things Baby Gear - Smart baby products with connected sensors and data tracking capabilities are becoming increasingly popular and essential for modern parents.
Industry Implications
1. Healthcare Technology - Companies specializing in healthcare technology and digital health solutions can capitalize on the growing demand for child health tracking devices.
2. Child Wellness - Businesses offering child wellness programs and products have the opportunity to use gamification and smart technology to attract and engage young audiences.
3. Baby Gear and Accessories - Manufacturers of baby gear and accessories can incorporate smart sensors and data tracking capabilities into their products to meet the needs of modern parents.
