Strange items popping up illustrate modern consumption patterns
Implications - Considering the global weight gain phenomenon, it is almost satiric what one can eat. These items also point toward an ingrained inclination, perhaps going back to childhood, to play with our food. Other products build on the global shift towards opting for more environmentally friendly, compostable products.
Trend Themes
1. Edible Packaging - The trend of edible packaging offers an innovative solution to the issue of wasteful packaging, with the potential for companies to create environmentally-friendly packaging that is also consumable.
2. Ingestible Products - With advances in technology, there is a growing interest in products that can be ingested for their health or cosmetic benefits, providing an opportunity for businesses to create unique and novel offerings.
3. Eco-friendly Products - Consumers are becoming increasingly aware of the impact of their purchases on the environment, leading to a demand for eco-friendly products, creating an opportunity for businesses that are able to minimize their environmental impact while still providing high-quality products.
Industry Implications
1. Food and Beverage - The food and beverage industry has an opportunity to explore the potential of edible products and packaging, creating unique offerings that appeal to consumers' desire for more sustainable and novel options.
2. Cosmetics and Personal Care - With a growing interest in ingestible products for cosmetic benefits, the cosmetics and personal care industry has the opportunity to innovate and develop new products that cater to this trend.
3. Retail and Consumer Goods - In the face of growing environmental concerns, retailers and consumer goods companies can capitalize on the trend towards eco-friendly products, providing sustainable options that resonate with increasingly eco-conscious consumers.
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Date Range:
Oct 07 — Oct 08
Trending:
Warm
Consumer Insight Topics: