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Edible Pop Culture

Strange items popping up illustrate modern consumption patterns

Implications - Considering the global weight gain phenomenon, it is almost satiric what one can eat. These items also point toward an ingrained inclination, perhaps going back to childhood, to play with our food. Other products build on the global shift towards opting for more environmentally friendly, compostable products.
Trend Themes
1. Edible Packaging - The trend of edible packaging offers an innovative solution to the issue of wasteful packaging, with the potential for companies to create environmentally-friendly packaging that is also consumable.
2. Ingestible Products - With advances in technology, there is a growing interest in products that can be ingested for their health or cosmetic benefits, providing an opportunity for businesses to create unique and novel offerings.
3. Eco-friendly Products - Consumers are becoming increasingly aware of the impact of their purchases on the environment, leading to a demand for eco-friendly products, creating an opportunity for businesses that are able to minimize their environmental impact while still providing high-quality products.
Industry Implications
1. Food and Beverage - The food and beverage industry has an opportunity to explore the potential of edible products and packaging, creating unique offerings that appeal to consumers' desire for more sustainable and novel options.
2. Cosmetics and Personal Care - With a growing interest in ingestible products for cosmetic benefits, the cosmetics and personal care industry has the opportunity to innovate and develop new products that cater to this trend.
3. Retail and Consumer Goods - In the face of growing environmental concerns, retailers and consumer goods companies can capitalize on the trend towards eco-friendly products, providing sustainable options that resonate with increasingly eco-conscious consumers.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
12 Featured
121,451 Total Clicks
Date Range:
Oct 07 — Oct 08
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Ingestible Deodorant
Ingestible Deodorant
Fight Sweat Pits With Chlorophyll
You didn't misread the title -- there really is an ingestible deodorant, and it's actually good for you. By consuming chlorophyll, your body naturally stops producing offensive odors caused by sweating.… MORE
Edible Furniture
Edible Furniture
Biodegradable Starch Chair by Max Lamb
The Starch Chair by Max Lamb evokes in me strong hope for the future of green furniture design. The chair shown above is created by squirting out a continuous tube of starches which are layered so that… MORE
Edible Album Covers
Edible Album Covers
Obacchi Jacket Bento Meals
Bento boxes are a tradition of Japanese cuisine. They are home-packed meals which can be very elaborately arranged and the food is decorated to look like people, animals, or characters and items such as… MORE
Edible Tableware
Edible Tableware
Rice Design Plates and Bowls You Can Eat
Sick of wasted paper, a Japanese chef specializes in making edible menus and tableware. We've featured these menus before. This is somewhat different, but the premise is similar. Instead of using plastic… MORE
Chocolate Laptop (Part II)
Chocolate Laptop (Part II)
Swiss Post Marketing Campaign
In this era of electronic communication which caused a huge decline in postal services worldwide, nobody is imagining that the execution of a direct mail campaign can have a tremendous influence on the… MORE
Minty Sweet Holiday Drinks
Minty Sweet Holiday Drinks
Candy Cane Shot Glasses
Celebrate the season with extra sweet holiday drinks by sipping from these Candy Cane shot glasses. These glasses add a sweet minty flavour to your favorite shooters while keeping your breath minty fresh.… MORE
Edible Dishes
Edible Dishes
Biodegradable Picnic Ware
The perfect cutlery for nature lovers, this four-piece set is made from 100% biodegradable cassava. The set comprises cassava plates, bowls and cups plus wooden spoons, forks and knives. The crockery is… MORE
Edible Shoe Cream
Edible Shoe Cream
Organic Po-Zu
To prove that their shoe cream is up to the highest organic standards, Po-Zu served it smeared on crackers at the recent launch party of Terra Plana in London. Gross? Not really, the company known for… MORE
Chocolate Scrabble
Chocolate Scrabble
Eat Your Own Words
There's just something about chocolate tiles that fascinates people. We've seen two computers with chocolate keys, and now Mary and Matt have created Chocolate Scrabble to let you have fun eating your… MORE
Non-Dissolving Edible Packaging
Non-Dissolving Edible Packaging
Compost or Eat Your Containers
Let’s face it: current food packaging, on one hand, is useful to keep food fresher, but is wasteful. Think of all the plastic and polystyrene containers that are just tossed away after you bring food… MORE
Edible Ads
Edible Ads
Fiat Encourages Eating Ads Before Others See Them
This incredibly unique and creative campaign for Fiat Panda utilizes completely edible paper as the ad medium. In order to generate buzz and interest in the car deal, the unusual ad comes packaged with… MORE
Ingestible Perfumes
Ingestible Perfumes
Fyber Sense Pills
You may soon be able to throw away your deodorants and expensive perfumes. A team of Brazilian researchers has come up with a pill that replaces unpleasant body odor with a much more pleasing scent. They… MORE