Companies are launching more apps specifically designed for desktop users
Trend - Companies are increasingly creating apps specifically designed to be used on a desktop, including apps for audio customization, social media, and organizational tools. The desktop-centric design empowers users with more functional capabilities when compared to their mobile counterparts.
Insight - Shifting social norms and advancements in technology have led more consumers to work remotely, and as a result, consumers are prioritizing apps that feature more functionality than what streamlined mobile devices typically offer. Additionally, these apps are being released at a time when people are now required to be indoors and consequentially spend more time on their computers for work and recreation alike.
Insight - Shifting social norms and advancements in technology have led more consumers to work remotely, and as a result, consumers are prioritizing apps that feature more functionality than what streamlined mobile devices typically offer. Additionally, these apps are being released at a time when people are now required to be indoors and consequentially spend more time on their computers for work and recreation alike.
Workshop Question - How can your organization better offer more functional products and services?
Trend Themes
1. Desktop-focused App Development - Companies are designing more apps specifically for desktop users.
2. Increased Integration with Desktop Platforms - Applications are becoming more integrated with desktop and web browsers.
3. Desktop Audio Customization Platforms - Apps are being developed for audio customization specifically for desktop users.
Industry Implications
1. Software Development - There is an opportunity for software developers to create more desktop-focused applications with increased functionality.
2. Communication Technology - Communication improving tech like messenger apps can be made more compatible with desktop devices.
3. Workplace Productivity - Productivity tools like organizational and audio customization apps can target desktop users.
