The Hello Kitty Forever Collection is Cute and Cuddly for Winter
Meghan Young — November 16, 2012 — Fashion
References: forever21 & refinery29
Getting older and saying goodbye to some the most cherished companions of a girl's childhood can be such sweet sorrow, but the Hello Kitty Forever Collection will help keep one around in an age-appropriate way. The highly anticipated followup to last year's collaboration between Hello Kitty and Forever 21, the collection does not disappoint.
Offering more than just funky clothing, the Hello Kitty Forever Collection is chock full of accessories, home goods and travel gear. Hitting stores worldwide on November 16, the fashion and home decor is one way to help brighten up the dark days of winter. From adorable pajamas to layered jewelry and cozy cartoon sweaters, girls will stay warm in style as well.
Offering more than just funky clothing, the Hello Kitty Forever Collection is chock full of accessories, home goods and travel gear. Hitting stores worldwide on November 16, the fashion and home decor is one way to help brighten up the dark days of winter. From adorable pajamas to layered jewelry and cozy cartoon sweaters, girls will stay warm in style as well.
Trend Themes
1. Character Collaborations - The trend of fashion and home decor collaborations with popular fictional characters provides opportunities for companies to tap into nostalgic consumers.
2. Youthful Nostalgia - The trend of incorporating childhood icons into adult clothing and home decor appeals to a market of consumers looking to capture a sense of youthful nostalgia.
3. Multifunctional Collections - The trend of collections that offer more than just clothing, such as accessories, home goods, and travel gear, provides opportunities for companies to increase revenue streams through offering multifunctional products.
Industry Implications
1. Apparel Industry - The apparel industry can benefit from collaborating with popular fictional characters to offer unique and nostalgic clothing collections that appeal to consumers.
2. Home Decor Industry - The home decor industry can benefit from incorporating popular fictional characters into their products to appeal to consumers looking to add a sense of fun and nostalgia to their home.
3. Retail Industry - The retail industry can benefit from offering collections that provide more than just clothing, such as accessories, home goods, and travel gear, to increase revenue streams and appeal to a wider range of consumers.
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