Companies are launching platforms dedicated to AI-generated music
Trend - AI-generated music is created when an artificial intelligence model is trained on a set of musical data and prompted to reproduce it. This data includes music tracks, instrument sounds, and melodies, which help influence the patterns, structures, and musical characteristics the AI generates.
Insight - Consumers who work in media are often searching for ways to enjoy mainstream music in their content without incurring copyright penalties. For musicians, AI technology expedites the production process and allows for attention to be cast on other key aspects like marketing and distribution. By using artificial intelligence to generate music, smaller artists can produce songs that resonate deeply with their audience while saving on time and costs.
Insight - Consumers who work in media are often searching for ways to enjoy mainstream music in their content without incurring copyright penalties. For musicians, AI technology expedites the production process and allows for attention to be cast on other key aspects like marketing and distribution. By using artificial intelligence to generate music, smaller artists can produce songs that resonate deeply with their audience while saving on time and costs.
Workshop Question - How can your brand leverage automation to enhance creative content?
Trend Themes
1. AI-generated Music - Artificial intelligence technology expedites the music production process and allows for attention to be cast on other key aspects like marketing and distribution.
2. AI Adaptive Music Apps - Users are promised the ability to influence the creation and character of the music, rather than passively listening to tunes that are played at them.
3. AI-generated Wellness Soundscapes - AI sound wellness technology enhances audience wellness with new music and new versions of back-catalog tracks.
4. Open-source AI Music Generators - Meta's open-source AI music generator enables collaboration within the developer community, encouraging experimentation and customization.
Industry Implications
1. Media and Entertainment - AI-generated music provides new opportunities for content creators to enjoy mainstream music in their content without copyright penalties.
2. Music Production - AI technology expedites the music production process, allowing musicians to focus on other aspects like marketing and distribution.
3. Wellness and Health - AI-generated wellness soundscapes aid in activities such as focus, relaxation, and sleep, enhancing audience wellness.
