These social network car campaigns make use of popular social sites like Facebook, Twitter and Instagram to promote vehicles. The premises for many of these campaigns are very simple but are able to reach a lot of eyes on the Internet.
An example of a simple, but interactive campaign is one by Clio, asking users to "like" a car on Facebook. The car was placed on a giant teeter totter and when it received enough likes, thousands of people tuned in to a live stream to watch the car be "outweighed" by likes on the other side of the see-saw.
Other very simple actions include getting some of the most influential users on a social network to take pictures of a car, or test drive a new vehicle because it is guaranteed that they will want to share the experience.
37 Social Network Car Campaigns
37
Social Mediamobiles
The Porsche Facebook Edition is Something You'll Definitely 'Like'
36
Social Auto Likes
The Renault Card Links Your Visit to the Amsterdam Motorshow Through Facebook
35
Interactive Luxury Car Campaigns
The Lexus 'Dark Ride' Car Campaign is Social Media-Friendly
34
Web-Invading Car Ads (UPDATE)
The Volkswagen Black Beetle 2011 Ad Gives YouTube a Makeover
33
Social Road Trip Apps
The 'SmileDrive' App Integrates Social Media with Road Trips
32
Photo-Fueled Car Competitions
The Mercedes-Benz' 'Take the Wheel' is a Competition for Instagram
31
Social Media Road Races
The 'BMW South Africa: Interactive Video Projection' is Simply Effective
30
Automaker Facebook Reveals
The 2011 Explorer Will be Unveiled on the Ford Facebook Page
29
Car-Pinning Advergames
Volkswagen Street Quest Game Requires Fans to Pin Autos in South Africa
28
Social Following Campaigns
This Twitter Campaign Cleverly Promotes the Volvo XC60's Brakes
27
Social Network Filters
The Toyota ‘Social Snap Shot' App Personalizes Your News Feed
26
Imitation-Busting Ads
Volkswagen’s ‘Original Click’ Campaign is Web-Savvy
25
DIY Luxury Auto Designs
The BMW EDIZONE Contest is to be Hosted on Facebook
24
Unfollowable Social Media Accounts
Abarth's Twitter Marketing Campaign is 'Too Fast to Follow'
23
Automaker Photo Contests
Win a Ford Fiesta by Entering the Fiestagram Campaign
22
Social Media Car Designs
Buick Turned to a Pinterest Board for Its Latest Concept Car Designs
21
Twittering Eco-Taxis
Just Tweet to Book a Cab Ride With Greentomatocars
20
3D Social Driving Games
Toyota's Social Network Racer Promotes the New FT-86 II Concept
19
Social Media-Centered Cars
One Person Will Win the Incredibly Connected VW Fanwagen
18
Virtual Map Car Hunts
BMW 'Signposts' Campaign Has Swedes Looking for a Hidden BMW 3 Series
17
Facebook-Guided TV Campaigns
The 'Suits Recruits' Social Media Experience is Launching
16
Celebratory Social Media Sportscars
The Porsche Carrera 4S 5 Million Facebook Was Created by Fans
15
Social Media Car Wraps
The Facebook Cayman S Celebrates Porsche's Two Million Fans
14
Social Media Charity Drives
Lexus 'December to Remember' Campaign Donates to Toys for Tots
13
Social Media-Centric Concept Cars
The Nissan Friend-Me Encourages In-Car Social Interaction
12
Participatory Driver Profiling Apps
The Volvo 'Inside You' Campaign Asks for a Personal Peek
11
Crowdsourced Car-Capturing Videos
This Lexus Ad Campaign Stitched Together People's Instagram Pics
10
Tailored Video Response Campaigns
This Honda Social Media Campaign Made Custom Vines for Consumers
9
Virtual Rescue Campaigns
Mercedes-Benz 'Escape the Map' Challenge Asks Viewers to Help Marie
8
Social Media-Moved Cars
The Twitter-Controlled Car Moves with Your Tweets
7
Soothing Car Virals
The Aston Martin 'Pieces of Art' Video is Intriguing
6
Crowdsourced Sensory Exhibits
Mecedes-Benz '#Untamed -- A Digital Photo Installation' Fascinates
5
Social-Powered Car Campaigns
The Renault Clio Car is the First Carried by Likes on Facebook
4
Music Video Car Contests
Toyota 'Outsmart Shout Out' Campaign Creates a Pop Video for Fans
3
Facebook Granny Car Contests
Grandma Hilda Grants Winner Her Buggy if They Can Find Lost Keys
2
Adventurist Video Campagins
Honda's Off the Grid Ad Lets Users Control Their Virtual Experiences
1
Social Media-Powered Vehicles
Mind Drive Has Been Working on a Car Powered by Social Media Posts
Related Ideas
Multifunctional Micro-Camper Vans
The Toyoya Kayoibako Prioritizes Flexibility
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Clear In-Game Billboard Advertisements
SCS Software's Truck Simulator Uses Real-Life Advertising
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Hands-Free Car Innovations
Ford Partnered with the British Deaf Association to Launch an Ad
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Emotional Poeticized Motorsport Campaigns
Honda Debuts the 'Unstoppable Dreams' Campaign
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Electric Vehicle Charging Stations
Toyota Becomes a Founder Partner of Ionna Charging Stations
AI Social media Management
Social360 Offers a Streamlined Solution to Stay Ahead of the Curve
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Interactive Recruitment Billboards
easyJet's Campaign Encourages Women to Consider a Pilot Career
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Social Video Reaction Apps
The 'Seen' App Lets Users Capture Footage of Themselves Viewing Content
Lifestyle Activity Tracking Apps
The 'Timeline It' App Tracks Virtually Any Activity or Event
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
Authenticity-Promoting Social Media Apps
The Viberse App Emphasizes Authenticity and Spontaneity
Humorous Automotive Campaigns
Hyundai’s 'Where Have You Been?' Ad Merges Nostalgia and Branding
AI Promo Code Platforms
SimplyCodes Combines AI and Crowdsourcing to Test Discount Codes
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Car-Specific Video Commerce
Audi and Bambuser Make a Significant Evolution in Business Strategy
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Running Partner Messaging Apps
Find Your Next Running Partner Through Strava Messaging
Social Professional Productivity Apps
The 'LikeMind' App Connects Users to Other Hustlers
Social Sports Applications
EA is Launching the EA Sports Social App on Web and Mobile
Ride-Hailing App Expansions
Uber and Turo Partner to Offer Vehicle Rentals to Uber Rent
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
In-Car Gaming Experiences
BMW Introduces the UNO Car Party Experience for Immersive Fun
AI-Powered Digital Marketing Support
Boostrbot Transforms Likes Into Leads
Visualized Social Media Data
InstaGraph Visualizes Social Media Data Through Unique Graphs
Neighborly Contracting Apps
Pigybak Ride Helps Neighbors Support Neighbors with Home Projects
Social Media Political-Content Limitations
Meta is Reducing Political Content Recommendations
Movie-Inspired Truck Commercials
Ram Truck Partners with Universal Pictures, Warner Bros. Pictures
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Childhood-Inspired Car Campaigns
Mercedes-Benz's 'Drive Pilot Story' is Based on Young Aspirations
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Late-Night QSR Vehicles
The Student Tour Campaign Shortens the Trip from the Club to Taco Bell
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Customizable Profile Social Platforms
The 'noplace' App Prioritizes Socialization
Minimalist Social Media Platforms
Bluesky is a Simple, Minimalist Social Media Platform
AI Social Media Assistants
Olly is a Personal AI Assistant Designed to Help Social Media Managers
Omnichannel Automotive Services
Automotive Mastermind has Adapted to Modern Consumer Patterns
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Digital Business Card Platforms
Digital Business Card Claims to Offer an Eco-Friendly Approach
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Car-Identifying Apps
Scout Helps Enthusiasts Identify a Vehicle
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Social Camera Fitness Apps
SnapFit Lets Users Document Their Journey with Photos
Car Transfer Service Apps
Andersen Collaborated with a Ride-Sharing Provider on This New Product
Basketball Social Networks
Basktball is the Sports Social Network for Fans and Players Alike
Adventure-Focused Social Platforms
Outside Debuts an All-In-One Experience for Outdoor Enthusiasts
Friendship-Focused Election Campaigns
Flash Pack Has Introduced The Friendship Bus
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
AI Social Media Tools
Axoon Will Post Personalized Content to Your Socials
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
AI Chatbot-Connected Vehicles
Volkswagen Will Be Integrating ChatGPT in Its New Vehicles
Introvert Networking Platforms
The 'IONA' Platform Connects Users Together Daily Over Email
Socially Connected Workout Apps
The 'SocialPump' App Connects Athletes to Their Friends
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Vanlife Travel Companions
Roadlifer Helps with the Essentials for On-The-Road Living and Travel
In-Car Conversation Cards
Kelley Blue Book's "Car-fessional" Cards Inspire Family Connection
Pro-Community Social Media Apps
Take Creates Real Life Interactions Through a Social Network
Gamified Sustainability Platforms
The Carbon Games is an App that Makes Sustainability Competitive
Car Dealer-Targeted Software-As-A-Service Platforms
Curbee Helps Car Dealers and Manufacturers
Interconnected Messaging Ecosystems
Whatsapp to Introduce Support for Messages Third-Party Apps
Social Media-Based AI Travels
Let’s Trip AI Simplifies the Process of Crafting Memorable Trips
Passion-Sharing List Platforms
MyLikes Helps Users Share What They Enjoy with Curated Lists
Festive Film Vehicles
Turo Helps Drivers Spread Seasonal Cheer with Limited-Edition Elfmobiles
Elf-Inspired Cars
Turo Debuts Elfmobiles in NYC to Celebrate the 20th Anniversary of the Elf Movie
Marketing Mentorship Platforms
Sprout Social Launches as a New Business Mentorship Network
Online Vehicle Owners Communities
OMMT is an online community for like-minded car lovers
Voting Day Rideshare Deals
Lyft Rolls Out Its Most Extensive Voting Initiative to Date
Authenticated News Apps
Digital Trust Network 'Click' Challenges the Threat of Misinformation
Endurance Athlete-Specific Social Networks
Front Pack's New Social Network is on Its Website & App
User Friendly RSVP Services
Invite.Social Manages Event RSVPs and Invitations with Elegance
Social Trip-Planning Apps
TripMap Makes Trip Planning Easier with Expense Tracking and More
Automated Social Media Posting
PosterGPT Uses AI to Post the Latest News Stories to Your Feed
AI-Powered Creative Services
WePost Saga Helps Businesses Enhance Their Online Social Presence
Engaging Customer Conversion Tools
FacePop Humanizes Customer Interactions Through Video
Social Rating Platforms
Rated is a Data-Driven Social Platform for Rating Media and More
Niche Community Builders
Socially is the Community Builder Platform for Niche Creators Everywhere
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Localized Networking Platforms
Presence Connects Users with Like-Minded Individuals Nearby
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Secondary Social Media Features
Instagram is Rolling out the Flipside Feature On User Profiles
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Professional Community Platforms
LinkedIn is Targeting Gen Z Professionals with its New Campaign
Dynamic Interest Social Platforms
Palette Let's People Curate Their Likes However They Please
Niche Interest Social Networks
Spiral Social Was Inspired by Wikipedia Topics
Link Management Platforms
Clickly Offers URL Shortening and Link Analyzing Tools
Dynamic Australian Automobile Platforms
Toyota's 'Toyota Go' Program Enhances Customer Engagement
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
Network-Connecting AI Solutions
Village AI Connect with Your Network to Close Deals
Automaker-Backed Gaming Events
Honda Unites with Twitch to Offer Activations at Twitch Rivals
Connective Sports Apps
Acti Forges Connections Between Like-Minded Sports Lovers
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Social Media-Building Tools
ReplyMore Helps Small Accounts Build Their Followings Through Replies
Nostalgic Web Browser Apps
iPod Social Turns Your Browser Into The Beloved Music Player
Censorship-Combatting Social Media Campaigns
Operation Retweet Uses AI-Generated Avatars
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Video Testimonials Tools
Feedspace to Boost your Business's Credibility in the Market
Social Media Dating Profiles
LikeLike Scans Your Instagram to Find Romantic Matches
Social Proof Enhancement Tools
Proofify Boosts Businesses with Compelling Content and Reviews
Novelty Polling Websites
Funnypoll Gives Users a Quick Laugh in an Often Overwhelming Online Space
AI-Generated Social Ad Copy
the M1-Project Helps Business Owners Convert Using Social Media
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
AI Social Media Enhancement
Attract AI Elevates Charm on Social Media with a Few Taps
Community Borrowing Apps
Borrow Encourages Neighbours to Interact and Share
UAE-Based EV Apps
EVLAB Launches the New Electric Vehicle App for UAE Customers
Real-Time Social Maps
Mapin is a Social Map That Connects the Community Through Content
Membership-Based Community Engagement
The Lamp App Uses Technology to Promote Community Giving
Safety-Oriented Social Tools
Instagram Aims to Protect Vulnerable Teens with its New Safety Update
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Content-to-Post Social Tools
Camoo Carousels Transforms Media into Carousel Posts for Social
Elevated Social Media Visuals
SocialScreenshots Creates Stunning Visuals for Online Sharing
Daily-Prompting Social Journals
Journal. Invites Users to Share Their Thoughts and Feelings
Mental Health Community Engagement
OOt Social Health Recently Launched Its Application
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
Social Media Lead Generation
IgLeadGen Helps People Find and Target Leads for Business
Updated Social Web Apps
Mastodon's New Update Streamlines Notifications and Posting Capabilities
Social Network Room Sharing
Flatx. Allows Users to List Homes or Rooms Within Their Network
Gamified Inspiration Networks
Dailycrowds Gamifies Social Interaction for Motivation and Insights
Automated Social Media Creation
Postlyy Helps People Effortlessly Manage Their Socials
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram
Fitness Social Networks
Uni-Train Provides Tools for Fitness Instructors to Promote Their Services
Niche Interest Ads
Interest Navigator Uncovers Interests That are Hidden from Most Advertisers
Social Travel Exploration Platforms
Roame.io Lets Users Swipe Through Curated Recommendations