From James Franco fronting the campaign for Gucci by Gucci Pour Homme, to Justin Timberlake as the face of Play by Givenchy, Hollywood stars are in demand when it comes to perfume marketing.
And when Hollywood stars are not as lucky as James Franco in scoring the lucrative campaigns, they come up with their own fragrance. Britney Spears, Jennifer Lopez, Jessica Simpson and Halle Berry are just a few of the celebs coming up with their own perfumes.
See the ad campaigns for all these and more below.
15 Hollywood Perfume Ad Campaigns

14
Celebrity Perfume Ads
Josh Hartnett in Emporio Armani Diamonds for Men

13
Superstar Perfumes
Britney Spears Shares Her Scentual “Hidden Fantasy”

12
Wearing Nothing to Promote Celebrity Fragrances
Fancy Jessica Simpson?
11
Hip Hop Models
Erykah Badu for Tom Ford's 'White Patchouli' Perfume
10
Sex And The Cell
SJP In Jail In Covet Perfume Ads
9
Paris Hilton's 4th Fragrance
Can-Can Inspired Perfume
8
Socialite Fragrance Empires
Paris Hilton's New Perfume, Siren, For a Sophisticated Summer Scent
7
Eau de Pop Stars
Justin Timberlake in Play by Givenchy Fragrance Ads
6
Fairytale Perfume Ads
Naomi Watts Wishes on a Star for 'Angel' by Thierry Mugler
5
Fragrance Fairies
Paris Hilton For “Fairy Dust”
4
Gilded Fragrance Models
Charlize Theron Is Gold From Head to Toe for J'adore L'eau
3
Illuminated Fragrance Ads
‘Sunkissed Glow' Perfume by JLo Sells With Sensuality
2
Another Celeb Fragrance
Jessica Simpson To Launch perfume
1
Beachside Fragrance Promos
Berry Gives us a Taste of her 'Halle'
Related Ideas
Perfume-Like Body Sprays
Four Limited-Edition Kayali Body Sprays Launched for Fans Scent Layering
Model-Approved Footwear Campaigns
Gigi Hadid x Havaianas Lead The Flip-Flop Comeback
Pop Star-Approved Valentine's Campaigns
Kate Spade X Madison Beer Team Up for Valentine's Day
Sensory Outdoor Posters
Billie Introduced its Scratch-and-Sniff OOH Campaign
Solid Perfume Gels
A'ddict's Minimalist Solid Perfumes Shine on Their Own & Layer Seamlessly
Ring-Shaped Fragrance Bottles
Vera Wang Love's Romantic, Feminine Notes Match Its Packaging
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Wearable Fragrance Sprays
Chanel Debuts the Coco Mademoiselle Eau de Parfum Intense Purse Spray
Modern Luxury-Focused Fragrance Lines
COS Expands into the Fragrance Market with cos perfumery
Mens Underwear Campaigns
David Beckham Stars in the News BOSS ONE Bodywear Campaign
Authenticity-Centric Beauty Series
Sephora Adds to Its 'We Belong to Something Beautiful' Campaign
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Enchanting Fragrance Campaigns
Rihanna is the New Face of Dior's J’Adore Perfume
Next-Gen Mood Fragrances
Boy Smells 2.0 Introduces Bolder, Long-Wearing Scents with a New Look
Sniffable Deodorant Billboards
Sure's Out-of-Home Campaigns Invites Passersby to Take a Whiff
Collaborative Rom-Com Drama Scents
Bath & Body Works Unveiled an Emily in Paris Holiday Collection
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Athlete-Starring Cosmetic Campaigns
Glossier Recruits WNBA Stars for its New Lip Gloss Debut
Athlete-Launched Inaugural Perfumes
Lionel Messi Introduces His Messi Eau de Parfum Fragrance
Autumnal Cleaning Product Campaigns
Mrs Hinch’s Cosy Season Collection Welcomes Autumn
Empowering Makeup Brand Campaigns
JuJu Watkins Stars in NYX Professional Makeup’s New Campaign
Mayo-Inspired Fragrances
Hellmann's Will Levis No. 8 is the World's First "Parfum De Mayonnaise"
Glamorous Cherry Perfumes
Sabrina Carpenter's Cherry Baby Fragrance is Sophisticated and Sweet
Celebratory Jewelry Campaigns
David Yurman’s 2024 Holiday Campaign Features Notable Celebrities
Nostalgic Mayonnaise Advertisements
Hellmann's Brings Together Meg Ryan and Billy Crystal
Star-Approved Bag Campaigns
Louis Vuitton X Zendaya Join for Murakami’s Cherry Blossom Revival
Spritz-Inspired Fragrances
Never-Ending Summer Eau de Toilette Reminds of an Italian Spritz
Iconic Anniversary Fragrances
Éditions de Parfum Frédéric Malle Will Re-Release Portrait of a Lady
Imaginative Luxury Perfume Campaigns
The Gucci Flora Gorgeous Orchid Eau De Parfum is Ethereal
Fashion Brand Christmas Ads
Chanel's 'Winter Tale' is a Magical Holiday Ad from the Luxury Icon
Fairytale-Inspired Fragrances
The Disney Princess Collection by Bath & Body Works is Enchanting
Holiday-Ready Immersive Fragrances
Maison Francis Kurkdjian's Holiday 2024 Gift Selection is Live
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
American-Actress Fragrance Campaigns
Maddie Ziegler Becomes the Face of the 'Replica Collection'
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Streaming Series Fragrances
Michel Germain Parfums Crafted an Emily in Paris Fragrance Collection
Venice-Inspired Luxe Fragrances
Bottega Veneta Presents a New SS25 Fragrance Collection
Haute Couture Fragrance Ranges
Valentino Anatomy of Dreams Fragrances Include Seven Scents
Sensitive Skin Cosmetic Campaigns
The Cetaphil For Everyone’s Sensitive Skin Campaign is Inclusive
Luxe Pop-Up Experiences
Victoria Beckham Beauty Hosts an 8-Day Pop-Up for New Fragrance Launch
Iconic Model Campaigns
Cara Delevingne Announced as L'Oréal Paris Global Ambassador
Alluring Clean Ingredient Perfumes
Uncommon James Hard Feelings is Leaping Bunny Certified
Sensitivity Marketing Campaigns
Cetaphil Teams Up with Lil Wayne for Super Bowl Spot
Characterized Haircare Campaigns
NEXXUS Debuts 'The Style Swap' Campaign Starring Lindsay Lohan
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Eerie Film-Based Deodorant Campaigns
Secret Deodorant Debuts a Beetlejuice Beetlejuice Commercial
Eco-Friendly Deodorant Lines
Humble Brands Partners with Jason Momoa for Sustainable Personal Care
Football Fan-Addressing Soda Commercials
Pepsi's Launches the Football Always Wins Campaign
Fragrance-Focused Escape Rooms
The Perfume Shop Created the UK’s First Perfume-Themed Escape Room
Celebrity-Launched Opulent Fragrances
Better World Fragrance House Debuts Summer Mink
Neuroscientific Bodycare Campaigns
Native's Scent Alchemy Campaign Shares the Science of Scent
Espresso Pop Star Fragrances
Me Espresso Eau de Parfum Pays Homage to a Hit Sabrina Carpenter Song
Elegant Perfume Collection
Christian Dior's Les Esprits De Parfum Collection Boasts Five Scents
Vibrantly Reimagined Fragrances
Marc Jacobs Introduced the 'Daisy Glow Limited Edition' Collection
Market-Inspired Body Mists
An Iconic Street Market Inspired Pepe Jeans' Portobello Road Collection
Luxury Herb-Dominant Fragrances
Montblanc Debuts a New Fragrance Line with Four Musky Scents
Singer-Led Fashion Campaigns
Ian Brown Stars in New POUR HOMME and NEIGHBORHOOD Campaign
Celebrity Hot Sauce Ads
Frank's RedHot Partners with Paris Hilton for Crystal-Studded Ad
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Artisan Fragrance Body Deodorants
Dove Men+Care Whole Body Deodorants Come in Two New Scents
Epic Rapper-Backed Soda Campaigns
PEPSI Launched its 'Make Your Gameday Epic' Campaign
Fragrance-Integrated Fashion Accessories
Versace Integrates the Bright Crystal Perfume to Shoes
Telenovela-Inspired Makeup Campaigns
The 'Descubre e.l.f.ecto' Campaign is Launching in Mexico
Pop Icon-Backed Campaigns
Charli XCX Fronts Valentino's Puffer Gloss Campaign
Ultra-Niche Luxury Fragrances
Rabanne Taps Multiple Famous Perfumers to Design its New Fragrances
Celeb-Approved Pet Grooming Lines
Paris Hilton's Pet Grooming Line Marries Pet Care and Glamour
Luxury Valentine’s Day Campaigns
Gucci’s Together Valentine’s Day Campaign Emphasizes Connection
Fragrant Flame-Free Wax Melts
ScentMatch's Home Fragrances Dupe Viral and Luxury Perfumes
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Mood-Enhancing Fragrance Collections
adidas Partners with Coty to Launch Vibe Perfumes
Luxury Travel Fragrances
Francis Kurkdjian Crafted Air France's AF001 Signature Scent
Celebrity Icon-Inspired Floral-Fruity Fragrances
Paris Hilton Fragrances Debuts the ICONIC Scent
Theatircally Filmic Champagne Campaigns
Piper-Heidsieck Debuts its 'Twist the Script' Campaign
Luxury Fragrance Collections
The Olfactory Series 1 Collection is Jil Sander’s Entry Into Perfume
Soccer Star-Fronted Soda Campaigns
The Pepsi MAX® Thirsty For More Campaign Stars David Beckham
Sports-Fan-Inspired Beauty Campaigns
e.l.f. Debuts its ‘eyes. lips. face. fandom.' Campaign
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Designer Dupe Fragrance Expansions
Dossier is Arriving into CVS Pharmacy Locations in the US
Affordable Men's Fragrances
Fine’ry For Him Helps Fine'ry Reach a New Demographic at Target
Star-Shaped Luxury Perfumes
Mugler's Angel Fantasm Eau De Parfum Sensuelle is Alluring and Fruity
Regional Songstress Scent Collections
Ariana Grande Lovenotes Fragrances Include Four Expressions
Perfume-Inspired Wine Bottles
Chloe Wine Collection's Limited-Edition Packaging Emphasizes Aroma
Lab-Like Fragrances
Perfumer Extraordinaire Includes Samples of Raw Ingredients
Empowering Woman-Inspired Campaigns
Stuart Weitzman Launches 'How Lovely to Be a Woman'
Naturalistic Amber-Forward Fragrances
David Beckham True Instinct Has a Holographic Label
Exquisite High Jewelry Campaigns
Boucheron's New Campaign Film Was Directed by Claire Choisne
Long-Lasting Luxury Perfumes
Infiniment Coty Paris Launched to Celebrate Coty's 120th Anniversary
Invigorating Upcycled Fragrances
DKNY 24/7 Eau de Parfum is a Tribute to Those Always on the Move
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Actress Lip Color Campaigns
The Tom Ford Runway Lip Color Collection is Angelina Jolie-Approved
Shine-Enhancing Hair Perfumes
Hally Hair Lady H Hair Perfume is Alcohol-Free
Humorous Star-Studded Chip Campaigns
Pringles Unveiled its 'Call of the Mustaches' Campaign
Upifting Floral Fragrances
5 SENS' Happy Tears Eau de Parfum Shares "Serotonin in a Spray"
Sensually Masculine Fragrances
Jimmy Choo Man Extreme Comes in a Deep Red, Square-Shaped Bottle
Affordable Fine Fragrance Candles
fine'ry is Bringing Fan-Favorite Dupe Scents to Home Fragrance
Aspirational Mature Beauty Brands
Sarah Creal Beauty Delivers Luxe Problem Solvers for Women 40+
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Culturally Inspired Fragrances
This New Superdry Fragrance Comes in Two Expressions
Celebrity-Studded Perfume Campaigns
The Christian Dior Homme Eau De Parfum is Alluring
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Mediterranean-Inspired Fragrance Lines
Dolce & Gabbana Recently Debuted Devotion for Men
Woodsy Californian Fragrances
Tom Ford Bois Pacifique Evokes the Essence of Northern California
Festival-Ready Celebrity DJ Activations
Absolut Vodka Welcomes Paris Hilton at the House of Cosmo
Captivating Summer Fragrances
The GUESS Iconic Eau de Parfum is the Brand's Newest Release
Alchemist-Inspired Fragrance Collections
Gucci Expands Its the Alchemist’s Garden Collection
Luxury All-Gender Perfumes
The Les Éternels De Balmain Fragrance Collection Has Eight Scents
Mythological Beauty Collections
Greek Mythology Inspired the Goddess Collection by Nobody's Child
Mood-Boosting Musk Fragrances
Jovan's Musk Fragrance Collection Inspires Confidence & Empowerment
Storybook-Inspired Fragrances
Classic Fairy Tales Inspired Mischief Academy's Debut Eau de Parfums
Parisian Romance-Inspired Candle Lines
La Fleur Parfumée Expands Its Luxury Home Fragrance Line
Celeb-Backed Fragrance Launches
New Fragrance 'XO Khloé' Tells a Story of Personal Connection
Icon-Approved Hot Sauce Ads
Paris Hilton x Frank’s RedHot Bring the Heat to Game Day
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Sustainable Automotive Scents
The Mercedes-Maybach Haute Parfumerie Collection Has Six Scents
Woody Gourmand Fragrances
WeWoreWhat 001 Captures the Luxury of Living in New York City
Men-Focused Deodorant Campaigns
AXE Canada Debuts the 'Smells Like a Date' Campaign
Reinterpreted Retro Denim Spots
Beyoncé Stars in Chapter Three of Levi’s 'REIMAGINE Campaign'
Familial Personal Fragrances
Homecourt's Cocomoi Fragrance Captures the Warmth of Family
Rendezvous-Themed Fragrance Films
The Chanel 'See You at Five' Film Stars Margot Robbie
Collaboration Songwriter Fragrances
BuMama Springsteen Was Created with Jett Jenkins
Mexican-Painter-Inspired Fragrances
The Tairo Group Introduced its 'Frida Kahlo Eau de Parfum'
Choreographed Retailer-Backed Commercials
Gap and Parker Posey Release a Movement-Focused Campaign
Celebrity-Headed Luxury Jewelry Campaigns
David Yurman Features Michael B. Jordan in Its Campaign
Floral Garden-Like Fragrances
Jean Paul Gaultier Launches Two New Scents Inspired by Eden
Glitz-Inspired Haircare Campaigns
The TRESemmé 'Give Gloss Campaign’ Stars Paige DeSorbo
Sweat-Reducing Advisers
The Old Spice Guy Supported Big Game Fans with the No Sweat Predictor
Inaugural Designer Scent Ranges
The Jil Sander Olfactory Series 1 Has Six Scents
Seductive Songstress Scents
Beyoncé Parfums Cé Lumière is Inspired by Her Renaissance Album
Fluid Fashion Basics Perfumes
The Everybody.World Perfumes are Comfy and Gentle for All to Wear
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Luxurious Olfactory Retail Spaces
Caftari Makes it Retail Debut at Bergdorf Goodman
European-Style Lager Campaigns
David Beckham Stars in a Teased Stella Artois' Super Bowl
Heritage Americana Fashion Fragrances
These New Tommy Hilfiger Fragrances Come in Two Options
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Evocative Evening Fragrances
David Beckham Amber Breeze Eau de Parfum is for Special Occasions
Filipino-Perspective City Campaigns
'Of Course, Hong Kong' Features Four Local Filipino Creators
Hip-Hop Artist-Led Spirit Campaigns
Hip-Hop Artist Future Joins Grand Marnier for a Film Series
New York-Centric Campaigns
Bergdorf Goodman’s ‘Toast of the Town’ Campaign Celebrates New York
Elegant Holiday Fragrance Gifts
This Ted Baker Fragrance Gifting Collection Arrives This Christmas