fine'ry is Bringing Fan-Favorite Dupe Scents to Home Fragrance
Laura McQuarrie — February 18, 2025 — Art & Design
Target consumers love fine'ry fragrances for offering cost-conscious alternatives to viral luxury perfumes, some of which cost hundreds of dollars, and now there are fine'ry candles to beautifully fragrance homes with beloved scents.
In this new lineup, home fragrance lovers and perfume lovers can look forward to appreciating scents like Not Another Cherry—which fans have dubbed an affordable alternative to Tom Ford's $400 Lost Cherry. This new range of scented candles also offers a new experience of fan-favorite fine'ry scents like Sweet On The Outside, Flower Bed, and Pistachio Please.
These giftable scented candles are easily identifiable by their colorful jars that match the look of the packaging for the viral scents in the affordable fine fragrance range.
In this new lineup, home fragrance lovers and perfume lovers can look forward to appreciating scents like Not Another Cherry—which fans have dubbed an affordable alternative to Tom Ford's $400 Lost Cherry. This new range of scented candles also offers a new experience of fan-favorite fine'ry scents like Sweet On The Outside, Flower Bed, and Pistachio Please.
These giftable scented candles are easily identifiable by their colorful jars that match the look of the packaging for the viral scents in the affordable fine fragrance range.
Trend Themes
1. Affordable Luxury Scents - The trend of providing luxury-like scents at a lower price point offers opportunities for brands to capture luxury-seeking consumers without the luxury price tag.
2. Viral Fragrance Dupes - This trend leverages social media and word-of-mouth marketing to promote affordable alternatives to expensive brand-name perfumes through similar scent profiles.
3. Scented Candle Gifting - Giftable scented candles are becoming popular as personalized and thoughtful gifts, indicating a market for aesthetically pleasing packaging and renowned scents.
Industry Implications
1. Home Fragrance - The home fragrance industry is being transformed by the rise of affordable alternatives to high-end scents, providing broad accessibility to a previously niche market.
2. Perfume Duplication - Businesses in the perfume duplication industry focus on creating replicas of popular scents at lower costs, expanding consumer accessibility to luxury experiences.
3. Retail Gifting - The retail gifting industry is experiencing innovation through curated, smell-centric gift options that cater to taste-driven purchases and unique consumer preferences.
7.3
Score
Popularity
Activity
Freshness
