As the February 2017 travel trends reveal, hotels, airlines and hospitality brands are looking to cater to demographics that have previously been underserved by the travel industry, such as Muslim travelers, multigenerational families and adventure-seeking millennials.
These days, Muslim travelers are one of the fastest growing demographics, meaning many hotels are scrambling to accommodate their needs. This includes everything from serving halal-friendly food to setting up easily accessible prayer rooms. Allegrini Amenities is even creating halal bath products for hotels looking to better accommodate their Muslim guests.
On the other hand, there is a simultaneous rise in the number of travelers seeking more adventurous experiences. Part of this is driven by thrill-seeking millennials turning to exotic locales such as Antarctica. But as the February 2017 travel trends reveal, this shift is also driven by families who are choosing more active and athletic vacations such as those organized by the British tour operator PGL.
Top 35 Travel Ideas in February
From Halal-Friendly Game Lodges to Multigenerational Hotel Perks:
Katherine Pendrill — Feb 25, 2017 — World
35
Minimalist Pop-Up Hotels
The KOTI Installation is Listed on Airbnb for Travelers
34
RIU Republica & Signature Vacations: Part One
We Visited the Newly Opened RIU Republica Punta Cana
33
Durable Color-Blocked Bags
These PORTER Bags Come from a Collaborative Effort with Marni
32
Private Ocean Hotels
The Sanya Edition Luxury Hotel Resort in China is Located on 50-Acres of Land
31
Antarctic Adventure Camps
'White Desert' Offers an Authentic Look at Antarctica's Interior
30
Moisturizing Airline Pyjamas
Emirates is Giving Out Luxury PJ Sets for Sleeping on an Airplane
29
Family-Specific Hotel Suites
The Holiday Inn KidSuites Make Family Travel More Comfortable
28
RIU Republica & Signature Vacations: Part Two
A Dune Buggy Excursion with Signature Vacations
27
Portable Napping Stands
'PowerSiesta' Is an Ideal Sleep Solution for Frequent Travelers
26
Halal Hotel Amenities
'Allegrini Amenities' are Halal-Certified Amenities for Muslim Travelers
25
Hidden Ticket Giveaways
The Qatar Airways Treasure Hunt is Offering a Mysterious Free Flight
24
Airport Pop-Up Ice Rinks
Denver International Airport Opened a Free Ice Rink During the Holidays
23
Halal Tea Parties
The UK-Based Company 'Muslim History Tours' Offers a Halal Afternoon Tea Service
22
Muslim Travel Apps
The 'Irhal' App Helps Muslim Travelers Access Useful Resources While Abroad
21
Remote Worker Travel Programs
'The Remote Trip' is a Way to Work while Traveling
20
Luxurious Muslim-Friendly Hotels
The Al Meroz Hotel in Bangkok Caters to Muslim Travelers
19
City Travel Exploration Apps
The 'DATS' Travel Planning App Lets Users Bookmark and Share Sights
18
Local Citizen Travel Apps
'SuperLocal' Connects Travelers to Local Travel Guides for Tips
17
Muslim-Friendly Japanese Hotels
The Syariah Hotel Fujisan Caters to Muslims Travelers in Japan
16
Remote Nordic Luxury Camps
Luxury Action Offers High-End Custom Experiences in Lapland and Finland
15
Private Flight Comparison Services
'AirProxima' Lets Consumers Browse Private Flight Options
14
Northerly Safari Lodges
Arctic Watch Offers Adventures 500 Miles North of the Arctic Circle
13
Muslim-Friendly Japanese Tours
Miyako International Tourist Co. is Catering to Muslim Travelers
12
Halal-Friendly Game Lodges
The Kwantu Private Game Reserve Accommodates Muslim Travelers
11
Arctic Cruise Adventures
Crystal Serenity Offers a Luxurious Mode of Travel to Cold Climates
10
RIU Republica & Signature Vacations: Part Three
A day of catamaran fun at the RIU Punta Cana
9
Muslim Machu Picchu Tours
Islamic Travels Offers a Tour of Peru and the Ancient Incan Surroundings
8
Family-Friendly Outdoor Adventures
This British Tour Operator Helps Families Embrace the Outdoors
7
Structured Hotel Kids' Clubs
The Anassa Hotel Offers Activities for Children of All Ages
6
Live Music Exploration Apps
The 'fofomo' App Connects Users to Live Gigs in a City
5
Multigenerational Hotel Perks
Marriott Rewards' MAX! Program Caters to Multigenerational Families
4
Reward Mile Commerce Apps
'Par' Lets Users Buy and Sell Airline Reward Miles to Book Flights
3
Sustainable Airplane Blankets
Emirates' ecoTHREAD Blankets are Made of Recycled Plastic Bottles
2
Polar Bear-Watching Cruises
Adventure Canada's Baffin Island Trip Goes Through Stunning Glaciers
1
Mountainous Landmark Projections
Tokyo is Using Technology to Replicate Mount Fuji in Japan
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Multi-Sensory ASMR Experiences
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Real-Time Trending Spot Features
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Women-Only Travel Adventures
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Icon-Led Travel Experiences
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Luxurious All-Inclusive Resorts
Marriott Hotels Launched Its First All-Inclusive Resort in Cancun
Exclusive Travel Promotions
Expedia Group is Offering Black Friday and Travel Tuesday Deals
Insightful AI Travel Planners
Tripadvisor's 'Trips' Platform Unveiled Themed Itineraries
Box-Office-Themed Travel Pop-Ups
Intrepid x TIFF Host an Experiential Travel Activation
AI-Powered Travel Assistants
Instahop Creates Personalized Digital Itineraries
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Digital Travel Retail Experiences
Clarins Debuted an Initiative at the Airport in Hainan, China
Globalized Spooky Destinations
Intrepid Travel Presents a Curated Selection of Spooky Adventures
Plastic-Free Hotel Amenities
ZeroWaste Global Introduces Plastic-Free Guest Amenities for Hotels
Personalized AI Holiday Planning
Planitly Learns Users Interests to Curate the Perfect Getaway
Solo Dining Guides
OpenTable and Kayak Created Resources for Traveling & Eating Alone
Family-Friendly Interactive Museums
LEGO's Superpower Studios is Devoted to Hands-On Play
Personalized Pet Amenities
Fairmont Hotels & Resorts will Offer 'Pawsome Pampering Packages'
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Dating-App Holiday Campaigns
Bumble Holiday Campaign Sparks Real-Life Connections This Season
Environment-First Tourism Festivals
Paradise City Festival in Belgium Won Sustainability Awards
Festive Hotel Experiences
W Toronto's Festive Events Offer Elegance and Indulgence
Revitalized Culinary Efforts
Moroccan Hotel Takes Food Localization to New Heights
Unknown Destination Travel Packages
EF Go Ahead Tours Features Mystery Tours for 2025
Marathon Greece Vacations
EF Ultimate Break Launches Run Athens 2024 for the Athens Marathon
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Experiential Airline Stores
The Emirates World Travel Store Features Lounge Displays
Airline-Branded Golf Packages
BermudAir Enhances the Travel Experience for Golf Enthusiasts
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Zero-Waste Hotel Menus
Hilton's The Taste of Zero Waste Aims to Cut Landfill Contrubitions by 50%
Traveler-Focused Pet Hubs
Mars Unveils a New Pet-Focused Hub in Collaboration with TripAdvisor
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
QSR Travel Sweepstakes
SONIC's 'Fun on the Menu' Sweepstakes Feature Dreamy American Getaways
Solo Travel Bundles
Priceline's Solo Explorer Curates a 5-Day Itinerary with an AI Assistant
Pet-Friendly Travel Hubs
Mars and Tripadvisor Launched a Helpful Hub for Pet Parents
Engaging Airline Platforms
KLM Royal Dutch Airlines Launches a New Travel Well Platform
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Self-Service Contemporary Hotels
MM:NT Berlin Lab is a Beta Hotel Operated by Adina Hotels
Hyper-Local Dining Establishments
Hotel Belmar Stands Out with Its Sustainable Cuisine
Hollywood Couple Travel Campaigns
Experience Abu Dhabi Debuts a Cinematic Campaign
Refreshed Retreat Interior Designs
THE AFICIONADOS and Nicemakers Design the Brecon
AI Travel Assistants
Trip.com Group Positions Its Tripgenie Service as Groundbreaking
Mom-Centric Hospitality Experiences
The St. Regis Hotel Toronto Offers a Luxurious Experience
Fast-Casual Modern Resort Restaurants
Atlantis Paradise Island Has Introduced FIELDTRIP
Hospitality Loyalty Programs
Millennium Hotels and Resorts Revamps Its Reward Program
Festive Hotel Pop-Ups
IHG Hotels & Resorts Presents Chalet Programming and Holiday Activations
Luxury Travel Concierge Services
Weave a Thousand Journeys Boldly Focuses on Senior Women
Festive Holiday Pop-Up Bars
The Legendary Lodge is Returning for the 2024 Season
Branded Luxury Beauty Retreats
The CHRISTIAN DIOR Luxury Beauty Retreat in Doha is High-End
Collaborative Travel Planning Tools
Hollihopper Offers Live Collaboration to Organize Itineraries
Elevated Outdoor Lodging Experiences
Hilton Has Announced an Exclusive Partnership with AutoCamp
Adventurous Tourism Campaigns
Saudi Tourism Debuts its 'This Land is Calling' Campaign
Sustainable Travel Retail Chocolates
The Nestlé Sustainably Sourced Chocolate Range is Flavorful
Elegant Global Travel Publications
Agape Destinations Guides Readers Through Elegant Global Travel
Elevated Holiday Dining Experiences
Gladstone House will Host Melody's Holiday Pop-Up
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
Eco-Friendly Spa Capsules
Divana Unveils a New Sustainable Collection Composed of Eight Scents
Customer-Exclusive Brand Trips
Cocokind is Hosting a Customer Brand Trip to Napa Valley in 2025
Family-Friendly Hotel Accommodations
Hotel X Toronto x CYBEX Provides Family-Centric Luxury
Organized Travel Planning Templates
Notion Travel Itinerary Planner Has Navigation and Expenses
Anxiety-Alleviating Election Campaigns
The Election Escape Powered by Sensible Weather is Clever
Affordable Luxury Vacations
Sunwing Vacations and Hyatt Partner for the Benefit of Canadians
World Tourism Day Promotions
PLAY Airlines Celebrates Travel and Cultural Exchange
Kindness-Promoting Culinary Experiences
Four Seasons Hotels and Resorts Marks World Kindness Day
Family-Inclusive Beach Destinations
The Diplomat Beach Resort Offers Day and Night Camps for Kids
AI Travel Cost Predictions
Trip Budget Builds Customized Itineraries Aligned to Your Finances
Bee-Themed Afternoon Teas
SocialBee at the Hilton Palm Jumeirah Offers a Uniquely Sweet Experience
Ultimate Christmas Suites
The Melia White House Hotel Unveiled a Timeless Christmas Room
Mom-Friendly Hotel Programming
Hotel X Toronto is Hosting Fun Activities for Mother’s Day Weekend
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Kid-Friendly Hotel Amenities
Vanity Group Offers Soothing, Entertaining Hotel Amenities for Kids
Global Hospitality Campaigns
Raffles Hotels and Resorts Debuts 'The Butler Did It' Campaign
Efficient Travel Planners
Travel Stash Enables Users to Plan Trips in Under a Minute
Beef-Centered Thanksgiving Menus
Pre Brands' Flip the Bird Challenges Seasonal Dining Traditions
Luxury Adventure Travel Platforms
UNCHARTED Recently Introduced the EVOLVE Multimedia Platform
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
AI Africa-Based Travel Apps
The Akwaaba App Provides Insights and Boasts Sustainable Travel
Activity-Based Travel Tours
EF Adventures is a Tour Operator Focused on Wellness Initiatives
Unique Destination Initiatives
Intrepid Travel Unveiled its 'Not Hot List' for 2025
Unknown Birthday Campaigns
Grey Bangladesh & Tasty Treat Address a Significant Issue in Bangladesh
Travel-Themed Book Recommendations
Belletrist Curated The Reading Route for Trainline
Simplified Vacation Bookings
Alaska Airlines x Expedia Introduce 'Stays by Alaska Vacations'
All-Inclusive Wintry Vermont Stays
Twin Farms Introduced 'The Art of a Vermont Winter'
Luxurious Sandstone Desert Resorts
Bab Al Shams in Dubai is a Lavish Oasis within the Middle East
Travel Stroller Rentals
Joolz & 1 Hotels Launched a Relax & Stroll Rental Package
AI-Powered Travel Planning
Hadana.io Optimizes Your Travel and Explore New Adventures Effortlessly
Hotel Sleep Experiences
Hilton Launches a New Sleep Retreat Experience for Sleep-Driven Consumers
Enlightening Supplier-Based Events
Hong Kong Disneyland Resort Unveils a Supplier Diversity Event
Holiday-Themed Dining Experiences
Holland America Line Makes Festive Celebrations More Enjoyable
Captivating Winter Travel Initiatives
Hotel Chinzanso Tokyo Boasts a Series of Winter Festivities
Private Investigator Curated Trips
Go2Africa Unveiled ‘The Designer Honeymoon’ Package
Tech-Enhanced Travel Planning
Travvit is a Travel Discovery Platform to Inspire Better Vacations
Food Holiday Calendars
Food Holidays is Celebrating National Days for Foodies
Premium Kulfi Ice Creams
Heritage Kulfi Makes Frozen Small-Batch Desserts with South Asian Flavors
Mindful Travel Lineups
farans Offers Up Sustainable Travel Accessories for Mindful Exploration
Sustainable DMO-Focused Initiatives
Expedia Group Debuts Two Innovative Programs for DMOs
Monumental Concrete Hotel Suites
Malek Alqadi Designs the Folly Mojave Series in the Desert
Dessert-Nestled Tent Lookouts
Clover Studio Designs a Range of Bedouin Tents at the AIUIa Dessert
Travel Buddy Finders
TripBFF Finds and Connects Users with Other Travelers for Rewarding Journeys
Sustainable Travel Methods
Intrepid Unveils a Sustainable Travel Service to Incentivize Rail Usage
Braille Dining Menus
Radisson Hotel Group Has Launched Braille Menus to Increase Accessibility
Luxury Resort Holiday Programs
The Ritz-Carlton Sarasota Offers Family-Friendly Experiences
Sustainable Earthy-Toned Hotels
Delek Tulum in Mexico Features Mayan-Rooted Wellness Rituals
Social Media-Based AI Travels
Let’s Trip AI Simplifies the Process of Crafting Memorable Trips
Luxe Culinary Experiences
W Toronto's Limited-Time Tasting Menu Boasts a Blend of Flavors
Heartwarming Holiday Initiatives
United Airlines Debuts the North Pole Hub Through Fantasy Flights
Exceptional Travel Healthcare Campaigns
MHTC Debuts Experience Malaysia Healthcare Stories
Localized Destination Campaigns
Rosewood Hotels & Resort Debuts 'Discovered at Rosewood'
Breathtaking Cruise Promotions
Celebrity Cruises Unveils Early Access for Black Friday Deals
Affordable Tropical Getaways
Sunwing Vacations is Running a Special Black Friday Event
Strategic Golf-Centric Partnerships
Gameabove Sports is Joining Forces with Sports Travel Group
Backpacker-Connecting Travel Apps
Cotravel Brings Backpackers from Around the Globe Together
Family Homestay Platforms
'Homestays with Kids' Connects Families to Stay and Share Experiences
Student Travel-Entertainment Experiences
LVIN Offers Spring Break Adventures for 2025
Labor Day Flight Deals
PLAY Airlines Launches Discounts to Dreamy European Destinations
Personalized Honeymoon Booking Platforms
Honeymoons.com Streamlines Romantic Getaway Planning
Luxurious Resort Getaways
The Address Beach Resort in Dubai Offers Relaxing Treatments
Romantic Date Planners
CoupleQuest Helps Partners Plan Personalized Outings
Travel Planning Platforms
Tripadvancer Helps Plan Trips with Maps, Recommendations, and More
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
Carefully Vetted Homestays
Adventure Homestay Connects Travelers to Host Families
Premium In-Flight Cosmetics
Thirteen Lune and American Airlines Partnered for Onboard Amenities
Hotel Wellness Campaigns
Hyatt Hotels Launches 'Wellness at Hyatt' for International Yoga Day
Youthful Backpack Collections
Travel Blue is Unveiling a New Backpack Line Marketed Toward Gen Z
Elevated Hospitality Rewards Programs
Al Khoory Hotels Implements a Premium Loyalty Program
Interest-Specific AI travel
With Itinerary.today, travelers can create bespoke travel itineraries
Women-Empowering Hotel Group Initiatives
Radisson Hotel Group Launched an Inaugural Diversity Week
Traveler Marketing Platforms
Koflluence Introduces the Rare Travel Platform for Travel Influencers
Small Group Adventure Initiatives
Exodus Adventure Travels Partners with Priority Pass
Instant Accommodation Bookings
Travly Debuts its New Online Travel Agent
Travel Rewards Platforms
Hostel Hop Unites Travelers with Rewards, Insights, and Engagement
Outdoor Enthusiasts Marketplaces
Nomadz Has All the Equipment For Thrill Seekers and Adventurers
Chef-Crafted Mediterranean Menus
Local Kitchens's New Yalla Falafel Menu is Available Now
GHG-Reducing Hotels
Choice Hotels is Committed to Reducing its Eco Footprint through Various Means
Connective Economic Travel
Swapper Helps Business Travelers Use Hotel Budgets to Stay with Friends
Organized Travel Planning
Tripplanss Organize Your Trip Details All in One Place
Immersive AI Tours
Al Ain City Tour: Exploring the Oasis of Culture and Heritage
Sustainable Hotel-Supporting Airlines
Jet2Holidays Offers a Certified Sustainable Hotel Package
Viral Baby Hotel Partnerships
The Four Seasons Hotel Partners a Viral Baby for a Weekend