The fight for women's rights are supported in numerous campaigns focused on empowering females. These campaigns come in various forms -- pop-ups, print ads, commercials or comedic videos -- but they all have the same goal.
Nike is one company that knows how to command attention through its 'Just Do It' campaigns that are aimed at women. Recently it released one such commercial in India, a country where women are traditionally seen as subordinate and delicate. The video included a full-cast of female Indian athletes who demonstrated their power and strength through sport and movement. Its hard not to be enraptured by the ad.
Yet, female empowerment is not just about women speaking out. An 'All Men Can' campaign, started by PolicyMic, focused on men using the hashtag #AllMenCan to show their support for women's rights.
Using campaigns for empowering females not only helps to fight back against social injustice, but it also builds a loyal following from women who feel heard and appreciated by brands that focus on advocating for them.
31 Female Empowerment Campaigns
From Athletic Ads Empowering Females to Male Feminist Hashtags:
Erica Francis — Jul 18, 2016 — Marketing
37
Empowering Cosmetics Campaigns
The Bold is Beautiful Project Empowers Women to Dream Big
36
Empowering Shoe Campaigns
Keds' 'Ladies First' Footwear Campaign Stars Strong Female Icons
35
Equality-Promoting Campaigns
The Trans at Work Campaign Highlights Trans People's Accomplishments
34
Unretouched Skincare Campaigns
Babor and the All Woman Project Promote a Healthy Body Image
33
Male Feminists Hashtags
All Men Can is Spawned From a Popular and Empowering Social Media Campaign
32
Outspoken Underwear Campaigns
Brief Message Asks Men to Uncover Feelings About Male Violence
31
Studly Equality Calenders
Emma Watson's HeForShe Movement Has Some Handsome Supporters
30
Feminist Candy Campaigns
This Movement Against Gender Discrimination Delivers Sweets to Baby Girls
29
Athletic Female Empowerment Ads
Nike's New Ad Features an All-Female Cast of Indian Athletes
28
Empowering Anti-Violence Campaigns
This Dating App Campaign Honors International Women's Day
27
Women-Empowering Sweaters
Nike Created an Inspiring New 'Force is Female' Sweatshirt
26
Sterotype-Reversing Ads
This Women Empowering Ad Flips Stereotypes Upside Down
25
Crude Gender Equality Ads
Sarah Silverman Discusses the Wage Gap and the Equal Payback Project
24
Female Lumberjack Campaigns
The #StrengthHasNoGender Campaign Celebrates Women's History Month
23
Celebrity Female Empowerment Ads
The CoverGirl 'Girls Can' Campaign is Candid and Inspirational
22
Equality-Promoting Pop-Ups
This Women's Equality Day Event Celebrates Strong Female Leaders
21
Female Empowerment Print Magazines
The Wing Released a Biannual Magazine Titled 'No Man's Land'
20
Male-Supported Equality Commercials
HeForShe Shows Notable Men Speaking Up for Gender Equality
19
Anti-Harassment Documentaries
'The People's Girls' Documents the Objectification of Women in Cairo
18
Female Football Campaigns
This Campaign Aims to Promote Female Football & Increase Youth Interest
17
Women's Rights-Focused Apparel
Women for Women International Collaborated with Chinti & Parker
16
Female Empowerment Campaigns
The Girl Effect Initiative is Championed By the Nike Foundation
15
Female-Empowering Film Festivals
Women Over 50 Film Festival Celebrates Female Talent
14
Activist Music Videos
Project Everyone Remade a Spice Girls Music Video for Women's Rights
13
Gender-Bending Indian Desserts
This Campaign Tackles the Stigma Surround the Birth of Baby Girls
12
Female-Empowering Streaming Platforms
The YouTube Spaces Program Puts Women's Voices First
11
Realistic Gender Disparity Ads
This Ad Shows That Women on Currency is Only a Symbolic Change
10
Empowering Emoji Campaigns
The #LikeAGirl Campaign Demonstrates the New for More Diverse Emojis
9
Gender Neutral Toy Ads
This Toy Commercial Focuses on Eliminating Childhood Gender Stereotypes
8
Female Empowerment Musicals
Frozen: The Musical is a Great Short That Declares Female Independance
7
Stylish Female-Centric Lookbooks
Mischief's Spring/Summer 2018 Lookbook Was Inspired by Women
6
Informative Feminist Infographics
This Infographic Illustrates the Importanc Women's Equality Day
5
Female-Educating Doll Ads
The New Barbie Ad Features Young Girls with Professional Careers
4
Factual Equality Ads
The #HopeForOurDaughters Ad Addresses Current Facts of Female Inequalities
3
Employment Equality Campaigns
'Girls Who Code' Mocks the Sterotypes Women in Tech Jobs Deal With
2
Role-Reprising Office Skits
Joan Holloway Returns to a Modern Office to Promote Gender Equality
1
Female Presidency Films
Lena Dunham Emphasizes Girl Power in Her Short Fashion Film
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AI-Generated Fashion Campaigns
Mango Debuted Its First AI Campaign for Its New Teen Line
AI-Generated Sports Campaigns
Paris Saint-Germain Launched a Fully AI-Generated Campaign
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Emotional Poeticized Motorsport Campaigns
Honda Debuts the 'Unstoppable Dreams' Campaign
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Voting-Themed Fashion Ads
Reformation's 'You've Got the Power' Campaign Stars Monica Lewinsky
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Pride Month Cosmetic Campaigns
Nivea Proud In Your Skin Was Created with PFLAG National
Supportive Coaching Programs
Nike Celebrates the 5th Anniversary of Play Academy with Naomi Osaka
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Iconic Sports Drink Campaigns
Gatorade Canada's Latest Campaign Stars Sarah Fillier
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Goddess-Inspired Jewelry Campaigns
Awe Inspired Launched the Enter Your Goddess Era Campaign
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Empowering Menopause Campaigns
GenM's Live Your Best Menopause Supports Confidence & Choice
Female Empowerment Outerwear Ads
Canada Goose Honors Female Empowerment with New FW23 Campaign
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Tennis-Themed Beauty Bars
The Dove x Venus #KeepHerConfident Beauty Bar Inspires Girls in Sports
Iconic Shoe Campaigns
Amina Muaddi's Fall/Winter 2023 Campaign Ushers in 'New Icons'
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Smile-Reflecting Toothpaste Campaigns
Colgate & Oglivy Create the #FreeYourSmile campaign
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
Empowering Self-Care Pizza Ads
Domino's New Ad Encourages Women to Give into Their Cravings
Epic Rapper-Backed Soda Campaigns
PEPSI Launched its 'Make Your Gameday Epic' Campaign
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Attraction-Building Fragrance Ads
Fit Check by AXE Speaks to Gen Z Men and Women Alike
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Paralympic Athlete-Celebrating Cereals
Nestlé Cheerios is Launching the Bring the Cheer! Campaign
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Inclusive Marathon Campaigns
adidas Worked with Marathons to Support Neurodivergent Athletes
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Textured Hair Advertising Campaigns
From One Queen to Another is Mielle's First Ever Campaign
Everyday Athlete Skincare
Rugby Olympian Ilona Maher Launched Medalist for Female Athletes
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Adventurous Luxury Fashion Campaigns
Louis Vuitton's Core Values Campaign Features Tennis Legends
Young Boxer-Collaborative Campaigns
Fran Hennessy Joins Champion to Empower Young Women
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Inclusive Diamond Campaigns
Pandora's Diamonds for All Campaign Features Diverse Icons
Women-Celebrating Sports Lines
Mitchell & Ness & Melody Ehsani Celebrate Women in Sports Business
Faceless Mother Campaigns
Peanut's Invisible Mothers Visualizes the Solitude Women Experience
Women-Themed Fashion Campaigns
Donna Karan New York Launches the Reflections on Women Campaign
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Athlete-Centric Beauty Campaigns
Milani Cosmetics Partners with Female Athletes
Uplifting Latin Business Campaigns
UPS is Championing Latin and Hispanic-Owned Small Businesses
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Sports Drink-Branded Fashion Lines
POWERADE and Katie Grimes Use Upcycled Materials in New Capsule
AI-Crafted Banking Ads
The U.S. Bank Debuts 'The Power of Us' Campaign
Women's Healthcare Books
Evvy Launched a Gender Health Gap Book for Equal Research Day
Commemorative Fatherhood Campaigns
Mitchell & Ness Highlights the Profound Influence of Fatherhood
Women-Celebrating Art Series
Matara & The Peninsula Bangkok Present Empowered by Her Story
Beauty Corporate Diversity Ads
E.l.f. Beauty's So Many Dicks Ad Urges for More Corporate Diversity
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Athlete-Celebrating Snack Packaging
This Cracker Jill Packaging Commemorates Women in Sports
Authentic Fashion House Campaigns
Gucci's Spring/Summer 2024 Collection Celebrates Real Women
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Women-Supporting Clothing Brands
'Sozy' Aims to Support Women and Victims of Violence
Diversity-Promoting Beauty Campaigns
e.l.f. Cosmetics Releases a Thought-Provoking Message
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Body Confidence Coaching Programs
Dove & Nike are Launching Body Confident Sport for Girls
Sporty Pharmaceutical Campaigns
Advil X The NFL Join Forces to Highlight Effective Pain Relief
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Wearable Rugby Reports
England’s Red Roses' Apparel Draws Attention to the Gender Gap in Sports
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Women's Movement Marathons
Milk's Every Woman's Marathon Was Created by and for Women
Celebrity-Endorsed Sneaker Campaigns
Foot Locker and Flo Milli Partner for 'Start with Sneakers'
Stylistic Footwear Campaigns
Bata Launched its 'Make Your Way' Campaign with a Focus on Comfort
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Parent-Honoring Olympic Campaigns
Molson'a Campaign Honors the Parents of Team Canada Athletes
Genderless Court-Ready Apparel
Humanrace and evian Create a New, Genderless Athletic Collaboration
Vibrant Runner-Targeted Commercials
PUMA Southeast Asia Debuts a Community-Based Video Campaign
Connective Men's Wellness Apps
'Find a Men's Group' Helps Men Seeking Community and Support
Love-Inspired Tennis Brands
Love All Boasts a Collection of Stylish and Functional Activewear
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
Awareness-Raising Poverty Campaigns
Oxfam Australia Debuts a Platform Called 'Unaccept Inequality'
Empowering Wish Campaigns
Make-A-Wish® Canada's 'Women for Wishes' Campaign Has a $1 Million Goal
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Supply Chain Inclusivity Campaigns
PepsiCo's 'She is PepsiCo' Campaign Celebrates Women
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
Hotel Wellness Campaigns
Hyatt Hotels Launches 'Wellness at Hyatt' for International Yoga Day
Female Athlete Nutrition Ranges
ATHENA Sports Nutrition Supports the Needs of Athletic Women
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Empowering Summer Campaigns
Falabella Launched the Mi Cuerpo No Necesita Tu Opinión Campaign
Uplifting Team-Backed Collections
Miami HEAT Launches the 'Support Women' Collection and Campaign
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram
Female Leadership Programs
Marriott International Debuts a Female Leadership Initiative in Jordan