It's April 2018 baby, and the trends for fresh people (and the parents responsible for them) are both hip and practical. From clothing and toys for babies to maternity and fertility products for mothers, the April 2018 baby trends cover every aspect of infancy.
Mothers who are new to parenting shouldn't be afraid to ask for help with learning the ropes, and modern businesses are coming to the rescue for those questions and needs. 'Ecocentric Mom' crafts care packages that come in the form of monthly subscription boxes, and even big brands like Target have started similar programs.
For the little tiny humans themselves, it's almost impossible to resist dressing them up like big people, and various streetwear companies and sneaker designers have answered the call.
Top 40 Baby Trends in April
From Functional Fertility Snacks to Toddler Streetwear Collections:
Joey Haar — Apr 28, 2018 — Life-Stages
40
Miniature Tracking Devices
Jiobit is Very Practical as Its the World's Smallest Tracking Device
39
Modern Puzzle Block Toys
PAP YAY is a Colorful and Design-forward 10-piece Block Toy
38
Women-Empowering Kid's Shirts
KIDBOX x TO THE MARKET's T-Shirt Celebrates Women's History Month
37
Pastel Pink Kids Furniture
Ferm Living Embraces Millennial Pink as an Accessible Color for All
36
Playful Children's Furnishings
Crate and Barrel's Land of Nod Line Was Converted to Crate and Kids
35
Bunny-Shaped Slip-Ons
Vans' New Easter Sneakers for Kids Have a Playful Animal Silhouette
34
Affordable Baby Subscription Boxes
Target Created a New Monthly Subscription Box for Babies
33
Geometric Wooden Rocking Animals
CAVALCADE Transforms Single Pieces of Wood into Fun Toys
32
Cat-Themed Spring Accessories
Smoko's New Cat-Inspired Line Boasts Interactive Elements
31
Easter-Themed Baby Moccasins
Freshly Picked is Celebrating Easter with Fun New Moccasins for Kids
30
Sustainable Kids Swimsuits
Mini Rodini's Swimwear Collection is Made from Recycled Ocean Waste
29
Body-Mounted Toddler Seats
The ThreeH 'Baby HipSeat' Balances Young Ones on Your Waist
28
Monthly Motherhood Care Packages
Ecocentric Mom Offers a Subscription Service for New Moms
27
Cartoon Cat Baby Carriers
The New Ergobaby Hello Kitty Baby Carrier Comes in Two Fun Prints
26
Streetwear Toddler Collections
KITH's New KIDSET Collection is Full of Onesies for Toddlers
25
Baby Designer Work Boots
Timberland's New All-Weather Boots Are for Babies and Toddlers
24
Cartoon Mouse Baseball Caps
Disney's New Polka Dot Baseball Cap Has Plush Minnie Mouse Ears on Top
23
Easter-Themed Kids Sneakers
Nike's New Lil Posite Booties are Inspired by a Speckled Easter Egg
22
Easter-Themed Plush Toys
Build-A-Bear's New Range of Bunny Plush Toys is Perfect for Easter
21
Animal-Printed Youth Apparel
Walnut & Walrus' New Kids Line Has Hand-Printed Illustrations
20
Diaper-Tracking Baby Sensors
The Opro9 Wearable Humidity Sensor Alerts Parents of a Wet Diaper
19
Ergonomic Multi-Position Baby Carriers
The líllébaby 'COMPLETE' Carrier Works in Six Positions
18
Supportive Kids Tennis Shoes
The New Balance Mesh ProCourt Sneakers for Kids are Comfortable
17
Mother Earth-Inspired Kids Clothes
Mini Rodini's Mother Earth Line Has Fun Animal Illustrations
16
Charitable Children's Easter Collections
The Tot Kids Easter Collection Donates to Baby2Baby
15
Retro Neon Baby Shoes
Nike's Little Max 95 is a Mini Version of the Classic Air Max
14
Women-Celebrating Baby Moccasins
Freshly Picked's New Fierce Collection Celebrates Women's History
13
Transparency-Focused Baby Brands
MADE OF Favors an Organic Approach to Baby Care with a D2C Model
12
Food-Themed Baby Moccasins
Freshly Picked's Foodie Collection is Covered in Sushi and Pizza
11
Basketball-Themed Baby Onesies
Nike Created a New Three-Piece Jordan Game Changer Set for Babies
10
Eco-Friendly Kids Sunglasses
Stella McCartney's New Kids Sunglasses are Stylish and Biodegradable
9
Functional Fertility Snacks
FertileGirl Makes Superfood Bars to Support Women Pre-Pregnancy
8
Irish Holiday Teddy Bears
Build-A-Bear Created a New Line of St Patrick's Day-Themed Bears
7
Hypoallergenic Baby Care Collections
Petite Planet by Johnson's is Launching First Via E-Commerce
6
Parental Privacy Stroller Screens
The 'KOOÏ Cover' Offers a Private Spot for Moms to Breastfeed
5
Socialite-Created Maternity Denim
Khloé Kardashian Expanded Upon 'Good American' with 'Good Mama'
4
Celebrity-Made Kids Clothes
Kanye and Kim's Kids Supply Dropped It's Second Clothing Line
3
Skateboard-Inspired Kids Shoes
Vans Created Three Tough Skateboarding Prints on Classic Kids Shoes
2
Irish Holiday Moccasins
Freshly Picked's St Patrick's Day Shoes are Perfect for the Holiday
1
Athletic Baby Rompers
Nike's Two-Piece Romper Set for Babies Features the Classic Logo
Related Ideas
Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
Curated Back-To-School Campaigns
JD Debuts the New Start Fresh Back-To-School Campaign
Pink-Adorned Fashion Lines
Forever 21 & Mattel Collaborate on the Next Forever 21 x Barbie Line
Spooky Infant Essentials
Hello Bello and Beetlejuice Collaborate on Limited-Edition Diaper Designs
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Sustainable Adapting Shoe Designs
These Baby Shoes by Moa Lövinder Grow With Kids
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Retro Sci-Fi Clothing Collections
These UNIQLO x Star Wars Styles Celebrate May the Fourth
Reinvigorated 90s Fashion
The Old Navy '94 Reissue Collection Revives Nostalgic Style
Maternity Clothing Pop-Ups
Bumpsuit Created a Pop-Up Pod for Its First Physical Retail Presence
Vegan-Certified Baby Skincare Lines
'Birch Baby' Products are Vegan and 100% Fragrance-Free
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Anniversary-Celebrating Engaging Timepieces
Casio's Baby-G+ Series has Tamagotchi-Like Creatures
Kidult Baby Shoes
MSCHF's Super Baby Collection Supersizes Chunky, Colorful Footwear
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Nutritious Kids Breakfast Lines
Little Spoon Expands Its Product Line, Answering Consumer Demand
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Sustainable Luxe Spring Fashion
Stella McCartney Presents a New Capsule for the SS24 Season
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
Celebratory Convenience Store Apparel
The 7-Eleven 7/11 Birthday Collection Commemorates 96 Years
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Premium Baby Carrying Collections
CALPAK is Unveiling its New Baby Diaper Bag Collection
Curated Home Decor Platforms
Cribsi Offers Warm and Modern Home Decor
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Targeted Gen Alpha Skincare
Hi!papa Makes Personal Care for Kids Ages Three to 12 in China
Fashion-Forward Baby Lines
Huggies is Unveiling its First Babywear Line for Australian Consumers
Grab-and-Go Pop-Up Stands
Babyganics' Oops! I Forgot It Again Provides Family Essentials
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Modern Parenting Solutions
KeaBabies is Sustainable Solutions for Modern Parenting Challenges
Expansive Easter Product Ranges
The Mars Wrigley Easter 2024 Range Has Eight New Products
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Retro Appliance Baby Monitors
The Conceptual SMEG Baby Monitor by Priyanshu Maiti is Cutesy
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Functional Infant Bedding
Mulberry Park Silks Introduces the Cozy 'Silk Crib & Toddler Sheets'
Bubble-Shaped Cribs
The Luxurious Bubble Baby Bed Gently Rocks Little Ones to Sleep
Everyday Parenting Products
KeaBabies New Products are Parent-Friendly
Sustainable Knitted Toddler Sneakers
Nike Launches the Swoosh 1 Trainer with Colorful Details
Captivating Cozy Fall Fashion
Aries' Fall/Winter 2023 Capsule is Playful and Unique
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Limited Edition Diaper Prints
The Honest Company Blends Style and Practicality
Children-Catered Luxe Festive Collections
The New Louis Vuitton Holiday Capsule is Made for Kids
Sensitive Skin Diaper Innovations
Huggies® Launches the Skin Essentials™ Diaper
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Mom-Targeted Matching Labor Outfits
PatPat Launched a Line of Matching Labor and Delivery Outfits
Summertime Travel-Inspired Fashion Collections
The Saks Potts Spring 2024 Collection is Empowering
Artful Travel-Inspired Children's Fashion
Janie and Jack Team Up with Photographer Gray Malin
Exclusive Baby Clothing Collections
The Silver Cross nature+nurture Collection is Only at Tesco
Limited-Edition Luxury Strollers
Kith and Bugaboo Collaborated on a Collection for Modern Parents
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Mother-Specific Self-Care Kits
The Honest Company Offers the Relaxing Self-Care Gift Kit
Versatile Maternity Capsules
Savage X Fenty Releases a Maternity Collection Inspired by Rihanna
Traceable Fashion Collections
Nobody's Child Unveils its New Digital Product Passport Program
Cooling Pregnant Fashion Lines
Ingrid + Isabel Ensures Comfort & Style with the Cooling Collection
Angelic Toilet Paper Packaging
Angel Soft is Swapping Its Photorealistic Baby for an Animated One
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Cotton-Enhanced Diaper Prints
DYPER™ Has Introduced Its Limited Edition Smurftastic Diaper Line
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Contemporary Kids Clothing Collections
Cat & Jack Clothing is Arriving at Hudson's Bay in Canada
Global Cuisine Baby Foods
Serenity Kids World Explorer Comes in Five International Flavors
Wellness-Focused Retailer Ranges
Target is Welcoming More Than 1,000 Wellness Products
Sponsored Post-Birth Meals
Grubhub's Special Delivery Treats New Moms to the Meal They Dreamed of
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Gamified Custom Kidswear
Supermix Studio Empowers Kids to Create Their Own Apparel & Accessories
Affordable Pregnancy-Friendly Kits
The Honest Company's Pregnant + Pampered Set is Comprehensive
Dietitian-Designed Infant Meals
Square Baby Offers Nutritious Meals for Infants
Workwear-Inspired Fashion Collections
The Fendi Spring/Summer 2024 is Chic and Ultra-Functional
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Cartoon-Adorned Parenting Bags
JuJuBe Partners with tokidoki on a Playful Bag Capsule
Environmentally Conscious Baby Diapers
Soft N Dry Has Launched Its Tree-Free Diapers in California
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Wholesome Accessible Kids Foods
Good & Gather Baby and Toddler Foods are Well-Priced
Free-From Toddler Snacks
These Once Upon a Farm Organic Kids Snacks Come in Three Options
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Gen Z Elevated Spring Basics
Grey Bandit Unveils its Spring 2024 Collection
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
Expansive Autumnal Coffee Ranges
This New Coffee Collection from The Fresh Market is Fall-Ready
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Planet-Friendly Organic Clothing
Toby Tiger Offers Ethical and Affordable Kids Clothing for All
AI-Generated Baby Images
AI Baby Generator: Futurebaby Creates Baby Images from Parent Photos
Rebellious Spring-Ready Fashion
Jekeun Presents its New Collection for the SS24 Season
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Organic Luxury Skincare Lines
Harry & Rose Offers an All-Natural Skincare Line for Infants
Mom-Approved Baby Clothing Lines
The Maybe Baby Collection is Exclusively at Boots in the UK
Childhood Carnival-Themed Fashion
Gerrit Jacob Unveils its New Collection for the SS24 Season
QR-Equipped Fashion Collections
Nobody's Child Introduces QR Codes for its New Product Line
Sustainable Nappy Packaging
Big Fish Reworks the Bambino Mio Brand's Packaging with Less Plastic
Multifunctional Diaper Bags
The KeaBabies Diaper Backpack is Stylish and Affordable
Revived Nostalgic Puffer Jackets
Baby Phat is Bringing back its Iconic Puffer Jacket
Petite Womens Denim Capsules
Mother Denim Releases a Petite Collection for Women Under 5'4"
Eco-Friendly Baby Diapers
Healthybaby Diapers are Made of Plant-Based Materials
Sustainable Kids Apparel
Kidly Debuts a New Eco Denim Collection for Toddlers and School-Age Kids
Maternity Skincare Brands
Talm Makes All-Natural, Plant-Based and Organic Skincare for Mamas
Pregnancy Support Communities
Aware.ai Pregnancy App Connects Moms with Communities and Resources
Safe Sleep-Enhancing Baby Bodysuits
Huggies Advocates for Safe Sleep Practices for Infants
Made-to-Order Baby Food
Indian Startup Timios Launched a "Made to Order" Fresh Baby Food Category
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Sleek Modern Baby Lines
BabyBjörn Has Introduced New Colors and Patterns for Its Product Range
Optimized Baby Onesizes
Tabeeze's Bottom-Up Bodysuit Makes Changing Babies Easier
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
Animated Turtle Clothing Collections
Shein's Teenage Mutant Ninja Turtles is Kid-Friendly
Mother Daughter Sun Apparel
WATSKIN's Spring 2024 Collection - Drop 4 Launches May 3rd
Playful Reusable Diaper Designs
Charlie Banana Debuts a New Selection of Reusable Diaper Products
AI Maternity Photoshoot Apps
Maternity Photoshoot Saves Mothers Time and Money
Unpredictable Fashion Collections
Our Legacy Debuts Its Spring 2024 Line, Titled 'Snow in April'
Platform-Enabled Baby Registries
Etsy Launches a New Baby Registry Feature for Parents
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Sustainable Kids Cartoon Capsules
Primark & Disney Unveil a Collection Inspired by The Lion King
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Pink Spider-Themed Apparel
SP5DER Worldwide Launches a New April Drop with Pink Influences
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Whimsical Kids Furniture Collections
Oeuf Presents the New Moss Collection of Modern Looks
Supportive Maternity Shapewear
Shapermint's Maternity Collection Comforts Throughout Motherhood
Parenting Course Apps
Tiny Souls Media Debuts Zip and the Tiny Sprouts Alongside a Parenting Tool
Bear-Themed Baby Lines
H&M's New Baby Collection Features the Iconic Paddington Bear
Pregnancy Wellness Plans
MyFitnessPal's Eating for Pregnancy Plan Supports Expectant Moms
Kid-Friendly Cartoon Bedding
Brooklinen Teams Up with Sesame Street on a New Kids Collection
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Growth-Inspired Spring-Ready Fashion
FACETASM's Coming of Age Capsule Readies for SS24
Collaboration Springtime Clothing Collections
Diane von Furstenberg for Target Has Over 200 Pieces
Intimate Maternity Clothing Capsules
Embrace Debuts in Canada with its Maternity & Postpartum Line
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Culturally Influenced Baby Apparel
Isla and Mimi Made a Baby Collection Using Indigenous Artistry
Concierge-Style Nursery Stores
The LA Babyletto Flagship Offers Personalized Shopping Experiences
Maternal Healthcare Capsules
CARiNG Pharmacy Celebrates 30 Years with Launch of 'Mom & Cutie' Line
Revamped Gen Z Fashion
Walmart Refreshes its Gen Z-Focused 'No Boundaries' Collection
Viral Baby Hotel Partnerships
The Four Seasons Hotel Partners a Viral Baby for a Weekend