Throughout the top April 2017 start-up ideas, one of the major themes that can be seen is centered around play. This can be seen in everything from virtual reality cafes and craft beer hotels to cinema spaces decorated with playground equipment. Appealing to people of all ages, these entertaining spaces offer a fresh way to experience familiar activities.
Many new start-ups are also being launched to simplify food delivery services. For instance, JoyRun lets users pick up food orders from restaurants for others, while Door Dash and Jack in the Box recently teamed up to offer a late-night meal delivery service. Finally, Martha & Marley Spoon teamed up with AmazonFresh to offer same-day delivery of its flavorful meal kits.
Project by Equinox and Lay's Poppables are examples of how some established companies are adopting the ingenuity of a start-up with new ventures and products.
Top 30 Start-Up Concepts in April

29
Feminist Activism Apparel
The 'Tory's Angry Uterus Tee' Supports Women's Health Funding

28
Creative Fitness Studios
'Project by Equinox' Empowers Trainers to Create the Future of Fitness

27
Non-Tying Shoelace Packs
HICKIES Laces Packaging Was Designed to Prominently Feature Its Products
26
Nitro Coffee Carts
Warbler Coffee Roasting's Mobile Drinks Cart Sells Nitro Beverages
25
Interactive LED Lounges
Melbourne's Spice Market Has Artificial Snow and Flying Scenery Nightly
24
Vegan Deli Restaurants
Montreal's Gusta Foods is a New Gourmet, Plant-Based Restaurant
23
Farm Fresh Food Delivery
Paalak.in Provides Fresh Produce Delivery Straight From Delhi Farmers
22
Late-Night Meal Deliveries
With Door Dash, Jack in the Box is Offering Night Meal Delivery
21
Spy-Themed Bars
The Bletchley Requires Patrons to Crack Tricky Codes to Get Drinks
20
Playroom-Inspired Cinemas
Cinépolis' Movie Theater for Kids Boasts Playground Equipment
19
Caribbean-Inspired Boomer Resorts
The First Latitude Margaritaville Will Be in Daytona Beach
18
At-Home Espresso Subscriptions
This Service Helps to Perfect the Art of Making Espresso at Home
17
Simplified Nut Spreads
Abby's Better Nut Butter Spreads Boast Just Five Ingredients or Less
16
Service-Aggregating Mobile Wallets
Puut Wallet Provides Mobile Financial Service Aggregation
15
Sacred Feminine Spaces
'WMN Space' is a LA Destination for Women Only
14
Social Cycling Tours
Cycle City Tours Allows Participants to Learn About Areas in a Unique Way
13
Popped Potato Bites
Lay's 'Poppables' Introduce a New Way to Enjoy Potatoes as a Snack
12
Trackable Designer Fashion Trucks
Kat's Closet Offers an App to Let Loyal Consumers Stay in Touch
11
Bespoke Spirit Festivals
The Gin & Vodka Festival Features Handcrafted Alcohol from All Over
10
Craft Brewery Hotels
BrewDog is Crowdfunding for the World's First Craft Beer Hotel
9
Same-Day Meal Delivery Services
Martha & Marley Spoon is Offering Quick Delivery Through Amazon
8
Digitized Milk Delivery Startups
Supr Daily is Changing How the Delivery of Milk Works in Mumbai
7
Virtual Reality Cafes
'Vrei' is a Hub for Trying Out Virtual Reality Technology and Games
6
Analytical Social Subscriptions
Twitter is Developing a Premium 'TweetDeck' for Professionals
5
Crowdsourced Food Delivery Apps
JoyRun Lets Users Pick Up Food from Restaurants for Others
4
Vending Machine Apps
'Acure Pass' Allows One to Pre-Purchase Drinks from a Smartphone
3
Navigational Fitness Apparel
Startup Sygnal Offers a Fitness-Tracking Tee Equipped with GPS
2
Galactic Fantasy Bars
The CNE Opened a Star Trek Bar with Trivia Games to Appeal to Franchise Fans
1
AI Sales Messaging Apps
Deepchat Uses Artificial Intelligence and Live Chat to Convert Prospects
Related Ideas
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
3D Display Gaming Consoles
The Conceptual 'Uplight' Game Console Has Interchangeable Components
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Restored Cafe Culture Retailers
The New Starbucks Coffee House Design Revives the Local Cafe Feel
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Marathon-Inspired NYC Pop-Ups
Bandit x ASICS Partner for a New Capsule and Immersive Experience
Immersive Fashion Pop-Ups
SHEIN Launches Multi-Category Toronto Shopping Experience This Spring
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Immersive Upscale Dining Concepts
The Playbook Commons Merges Culinary Arts with Sports
LED Can Concepts
The Pepsi Smart Can Has a Flexible HD Display & Sound System
Nature-Inspired Coffee Boutiques
Nespresso Opens a Retail Location in Yorkdale Shopping Centre
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
AI-Powered Bakery Pop-Ups
The Betty Crocker Dream Bake Studio Beats "Baker's Block" with AI
Limited-Time QSR Summer Menus
Starbucks' Summer Menu Revives Seasonal Favorites and Adds New Items
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Immersive Brand Concepts
LG Hosted its 'Affectionate Intelligence' Event at CES 2025
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
Gamified Beauty Pop-Ups
The Players' Lounge Pop-Up by NARS Spotlights Complexion Products
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Personalized Entertainment Discovery Apps
Jim Lidestri's MoxieJam Focuses on Music, Movies & TV
AI-Enabled Salad Vending Machines
The Salad Stand Vending Machine Adapts to Market Conditions
Content Marketing Hubs
Arcane Helps Startups Transform Insights into Impactful Content
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Protein Beverage Pop-Ups
Premier Protein will Host a Proffee Pop-Up at Toronto's Union Station
QSR-Inspired Interactive Metaverses
McDonald's Singapore Launched the My Happy Place Metaverse
AI-Assisted Business Ads
Google Workspace's 50 States, 50 Stories Shares Small Businesses Using AI
One-Stop Wellness Marketplaces
The Market Place by Laird Superfood Curates Active Living Solutions
Content-Based Shopping Experiences
Gopuff Launches 'Recipe Hub' for Quick Meal Ideas
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Mixtape-Inspired Cafe Drinks
The New Dutch Bros Spring Menu Features Three Drink Options
Elevated Delivery Merchant Features
These New DoorDash Real-Time Features Empower Merchants
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Immersive Coffee Pop-Ups
Ninja will Host the Ninja Luxe Café 'House of Vibes' Event in NYC
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
Virtual Beauty Speakeasies
e.l.f. Cosmetics' Virtual Luxe Lounge Offers an Exclusive Experience
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
AI-Powered Pickup Systems
Pickpad is a Modular Solution Powered by Sensors & Machine Learning
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Secret Sleep Pop-Ups
The IKEA Sleepeasy Welcomes Guests Through a Hidden Door
Senior Living Innovation Hubs
The AGE-WELL Innovation Studio Highlights Age-in-Place Solutions
Virtual Interactive Shopping Experiences
Appy Pie Endpoint Launches Suite of Virtual Try-On APIs
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Home Decor Concept Stores
Fable will Offer Simplistic Possibilities with its New Retail Location
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Apparel-Themed Pop-Up Cafes
UNIQLO Unveils its Spring/Summer LifeWear Collection and Coffee Pop-Up
Cinematic Dance-Driven Campaigns
DoorDash's 'Your Door to More' Campaign Highlights its Offerings
AI-Powered Pizza Experiences
Papa Johns and Google Cloud Partner to Optimize Delivery Routes
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Startup Idea Generators
Idea Forge Helps You Discover, Generate, and Assess Startup Ideas
AI-Powered Review Insights
Yelp Adds New AI Features for Restaurant-Goers and Owners
Pizza-Themed Spas
Channel 4 and Domino's Pizza Dreamed Up a World-First Spa Experience
Creator Economy-Focused Marketplaces
Teespring Marketplace Relaunches Under Parent Company Amaze
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Space-Inspired Dynamic Coffee Shops
DE-YAN and Jimmy Butler Open Up the First Bigface Store
Short-Form Video Previews
Vertical Feeds Help Members Discover Content on Netflix
Pizza-Branded Reading-Encouraging Apps
Pizza Hut Has Introduced Its First-Ever BOOK IT App
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Kid-Inspired Learning Programs
Staples Has Announced the Expansion of Staples Kids Learn + Play
Pop-Up Plant-Based Food Stalls
This Impossible Foods Foodservice Concept is at XMarket in Chicago
Smart TV Party Games
Jackbox Games is Coming to Smart TVs Through a New Update
Women-Focused Lifestyle Retail Concepts
MILK MONEY is Expanding Its Boutique Concept to Boston
Makeup Vending Machines
Irá Booth Offers On-the-Go Makeup with Style and Technology
Autonomous QSR Meal Deliveries
Serve Robotics Will Star Delivering Shake Shack Uber Eats in LA
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
Modern Mobile Fridge Concepts
Junho Han Designs the Amity Relationship Mobile Fridge Concept
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Wellness Lifestyle Clubs
The Health Cafe Introduces Social Wellness Programming in Toronto
Virally Inspired Virtual Menus
The Creator's Kitchen As Seen on TikTok Menu is Ever-Changing
Eco-Friendly Pet Programs
Mars Petcare and Big Idea Ventures Launch a Sustainable Pet Food Program
Founder Marketing Networks
Startup Growth Syndicate Offers Free Marketing Tools and Community
Empowering Startup Programs
Siemens Has Unveiled the 'Siemens for Startups' Program at CES 2025
Personal Shopping Apps
Beamble is Redefining Luxury with On-Demand Personal Shopping
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Coffee-to-Go Retail Concepts
The Delice de France Café Delice Coffee Concept is Easy to Implement
Idea Generation Platforms
Mycutesoft Generates a Unique App Idea Just for You Through a Quiz
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Streaming Platform Dining Experiences
KTV's U Presents a TV Dinner Pop-Up Event
Movie Ticketing Company Relaunches
MoviePass Launches 'Dream Bigger' Campaign
Tech-Powered Business Solutions
Apple Business Connect Leverages the Brand's User Base
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
AI Startup Showcases
Paddle AI Launchpad Showcase is Scaling AI Startups Into Success
Trendy Private Label Launches
Kroger Unveils a Variety of Elevated Options for its Private Label
Rewarding AI Shopping Apps
The ShopUp App Revolutionizes In-Store Shopping with AI Data
Assistive Mobility Technology Initiatives
Toyota Partners with the MaRS Discovery District
Gamified Shopping Carts
Instacart Unveils New Updates to its Smart Shopping Carts
Value-Driven Delivery Memberships
Skip+ Unlocks Lower Service Fees, Premium Deals and More
White Label Delivery Partnerships
Toast Announces its New Expanded Partnership with UberEats
Startup Networking Platforms
Foundity Connects Founders with Peers, Resources, and AI Tools
Convenient Cafe Delivery Options
Consumers Can Now Get Coffee Through Starbucks and DoorDash
Dynamic Meal Ordering Kiosks
Mr. Pickle’s Sandwich Shop is Bringing Samsung Kiosks to Locations
Expanded Technology Marketplaces
Best Buy Has Plans to Launch a New Third-Party Marketplace
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
AI-Powered Cooking Oil Apps
Sunny and Appetite Creative Partnered on Connected Packaging
Customer-Exclusive Brand Trips
Cocokind is Hosting a Customer Brand Trip to Napa Valley in 2025
Drop-In Wellness Solutions
Beyond Yoga Launches a New Wellness Pop-Up in New York City
Kid-Friendly Kitchen Stations
Studio Eggi Revolutionizes Kids’ Playrooms with Thoughtful Design
Resolution-Focused Salad Promos
BrightFarms & Instacart Offered Free Salad Kits for Quitter's Day
Active Family Restaurant Experiences
The Chuck E. Cheese Adventure Zone Concept is Engaging
Consumer Review Platforms
Discover Real Brand Experiences with DapplePot’s Community Insights
Apartment-Inspired Drawer Concepts
Focus Studio Presents the Smart APT Drawers Concept
At-Home Smoothie Kits
Better Blend Expands into Direct-To-Consumer with Blendbox
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Immersive Keyboard-Focused Events
Logitech's Pop Icon Keys Event Merges Technology and Expression
AI Business Pitching
Shark Puddle Allows Entrepreneurs to Test Ideas with AI Sharks for Feedback
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Tech-Focused Delivery Expansions
Best Buy is Now Allowing Scheduled Deliveries in Some U.S. States
Cross-Border Startup Pitching Competitions
Seoul Seeks to Ignite Global Startup Collaboration
Startup Growth Strategies
Do Things That Don't Scale Offers Startup Tactics for Growth
Real-Time Nightlife Finders
HotSpot Discovers Trending Nightlife Spots With Real-Time Insights
Canadian Entrepreneur-Focused Marketplaces
Futurpreneur Marketplace Emerges as a Timely Initiative
Startup Networking Platforms
Connect with Startups, Jobs, and Collaborators with Next Play
Gaming Experience-Enhancing Innovations
Inspired Entertainment, Inc. Debuts New Gaming Innovations
Breakfast Brand Digital Platforms
Kellogg’s Town Engages Fans in an Entertaining and Personal Way
Self-Ordering Kiosk Apps
Evexi's New Self-Ordering Kiosk App Integrates with Square
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Real-World Business Ideas
People Problems Discovers Real Business Opportunities From Daily Needs
Idea Feedback Platforms
Only Ideas Helps You Showcase, Share, and Improve Your Startup Concepts
Second-Hand Tech Deliveries
CeX and Just Eat Takeaway.com Will Deliver Pre-Owned Gaming Products
Pie Vending Machines
Intuit QuickBooks Installed a Large-Scale Pie and Mash Dispenser
Curated Startup Pitches
Startup Pitch Videos Curates Top Startup Pitches From Global Accelerators
No-Code Delivery Tools
RestoApp Builds Food Delivery Platforms Without Developer Support
Beginner Business Wisdom
Beginner Maps Uses Insights From Experts to Help New Businesses Thrive
App Ideation Platforms
AppIdeaHub Helps You Discover and Validate Profitable App Ideas
Startup Name Generators
Bake Your Brand Uses AI to Create Unique Startup Names and Taglines
Presentation Design Support
Slidejoy is an In-House Alternative for Startups and Businesses
Contextual Analytics Platforms
PerceptInsight Delivers Actionable Analytics for Startup Growth
Explorative Entrepreneur Ideas
Hustle Momumtum Invites You to Discover and Launch Side Hustles
Entrepreneurial Journey Insights
Founder Folks Teaches You How Founders Launched Their Business
Startup Partnership Platforms
Foundance Helps Startups Find Co-Founders and Structures Agreements