The world can’t stop talking about the preventative Angelina Jolie breast cancer surgery. Jolie’s double mastectomy has stirred breast cancer activists everywhere while bringing into focus several bold and daring breast cancer awareness campaigns. Each of these campaigns uses innovative products and advertisements to fight the serious breast cancer epidemic.
Some products such as ‘at-home mammograms’ encourage women to test themselves for breast cancer at home to ensure their health. Other campaigns tackle the breast cancer issue in a fun and vibrant way, like ‘cancer-combatting cross-dressing,’ which features men dressing as women to encourage breast cancer awareness and ‘toilet paper gowns,’ created by fashion experts entirely from toilet paper and sold to support breast cancer research.
The Angelina Jolie breast cancer surgery is not the first celebrity-driven stance against the disease; stars like Christina Applegate, Cynthia Nixon and Kylie Minogue are all breast cancer survivors. These performers prove that star power can be put to good use, bringing awareness to cancer activists and helping to defeat breast cancer one campaign at a time.
62 Breast Cancer Awareness Campaigns
62
Viral Tattoo Activism
Kelly Davidson's Chest Tattoo Makes the Fight Against Breast Cancer Go Viral
61
Fashionable Yarn Robes
Amazing Pink Knitwear Dress By Jemma Sykes Are Made of Organic Wool
60
Toilet Paper Runways
The White Cashmere Collection 2012 Fashion with Compassion Show
59
Toilet Paper Gowns
White Cashmere Collection: A Touch of Pink
58
Hero-Inspired Health Ads
The ALCC Vodacom MFW Campaign Shows Nobody's Immune to Cancer
57
Flirty Fuchsia Fashion
The David Dixon Barbie Collection for Spring 2010 (UPDATE)
56
Viral Boob Grabs for Cancer
Celeb Booby Scare Video for the 'Save a Tit' Campaign
55
Chromatic Awareness Ads
The 'Men In Fight Against Breast Cancer 2012' Campaign is Artfully Hued
54
Hairless Iconic Dolls
Online Movement for Mattel to Create a Bald Barbie
53
Breastfeeding Men Ads
The Nanny Breast Milk Storage Bag Campaign Depicts the Impossible
52
Cancer-Preventing Fashion
Mott 50's Clothing Offers Sun Protection and Style
51
Charity Cookware
Special Edition Pink Knives
50
NeoMatrix Halo Breast Exam
49
Breast Cup Sized Cups
For Cancer
48
Fashion-Minded Refreshments
Monsieur Qui Bottle Green Packaging is Dressed to the Nines
47
Pink Promotion Projects
This Installation in Montreal Fosters Breast Cancer Awareness
46
Cotton Candy Menswear
Vibrant Pink for Guys at the Emanuel Ungaro Spring 2010 Show
45
Brave Cancer-Battling Photo Sets
'My Wife's Fight With Cancer' Details the Day-to-Day Experience
44
Haute Heels for a Cause
The Salvatore Ferragamo Pink Collection for Breast Cancer Research
43
Blush Benefit Rides
The 'Passion Pink' 2012 Bentley GT is a Breast Cancer Contribution Coupe
42
Charitable Bike Chain Branding
KMC Pink Lady Packaging Promotes Two Purchases with One Stroke
41
Pink Glove Dances
Hospital Staff Boogies to Promote Cancer Awareness
40
Tutu-Clad Self-Portraits (UPDATE)
The Tutu Project Brings Smiles and a Good Cause to the Forefront
39
Stiletto Vodka
Chocolate, Mint & Vanilla
38
Glamorous Designer Bandages
Brandages are a Chic Way to Cover Up a Wound
37
Bathroom Tissue Fashion Shows: Part I
Caitlin Cronenberg Shoots the White Cashmere Collection
36
Cancer-Fighting Micro Cars
The Fiat 500 Pink Ribbon Edition Supports Breast Cancer Research
35
Cancer-Combating Cross-Dressing
The ‘Tutu Project' Raises Awarenes by Turning Heads
34
Bathroom Tissue Runway Shows
The White Cashmere Collection 2011 Raises the Bar
33
Charitable Chest Art
The 'Keep a Breast' Art Show Displays a Creative Idea for a Great Cause
32
Probability-Predicting Infographics
This Infographic Acts as Your Life's Probability Calculator
31
Charitable Workouts
Cybex Launches Pink Treadmill for Breast Cancer
30
Charitable Color Campaigns
Men in Pink Raises Money for Cancer
29
Cancer Contribution Watches
Nixon Fluro Rubber Player Series Reveals Pink Watch
28
Breast Cancer Benches
The Pink Swan Project Chairs are Definitely "Chair-itable"
27
Cancer Awareness Seating
Wishbone Chairs Get Dolled Up for Breast Cancer Research
26
Life-Saving Fundraising Initiatives
Friends Unite to Create 'Project Amelia' for Ailing Friend
25
Cancer Prevention Apps
The Skin Scan App Analyzes Moles for Melanoma
24
Bathroom Tissue Fashion Shows: Part II
Farley Chatto Talks Curating the White Cashmere Collection
23
Breast Cancer Slacktivism
'What Color is Your Bra?" Campaign Goes Viral
22
At-Home Mammograms
The Portable Breast Cancer Scanner Makes Checkups Convenient
21
Cancer-Detecting Breathalyzers
This Breathalyzer Can Detect Stomach Cancers in the Early Stages
20
Charitable Turbans
Titillating Turbans Donates a Portion of Proceeds to Breast Cancer Education
19
Toilet Paper Fashion (INTERVIEW)
Trend Hunter Checks Out the White Cashmere 2012 Collection
18
Blinding Rosy Sneakers
The Nike ‘Think Pink' Hyperdunk 2010 is Very Bright and Eye-Cat
17
Breast Regrowth Breakthroughs
Treatment Could Allow Women to Regrow Breasts After a Mastectomy
16
Cancer Awareness Film Parodies
This Clever Ad Introduces a Beach Killer More Terrifying Than Jaws
15
Bold Busty Bread
Kohberg Bread Manufacturers Raise Breast Cancer Awareness with their Packaging
14
Cancer-Fighting Peripherals
The Susan G Komen Mouse from Microsoft Computes for the Cure
13
Interactive Cancer-Fighting Campaigns
Puma 2012 Project Pink Asks 'Who Do You Wear Pink For?'
12
Cancer Fighting Atoms
The 'Flightless' Molecule Helps Contain Diseases
11
Pink Nail Polish For BCA
Limited Edition Pink Is Powerful Polish
10
Breast Disease-Detecting Apps
The Cloud 4 Cancer Tool Was Created by a High School Junior
9
Cancer-Free Children
Genetically-Modified Infant Stirs Up 'Designer Baby' Concerns
8
Tissue Fashion Shows: Part II (INTERVIEW)
Toilet Paper Fashion Designer Farley Chatto Talks to TH
7
Luxe Cancer Awareness Cars
The FAB1 Rolls-Royce Seeks $1 Million Pounds for Breast Cancer Care
6
Viral Teen Cancer Awareness
Ben Teller's Stand Up To Cancer Campaign
5
Handheld Household Mammograms
The Portable Breast Cancer Checker Brings the Test Home
4
Non-Invasive Diagnosis Methods
Portable Laser Devices Can Spot Early Signs of Disease
3
Breast Cancer Prevention CDs
Double-CD Case Mimics Lost Breast
2
Pink is the New Christ
Rio's 'Cristo Redentor' Goes Pink for Breast Cancer
1
DIY Breast Examin Tools
The Breastlight Offers Enlightened at Home Checking
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Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Recycling Plant Fashion Shoots
Stella Mccartney's Spring 2024 Ad Campaign Spotlight Cara Delevingn
Age Inclusive Romantic Lingerie Ads
Bluebella's Valentine's Day Campaign Boasts Marie Helvi
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Celebratory Jewelry Campaigns
David Yurman’s 2024 Holiday Campaign Features Notable Celebrities
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Charitable Underwater Photographs
Christy Lee Rogers Contributes to the Nature Conservancy
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Symbolic Pink-Segmented Watches
Armitron Debuts its 'Together In Pink Collection'
Celebrity-Led Luxury Handbag Campaigns
BALENCIAGA and Kim Kardashian Join Forces
Iconic Model Campaigns
Cara Delevingne Announced as L'Oréal Paris Global Ambassador
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Emotional Health Cosmetics Initiatives
Tower 28 Debuts the 'It’s Okay To Be Sensitive Lip Kit'
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Star-Studded Bag Campaigns
Balenciaga Unveils the New Rodeo Handbag Campaign
Athletic Nail Polish Ambassadors
Sally Hansen and Jared McCain Partnered to Embrace Individuality
Social Good Cannabis Products
Cherry Vanilla JAMS Jellies Support Breast Cancer Awareness Month
Couture Beauty Campaigns
The Rouge Dior 2024 Campaign Film Features Four House Muses
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Intimate Wellness Hotlines
Playground Launched Pillow Talk with the 1-888-PLY-GRND Campaign
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Empowering Menopause Campaigns
GenM's Live Your Best Menopause Supports Confidence & Choice
Empowering Self-Care Pizza Ads
Domino's New Ad Encourages Women to Give into Their Cravings
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Makeup-Free Fashion Campaigns
Pamela Anderson's Fresh Face Stars in Proenza Schouler's 2024 Shoot
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Post-Surgery Undergarment Collections
Melanie Disalvo's nu:titty Offers Post-Mastectomy Lingerie
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Revolutionary Cancer Lifestyle Platforms
MOJO Health Prioritizes Overall Healing and Resilience
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Cancer Patient Nutrition Initiatives
FarmboxRx and Unite for HER Partnered to Offer Free Groceries
Domestic Awareness Campaigns
IKEA Australia Presents the This is Not a Home Campaign
AI-Generated Cancer Exhibitions
Gallery of Hope Uses AI to Picture Patients' Future Memories
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Quilted Jewelry Campaigns
Chanel's Coco Crush Campaign Stars K-Pop Star Jennie
Actress Lip Color Campaigns
The Tom Ford Runway Lip Color Collection is Angelina Jolie-Approved
Textured Hair Advertising Campaigns
From One Queen to Another is Mielle's First Ever Campaign
Breast Cancer Awareness-Supporting Socks
MoveActive Has Introduced 'Power in Pink'
Athlete-Centric Body Care Brands
Sloane Stephens Debuts Doc & Glo
At-Home Self-Screening Wands
The Teal Wand Helps More Women Get Screened for Cervical Cancer
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Charitable Cannabis Initiatives
nUera Debuts Its Doobies for Boobies Campaign in October
Women-Celebrating Cannabis Brands
Gotham Welcomes Angel Therapy Cannabis to Its Roaster
Actor-Supported High Jewelry Campaigns
BULGARI Debuts Zendaya & Anne Hathaway for Eternally Reborn
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Playful Glam Pink Moisturizers
This Limited-Edition Clinique Moisturizer Boasts a Unique Keychain
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Breast Cancer Awareness Tees
SPRHRA’s Launched a Limited-Edition Breast Cancer Awareness Tee
Women-Themed Fashion Campaigns
Donna Karan New York Launches the Reflections on Women Campaign
QSR X-Ray Campaigns
KFC Spain Presents a Chicken X-Ray Campaign to Combat a Stigma
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Skin Barrier Support Campaigns
BYOMA Declared May Skin Barrier Awareness Month
Global Holiday Campaigns
David Beckham Stars in SharkNinja's 'Ninja the Holidays' Campaign
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Early Detection Toothpastes
Just Essentials Toothpaste Shares the Signs of Mouth Cancer
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Breast Cancer AI Suites
GE HealthCare Launches a New AI Suite for Early Breast Cancer Detection
Actress-Supported Timepiece Campaigns
Jaeger-Lecoultre's New Campaign Features Anya Taylor-Joy
Women's Healthcare Books
Evvy Launched a Gender Health Gap Book for Equal Research Day
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Menopause Awareness Holidays
Stripes Beauty Established National Hot Flash Day in September
Kid-Focused Pizza Donation Campaigns
Domino’s Pizza is Running Its Thanks and Giving Campaign
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Blockbuster Shopping Campaigns
Walmart Reunited the Mean Girls Cast for Its Black Friday Ads
Celebrity-Backed Injectable Campaigns
Demi Lovato is Xeomin's New Self-Love-Promoting Ambassador
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Cancer Awareness-Supporting Cannabis Initiatives
Ethos Cannabis Launches Colas for a Cure
Charitable Beauty Initiatives
Neutrogena Canada Sponsors the 7 Summits Snowshoe Challenge
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Star-Led Luxury Fashion Campaigns
PRADA's Re-Nylon Collection Welcomes Renowned Actors
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Charitable Protective Clothing
WATSKIN Partners with the Breast Cancer Research Foundation
Perimenopause Preparation Campaigns
The Invisible Period by Knix Brings Awareness to Perimenopause
Life-Saving Nail Stickers
Melanoma UK’s Beauty Spotters Campaign Boosts Acral Melanoma Awareness
Tech-Forward Cancer Research Alliances
The Cancer AI Alliance Aims to Revolutionize the Industry
Breast Cancer-Supporting Cannabis Products
Vessel Joins the Breast Cancer Research Foundation
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Statement Short Films
'The Trial' by Gandja Monteiro Exposes Realities of Abortion Bans
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Expansive Rebranding Initiatives
MysteryVibe Goes Beyond Sexual Health and into New Markets
Cancer Awareness Snack Bars
Bobo's Chocolate Almond Brownie Bar is Limited-Edition
Anniversary-Celebrating Nonprofit Partnerships
LILYSILK Engages in Philanthropic Partnerships
Male-Targeted Emotional-Wellness Initiatives
Movemeber's Latest Grant Focuses on Indigenous Men
Celebrity-Starring Skincare Ads
Peter Thomas Roth Recruits Lindsay Lohan for its New Campaign
Model-Launched Pet Brands
Tate & Taylor Boasts a Comprehensive Platform for Pet Owners
Health-First Funding Initiatives
Gilead Sciences is Aiming to Bolster HIV Prevention in the U.S
Closet-Clearing Challenges
Traid's Closet Clear-out Challenge Boosts Garment Donations
At-Home Cervical Cancer Screenings
BD's Onclarity™ HPV Assay is Beneficial to Women
Awareness-Raising Silk Bedding Lines
LILYSILK Teams Up with the National Breast Cancer Foundation
Breast Cancer Awareness Cocktails
Cajun Steamer's Tata-Tini Promotes Breast Cancer Awareness Month
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Resilience-Celebrating Cancer Campaigns
Extended Stay America Joins American Cancer Society
Awareness-Raising Apparel
The Hats for Hope Movement Introduces a Stylish Crewneck to Its Campaign
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
Destigmatizing Migraine Campaigns
Shades for Migraine is a Campaign that Addresses Preconceptions
Social Good Pajama Donations
Petit Lem and WCK Team up to Support Families Affected by Cancer
Pink-Accented Bakery Packaging
Toufayan Bakeries is Marking Breast Cancer Awareness Month
Empowering Wish Campaigns
Make-A-Wish® Canada's 'Women for Wishes' Campaign Has a $1 Million Goal
Hurricane Relief Swimwear Initiatives
Goldie Swimwear's Campaign Creates Apparel for a Cause
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Lung Health Awareness Campaigns
The Lung Health Foundation Teams Up with Maggie Mac Neil
Cancer-Detecting AI Models
Paige's AI Solution Detects Cancer Across Multiple Tissue Types
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Awareness-Raising Airline Campaigns
American Airlines Has Partnered with Stand Up to Cancer
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Anti-Stigma Cold Sore Treatments
Julie Aims to Destigmatize Cold Sores
Destigmatizing Perimenopause Series
Always Discreet's 'I Wish I Knew' Shares Women's Experiences
Empowering Summer Campaigns
Falabella Launched the Mi Cuerpo No Necesita Tu Opinión Campaign
Vibrant Celebrity Icon Collections
The 'Bedsure x Iconic Collection' Pays Homage to Marilyn Monroe
Alcohol-Free Charity Fundraisers
Canadian Cancer Society Hosts 9th Dry Feb for Cancer
Canadian Cancer Support Platforms
Wellspring Cancer Support Recently Unveiled a New Website
Women-Specific Health Risk Initiatives
The Heart & Stroke Foundation Supports Two Research Teams
Skin Health Tote Bags
The Face the Future Canvas Tote Bag Benefits the British Skin Foundation
Censorship-Combatting Social Media Campaigns
Operation Retweet Uses AI-Generated Avatars
Breast Cancer Awareness Coffees
Blenz Coffee Hosted a Charitable Donation Campaign
Awareness-Raising Pancreatic Cancer Campaigns
PanCAN Debuts the Change the Course Campaign
Awareness-Driven Pink Mug Fundraisers
The Toasted Yolk Cafe is Running Pink Mugs for Cancer