Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,093 inspiring examples.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,229 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,093 cutting edge ideas.

Tissue Fashion Shows: Part II (INTERVIEW)

Clean the Sky - Positive Eco Trends & Breakthroughs

Toilet Paper Fashion Designer Farley Chatto Talks to TH

— April 25, 2013 — Fashion
In part II of Trend Hunter's video coverage of the tenth annual White Cashmere Collection, Tana Makmanee speaks with Farley Chatto, one of the head toilet paper fashion designers and curator of the event. Chatto is a world-renowned fashion designer who was given the honor of being named one of the top eight designers in Canada. The toilet paper fashion designer does more than make dresses out of bathroom tissue, but the idea of designing unique fashion in support of the Canadian Breast Cancer Foundation was too tempting to resist.

Trend Hunter: What is your role with the White Cashmere collection?

Farley Chatto: My role with the collection is two-fold. I am the curator for this year's collection, and I'm a returning designer.

TH: What are some of the major challenges in working with bathroom tissue?

Chatto: Over the years it's understanding the product, understanding how it works, and incorporating our ideas and getting it into reality. It's R & D. It's playing with fusings, different backings, different thickness and types of needle. It's a lot of playing.

TH: How many hours went into the making of each dress?

Chatto: Some of them, months. Some of them were a minimum of 20-plus hours. A lot of time, actually.

TH: Working with such a fine material, what was your inspiration behind these dresses?

Chatto: As the curator, my inspiration is that we're celebrating our tenth anniversary. It's our tenth year of supporting the Canadian Breast Cancer Foundation. Since it's an anniversary, let's throw a party! Let's celebrate ten years of giving and loving. My mandate for the designers was big dresses, pretty dresses, we want them to celebrate life, and loving and even loss too.

TH: How do you reset to be creative?

Chatto: I hate to say this, we were just talking about this at lunch. I'm still a very big kid at heart. I still love my LEGO. I look at my LEGO sets and play a lot of that. I'm also an online gamer. It's a way for me to get out of that mindset and it rejuvenates my inspiration.

TH: How would you define cool?

Chatto: Cool comes in many ways. Cool for me is confidence. You could be wearing the worst outfit, but if you feel good and cool in it, you will be cool. I'm confident!
Trend Themes
1. Toilet Paper Fashion - The idea of designing fashionable clothes out of bathroom tissue opens up the possibility for eco-friendly and inexpensive clothing alternatives.
2. Charitable Fashion - Designing for a charitable cause, particularly for cancer research, offers the opportunity to showcase creativity while also supporting a good cause.
3. Creative Inspiration - Developing inspiration from unconventional sources, such as playing with LEGO sets or online gaming, can help reset the mind and spark new creative ideas.
Industry Implications
1. Fashion - The fashion industry has the opportunity to create unique and sustainable clothing alternatives by incorporating eco-friendly materials such as toilet paper.
2. Charity - Charitable organizations can collaborate with designers to create unique fundraising events, such as toilet paper fashion shows, to raise awareness and funds for their charitable causes.
3. Gaming - The gaming industry can be a source of creative inspiration for individuals in various fields, including fashion, by providing a fun and interactive outlet for the mind to wander and reset.
1.7
Score
Popularity
Activity
Freshness