Hospital Staff Boogies to Promote Cancer Awareness
Katie Cordrey — November 20, 2009 — Pop Culture
References: takepart & huffingtonpost
To help raise awareness for breast cancer, the entire staff of Providence St. Vincent Medical Center in Portland Oregon slipped on pink gloves and did a little 'pink glove dance' to Jay Sean's 'Down.'
This has caused a bit of controversy in light of the new cancer exam recommendations released this week that shift the initial exam age from 40 to 50. Nevertheless, watching the video will provide a feel-good moment. You can worry about controversies later.
Implications - The staff of Providence St. Vincent Medical Center in Portland, Oregon had an innovative idea to promote cancer awareness and they executed it perfectly.
This has caused a bit of controversy in light of the new cancer exam recommendations released this week that shift the initial exam age from 40 to 50. Nevertheless, watching the video will provide a feel-good moment. You can worry about controversies later.
Implications - The staff of Providence St. Vincent Medical Center in Portland, Oregon had an innovative idea to promote cancer awareness and they executed it perfectly.
Trend Themes
1. Cancer Awareness Campaigns - Hospital staff use creative dance to promote cancer awareness, inspiring other organizations to create unique and engaging awareness campaigns.
2. Healthcare Employee Engagement - Providence St. Vincent Medical Center's demonstration of fun employee engagement helps other healthcare organizations think outside the box in building staff morale and motivation.
3. Social Media Marketing for Hospitals - Success of the 'Pink Glove Dance' highlights the opportunities for hospitals to use social media as a marketing tool to raise awareness and connect with their communities on a more personal level.
Industry Implications
1. Healthcare - Hospitals and healthcare organizations can innovate in promoting staff engagement, patient care, and community involvement by exploring creative methods like the 'Pink Glove Dance.'
2. Non-profit and Charity - Social cause campaigns can benefit from creative marketing strategies to increase community engagement and enhance their mission delivery.
3. Entertainment - Organizations involved with entertainment and performing arts can partner with hospitals and healthcare industry to create engaging campaigns like hospital staff dancing videos as a means of boosting creativity and morale.
5
Score
Popularity
Activity
Freshness
