NIO Cocktails Introduced Two New Lower-ABV Drinks
Michael Hemsworth — September 10, 2024 — Lifestyle
References: niococktails & foodbev
NIO Cocktails has announced these new lower-ABV drinks to provide consumers with a bar-quality libation that's lower in alcohol than the brand's existing range and freshly prepared alternatives. The cocktails come in two varieties including Cosmopolitan Next and White Lady Next, which both come in with a 10.8% ABV. The Cosmopolitan Next has a pink profile with Cointreau triple-sec and Ketel One Vodka in the mix, while the White Lady Next has a citrus profile crafted with Tanqueray 0.0%.
The two new lower-ABV drinks from NIO Cocktails will be right at home within the brand's existing range of reduced alcohol refreshments that include the Negroni Next and the Margarita Next. The drinks are great for casual enjoyment or even bringing to locations where crafting a fresh cocktail wouldn't otherwise be possible.
The two new lower-ABV drinks from NIO Cocktails will be right at home within the brand's existing range of reduced alcohol refreshments that include the Negroni Next and the Margarita Next. The drinks are great for casual enjoyment or even bringing to locations where crafting a fresh cocktail wouldn't otherwise be possible.
Trend Themes
1. Low-abv Beverages - Low-ABV beverages provide a way to enjoy social drinking without the heavy effects of alcohol, appealing to wellness-conscious consumers.
2. Ready-to-drink Cocktails - Ready-to-drink cocktails offer convenience for consumers seeking high-quality mixed drinks without the need for a bartender.
3. Alcohol Alternative Innovation - Alcohol alternative innovation caters to the growing demand for sophisticated, low-alcohol and alcohol-free options in social settings.
Industry Implications
1. Beverage Industry - The beverage industry benefits from incorporating low-ABV products that tap into the health and wellness trend.
2. Pre-packaged Food and Drinks - Pre-packaged food and drinks continue to evolve with the inclusion of premium, easy-to-transport cocktail options.
3. Hospitality and Events - Hospitality and events sectors adopt low-ABV cocktails to offer guests healthier and catered drink experiences.
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