These New NIO Cocktails Come in Four Varieties
Michael Hemsworth — April 23, 2024 — Lifestyle
References: nio-cocktails & foodbev
These new NIO Cocktails have been introduced as a series of ready to serve refreshments inspired by Italian cafe culture for a focus on premium results.
The drinks come in four varieties including Revolver, Cold Brew Negroni, Manhat-tea and Tea Martini, which each come packaged in square paper packets and only need to be paired with to be enjoyed. The cocktails are being launched in the UK in packs of three, six and nine priced at £19.50, £39 and £55, respectively. The drinks were created by mixologist and owner of Drink Kong Patrick Pistolesi.
Pistolesi spoke on the new NIO Cocktails saying, "[The Cold Brew Negroni] unites two essential Italian rituals in one: the all-important daily coffee and the iconic aperitivo brought together in one glass. All around the world, coffee cocktail connoisseurs are on the increase and the combination of coffee with a classic cocktail really elevates it to best-seller status.”
The drinks come in four varieties including Revolver, Cold Brew Negroni, Manhat-tea and Tea Martini, which each come packaged in square paper packets and only need to be paired with to be enjoyed. The cocktails are being launched in the UK in packs of three, six and nine priced at £19.50, £39 and £55, respectively. The drinks were created by mixologist and owner of Drink Kong Patrick Pistolesi.
Pistolesi spoke on the new NIO Cocktails saying, "[The Cold Brew Negroni] unites two essential Italian rituals in one: the all-important daily coffee and the iconic aperitivo brought together in one glass. All around the world, coffee cocktail connoisseurs are on the increase and the combination of coffee with a classic cocktail really elevates it to best-seller status.”
Trend Themes
1. Italian-cafe-culture-inspired Cocktails - Creating premium ready-to-serve cocktails inspired by Italian cafe culture presents a unique fusion opportunity for beverage brands.
2. NIO Cocktails Launch - Introducing NIO Cocktails in innovative square paper packets opens up possibilities for convenient and stylish beverage consumption experiences.
3. Coffee Cocktail Connoisseur Trend - The rising demand for coffee-infused cocktails offers a lucrative market for mixologists and beverage companies seeking to cater to modern consumer preferences.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend of Italian cafe culture-inspired cocktails by developing innovative packaging and flavor combinations.
2. Hospitality Industry - The hospitality industry can explore new beverage offerings like NIO Cocktails to enhance customer experiences and increase sales in bars and restaurants.
3. Mixology Industry - The mixology industry has an opportunity to tap into the growing coffee cocktail connoisseur trend by creating unique and appealing concoctions for enthusiasts.
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