From Portable Superfood Snacks to Cavemen Diet Branding
Meghan Young — December 5, 2014 — Marketing
Relaying to customers just how good a certain food item is for well-being often starts with branding; this collection of health food packaging shows how that can be done in as effective a way as possible. Often relying on minimalist aesthetics that focus on bright colors and healthy ingredients, health food packaging tends to leave a strong impression of 'freshness.'
Although health food packaging ranges greatly in terms of the items involved, these are characteristics that many of them tend to share. From granola bars to frozen meals and breakfast cereals, there is also a focus on quality images of the foods involved in order to show just how appetizing such healthy options can really be.
Although health food packaging ranges greatly in terms of the items involved, these are characteristics that many of them tend to share. From granola bars to frozen meals and breakfast cereals, there is also a focus on quality images of the foods involved in order to show just how appetizing such healthy options can really be.
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