Mobile apps are enabling consumers to have their COVID-19 medical records on-hand
Trend - Companies are launching specialized mobile platforms—referred to as "digital health passports" or "immunity passports"—that will store COVID-19 immunization records and test results. These tools are envisioned as risk-mitigating solutions for travel, retail, and more.
Insight - Many consumers are struggling to keep up or even fully understand the ever-changing restrictions surrounding travel and commerce both at home and abroad. Aware that they need to present a plethora of new documentation in order to be allowed to partake in activities or travel, consumers are looking for solutions that will make their experience easier and more convenient. This allows them to be better organized and, as a result, less stressed when trying to navigate COVID-19 restrictions.
Insight - Many consumers are struggling to keep up or even fully understand the ever-changing restrictions surrounding travel and commerce both at home and abroad. Aware that they need to present a plethora of new documentation in order to be allowed to partake in activities or travel, consumers are looking for solutions that will make their experience easier and more convenient. This allows them to be better organized and, as a result, less stressed when trying to navigate COVID-19 restrictions.
Workshop Question - How can your company assist in upholding COVID-19 protocols/community safety?
Trend Themes
1. Digital Health Passports - The rise of digital health passports allows users to securely store and share their COVID-19 immunization records and test results from their smartphones, providing a standardized format for test results and vaccination records that's more efficient and trustworthy.
2. Digital Health Pass Apps - Mobile apps like Navica App allow users to carry a record of their virus test results and unique QR codes, facilitating safer experiences in diverse businesses and institutions, including retail, schools, workplaces, and especially travel.
3. Safety-focused Travel Tools - The AOKpass, a risk mitigation tool proposed by the ICC, allows users to present digitally authenticated, secure, and portable copies of medical records to government authorities, border agencies, and employers, ensuring a lower risk of COVID-19 breakouts.
Industry Implications
1. Healthcare Industry - The healthcare industry can explore the opportunities to develop platforms and mobile solutions that can securely store and share medical records, facilitating faster and more efficient medical services, especially during the COVID-19 pandemic.
2. Travel Industry - The travel industry can leverage the rise of digital health passports and mobile apps to streamline the travel process, mitigating COVID-19 risks and ensuring a safer experience for all passengers.
3. Technology Industry - The technology industry can develop and implement sophisticated scanning technologies, secure data storage, and risk mitigation tools to support the healthcare and travel industries' digital health passport solutions.
