Comfort-focused cooking tools boost productivity with time-saving functionality
Implications - As ergonomics become a focus within health and wellness culture, the kitchen is becoming a center for innovation around products that save consumers effort as well as time. By doubling the functionality of tools to not only be more comfortable to use physically but also cut prep time considerably, brands are resonating with the busy, everyday cook who doesn’t want to clutter up their home with a multitude of gadgets.
Workshop Question - How can you streamline your offerings to boost functionality while minimizing effort on behalf of the consumer?
Trend Themes
1. Ergonomics - Products focused on ergonomic design to save consumers effort and time are becoming more popular in the kitchen.
2. Efficiency - Tools and products with double functionality are growing in popularity, providing consumers with the ability to work faster and more efficiently.
3. Streamlined Design - Streamlined kitchen gadgets are becoming more popular for their ease of use and safety features.
Industry Implications
1. Kitchenware - Companies that focus on ergonomic design and creating time-saving tools for the kitchen can increase their market share in the growing industry.
2. Home Appliances - Companies that create double-functional home appliances can increase their market share by providing consumers with the ability to work smarter, not harder.
3. Housewares - Companies that specialize in streamlined designs and safety features for housewares can find success in the growing market for consumer products with an emphasis on efficiency.
5 Featured, 44 Examples:
198,179 Total Clicks
Date Range:
Mar 17 — Sep 17
Trending:
Warm
Consumer Insight Topics:
