These Sci-Fi ad techniques are utilizing references from popular fantasy films as a way to connect with a much more youthful and hip generation.
Such classic Sci-Fi films such as the Star Wars saga and The Matrix trilogy has gained international recognition and some diehard fans along the way, which is why there should be no surprise as to why marketers are utilizing these concepts as a way to draw in consumers. From smoking PSAs featuring the classic C-3PO character from Star Wars to sportswear ads featuring intergalactic creatures, these Sci-Fi ad techniques are definitely targeting a market more in tune with pop culture references and mainstream movies.
A creative way to infuse geeky yet wildly popular references into an ad, these Sci-Fi techniques will surely make an impression with its distinct themes.
12 Sci-Fi Ad Techniques
From Sci-Fi Hospital Commercials to Intergalactic Sportswear Promos:
Tana Makmanee — Jul 6, 2013 — Marketing

12
Villainous Vacation Videos
This Darth Vader Disneyland Video is Full of Laughs

11
Vintage Smoking PSAs
The Star Wars Smoking PSA Enlists C-3PO to Warn Children

10
Earth-Saving Super Villains
Darth Vader in a Sid-Splitting Earth Hour Ad
9
Epic Sci-Fi Car Ads
The Kia Optima Super Bowl 2011 Commercial
8
Sith Lord Microsoft Parodies
The Death Star Was My Idea Ad Spoofs Windows 7 Commercials
7
Sci-Fi Sportswear Ads
The Epically Geektastic Adidas is All In 'Empire Strikes Back Edition'
6
Intergalactic Sportswear Promos
The Star-Filled Adidas Star Wars Collection Campaign
5
Adidas Vader Vids
Adidas Originals Neighborhood Campaign Shows Celeb Side of the Force
4
Sci-Fi Hospital Commercials
The GE Agent of Good Campaign is Inspired by 'The Matrix'
3
Papercraft Space Battles
The Moleskine Star War Origami Battle Shows the Power of the Fold
2
Sci-Fi Thriller Phone Ads
The Motorola Droid X Ad is All About Futurism
1
Intergalactic Villain Ads
The NTT Docomo Darth Vader Ad Uses the Force to Sell Phones
Related Ideas
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
AI-Generated Ketchup Ads
Heinz Designed an Advertisement Using the Slogan 'It has to be Heinz'
AI Marketing Storytelling
Coca-Cola AI Campaign Brings Nostalgia and Innovation Together
Branded AI-Generated Short Films
KFC Philippines Captures Attention with AI-Generated Films
Origin Story Ads
Pacifico Unveils Its 'Find Your Own Way' Ad Campaign
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
GenAI Eyewear Shows
Innovative Eyewear Launched the First Generative AI Fashion Show for Eyewear
Clear In-Game Billboard Advertisements
SCS Software's Truck Simulator Uses Real-Life Advertising
LED Can Concepts
The Pepsi Smart Can Has a Flexible HD Display & Sound System
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
GenAI Confectionery Posters
The My Cadbury Era Tool Puts People into Retro Posters with AI
Comedic E-Commerce Brand Spots
Instacart Unveiled a Teaser for its Super Bowl Commercial
Sci-Fi-Inspired Whiskey Expressions
Stellum Spirits Has Partnered with Star Trek Spirits
Sci-Fi Thriller Insurance Ads
State Farm's Severance-Inspired Car Insurance Ad Speaks to Gen Z & X
Gen Z Advertising Initiatives
Tubi Targets Younger Viewers with Ad Innovations at IAB NewFronts
History-Centric Advertisements
Royal Ontario Museum's Epic Natural History Ad is Inspiring
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Winter-Ready Sci-Fi Fashions
The Latest Star Wars x Columbia Collection is Expansive
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Humorous Automotive Campaigns
Hyundai’s 'Where Have You Been?' Ad Merges Nostalgia and Branding
AI Movie Poster Generators
AI Movie Poster Generator Creates Impactful Promotional Materials
Nostalgic Mayonnaise Advertisements
Hellmann's Brings Together Meg Ryan and Billy Crystal
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Airline Highlight Advertisements
Spirit Airlines 'More Fly' Campaign is A Fresh Take on Travel
United Mascot Commercials
The First-Ever Instacart Super Bowl Ad Unites Beloved Brand Icons
AI-Fuelled QSR Animated Commercials
McDonald's Japan Rolls Out an AI Ad to Spotlight its Fries
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Unusual Fast Food Ads
KFC’s ‘Believe’ Campaign Ad Pushes Chicken Obsession to New Heights
Charming Christmas Advertisements
Sainsbury’s Christmas Ad 2024 Evokes Childhood Nostalgia
Nostalgic Skincare Campaigns
Neutrogena Remembers the '90s in a Campaign for Rapid Wrinkle Repair
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Cinematic GenAI Campaigns
The Know-It Alls by Perplexity is a Movie-Style Trailer
Sci-Fi Film-Inspired Socks
New 'Star Wars-Inspired' Sock Collection is Designed by a DJ
AI-Generated Holiday Soda Ads
The Coca-Cola Holidays Are Coming Ad Has Been Updated with AI
Movement-Inspired Fashion Campaigns
The Bottega Veneta's Going Places Features Going Places
Dynamic Sci-Fi Fashion Collabs
Fendi and MAD Architects Join Forces on a Futuristic Capsule
Entertainment Industry Expansions
Starbucks Enters the Entertainment Industry as Starbucks Studio
Drug-Themed April Fool's Gags
Innocean Berlin's Glory Over Pain Corporation Campaign is Satirical
Tech-Driven Sexual Wellness
Experience the Future of Intimacy
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
AI-Assisted Business Ads
Google Workspace's 50 States, 50 Stories Shares Small Businesses Using AI
Sci-Fi-Branded Special-Edition Earbuds
Audio-Technica is Releasing Star Wars Earbuds on May 4th
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Cheeky Coffee Ads
Starbucks' New Ads Celebrate Personal Connections Through a Modern Twist
Delivery Driver-Centric Pizza Ads
Pizza Hut's New Commercial is Cheeky and Playful
Football Fan-Addressing Soda Commercials
Pepsi's Launches the Football Always Wins Campaign
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Digital Staredown Games
Modern Human Habits Inspired TWIX's Second Screen Staredown
Cheeky Bar-Focused Campaigns
Heineken Advocates for Financial Support for Bars with Starring Bars
Galactic Cafe Experiences
The Star Wars-Themed Cafe in Tokyo Takes Fans to an Outer Galaxy
Dark Sci-Fi Capsules
Darc Sport Introduced a Star Wars Collection Featuring Over 100 Pieces
Creative Auto Campaigns
The Electric Capri Campaign Revives a Legend with Modern Flair
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Sci-Fi Franchise-Inspired Fashion
DAIRIKU Introduces a Limited Star Wars Collection
Country-Conjoining Beer Can Designs
Heineken Spotlights One Shared Star Motif on its Cans
Parody Soda Ads
Zevia’s Playful Holiday Ad 'Break from Artificial' Takes a Stand for Realness
Subtly Sci-Fi Watch Designs
The Star Wars x Citizen Rebel Starfighter Boxed Set is Rebel-Approved
Generational Musician Gin Commercials
The Still G.I.N. 'A Toast Between Legends' Ad is AI-Powered
Sci-Fi-Inspired SUV Models
The Toyota RAV4 Dark Side Performance Concept is Futuristic
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Fight-Themed Whiskey Campaigns
This Bear Fight Whiskey Ad Stars Gabriel Macht
Sci-Fi-Inspired Dynamic Lamps
Michael Jantzen Designs the Space-Time Transformation Lamp
Epic Rapper-Backed Soda Campaigns
PEPSI Launched its 'Make Your Gameday Epic' Campaign
80s-Inspired 16-Bit Display Devices
Ahmed Esmael Designs a New Range of Retro Device Concepts
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Theatircally Filmic Champagne Campaigns
Piper-Heidsieck Debuts its 'Twist the Script' Campaign
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Cinematic Video Game Spots
Droga5’s ‘Wake Up’ Campaign for Xbox Shows an Escape from the Everyday
GenAI TV Ads
ITV's AI-Generated Ad Service Helps New-to-TV Brands Affordably Reach More Audiences
Movie-Goer-Inspired Soda Campaigns
Evolution Fresh Introduced its 'Fresh Twist on Soda' Campaign
Graphic Fashion Animation Campaigns
Louis Vuitton Remasters Takashi Murakami's Superflat Animation
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Space-Themed Flip Phone Sets
POP MART x Samsung Galaxy Z Flip6 Cry Me a Galaxy Dropped in Thailand
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Celebratory Beverage Ads
Miller Lite’s ‘Legendary Stories’ Campaign Celebrates 50 Years
Dreamy Dance-Centric Ads
Apple and Spike Jonze Reimagine Heartbreak with the AirPods 4 Ad
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Nostalgic Long-Form Infomercials
Mint Mobile's 'Mintfomercial' Offers Humor and Nostalgia
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
AI-Powered Advertising Tools
Amazon Ads Now Offers a Beta for its New AI Tools for Advertisers
Music Video-Inspired Supermarket Campaigns
Albert Heijn Pays Homage to Wham!'s Last Christmas
Retro-Themed Technical Apparel
XLIM Introduces a Look at the Utilitarian Episode 7 Collection
Emotional Mothers Day Ads
Apple's Mother’s Day Campaign Showcases Spatial Video's Emotional Power
Sci-Fi Skincare Vessels
SpoiledChild x Jeremy Scott Launched a Rocket-Shaped Collectible
GenAI Makeup Marketing
MAC Cosmetics is Tapping into the Power of Adobe Firefly Services
Superhero-Themed AR Sodas Cans
Coca-Cola's Marvel Universe Packaging Boasts Immersive Features
Gen Z-Focused Video Campaigns
Astroyogi is Introducing a New Campaign that Aims to Attract Gen Z
Second-Screen Movie Experiences
Meta's Movie Mate Technology Engages Film Viewers
Rewarding Ketchup Ads
Heinz's Post-Post Credits is the First Ad Interrupted by a Movie
Generative AI Interpreter Campaigns
Samsung's 'The Next Big Thing Is You' Highlights Translation
Comedic Sci-Fi Sneakers
The FUN Ghostbusters Sneakers Pay Homage to the Revived Franchise
Reinterpreted Retro Denim Spots
Beyoncé Stars in Chapter Three of Levi’s 'REIMAGINE Campaign'
AI-Generated Ad Tools
X’s Grok Could Transform Marketing for Brands
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Cinematic-Star Whisky Campaigns
Harrison Ford Stars in 'Once Upon a Time in Scotland'
Kindness-Promoting Ad Reboots
Coca-Cola’s Christmas Kindness Campaign Returns for the Holidays
Music-Based Car Campaigns
Toyota Indonesia Launched 'Toyota Lofi Drive Beats'
Childhood-Inspired Car Campaigns
Mercedes-Benz's 'Drive Pilot Story' is Based on Young Aspirations
Music Icon-Supported AI Campaigns
Music Stars Spotlight Workday's AI-Powered Enterprise Solutions
Caveman-Centric Running Campaigns
Craft Sportswear's Brand Film Channels the Primal Joy of Running
Spatial Storytelling Films
The Apple Immersive Submerged Trailer Teases Next-Gen Video Tech
Immersive Store Screens
Hays Travel Introduces Immersive Technology to Transform Holiday Planning
Country-Artist Football Spots
NERDS x Shaboozey Team Up for a Vibrant Super Bowl Commercial
Blockbuster Film-Saga Ice-Cream Ads
Häagen-Dazs Unveiled its 'Not So Fast, Not So Furious' Spot
Reimagined Story-Driven Campaigns
Visa Presented its 'Typewriter' Campaign at the 2025 Oscars
AI-Crafted Banking Ads
The U.S. Bank Debuts 'The Power of Us' Campaign
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
AI Video Advertisement Generators
AdCreative.ai Showcases anAI-Powered Product Videoshoot Model
Emotive AI Actors
CreatorKit Helps Businesses Create Video Ads with Hyper-Realistic AI People
Travel Lifestyle Brand Ads
Away’s 'Travel Changed Me' Film Captures the Power of Exploration
Olfactory Entertainment Devices
'MovieScent' Uses Smell and AI to Achieve a 4D Experience
Cinematic Martial Arts Promotions
Premier Foods and Sony Pictures Celebrate Karate Kid: Legends
Sci-Fi-Inspired Kitchenware Commercials
HexClad Has Announced Its First Super Bowl Commercial
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
Sci-Fi-Inspired Classical Posters
Seán Donnan Illustrates Star Wars Characters in a Japanese Style
Festive Light Painting Techniques
NASA Astronauts Creates Captivating Light Paintings
Emotionally Engaging Holiday Advertisements
Teleflora Captured Attention with The Power Of Wishes
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Tech Brand-Backed Films
GoPro Joins Teton Gravity Research for the Beyond the Fantasy Film
Large-Screen Sports Campaigns
Hisense Debuted Its Big Game, Big Screen Initiative
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Comedic Groundhog Day Campaigns
Lay's Flavor for Days Campaign Taps into Groundhog Day
Sci-Fi Franchise Logo Puzzles
The LEGO Brick-Built Star Wars Logo Brings the Galaxy Home
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Cinematic Quote Generators
Screenflick delivers iconic movie quotes and characters on demand
Cinematic Exploration Tools
Cinema Roadmap Offers Interactive Maps for Film Enthusiasts
Exclusive Sci-Fi Scents
Hotel Collection Releases New Star Wars Fragrances