In the October 2023 pop culture trends, the business landscape reflects a growing symbiosis between brands and popular media. Companies are increasingly weaving narratives from streamed shows, fantasy themes, and iconic anime into their product lines, offering consumers the chance to connect more deeply with their favorite stories.
For instance, streamed show-inspired footwear and fantasy-themed watch designs are indicative of how deeply intertwined commerce and entertainment have become. Furthermore, collaborations, such as music educator-inspired guitars, underscore the emphasis on artistic expression in commercial products. These partnerships not only bolster brand visibility but also underscore a business shift towards blending commercial ventures with artistic creativity.
As companies seek to engage consumers more innovatively, it's evident that pop culture integration will remain a formidable strategy, with a rich promise of return on investment for businesses willing to tap into its dynamic pulse.
Top 45 Pop Culture Trends in October

45
Streamed Show-Inspired Footwear
LORENZ.OG Presents the Summerhouse OG Nike Sneakers

44
Inclusive Shapewear Collections
The +Body by Julia Haart Shapewear Line Features Powerbondtm 2.0
43
Playful Anime Fall Collections
The Forever 21 x Hello Kitty & Friends Line Launches for Fall 2023
42
Fantasy-Themed Watch Designs
Kross Studio is Inspired by Game of Thrones and House of the Dragon
41
Phone Directory Fragrances
Yell Revives Nostalgia with 'Eau De Yellow Pages' Fragrance Launch
40
Chef-Approved Product Ranges
Amanda Freitag Recently Expanded Her Brand with a New Product Range
39
Sunset-Inspired Sneakers
The Latest Zoom Freak 5 Colorway Blends the Tan and Yellows of a Sunset
38
Fantasy-Inspired Whiskeys
Quest’s End Whiskey Was Created for the Fantasy Community
37
Beautified Water Filtration Systems
Beautiful by PUR Makes Water Filtration Aesthetically Pleasing
36
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
35
Ogre-Inspired Clogs
Crocs and DreamWorks Created a Shrek-Inspired Shoe
34
Animated Football Games
Toy Story Funday Football Animates the Action Between NFL Teams
33
Pink Tonal Plush Figurines
KAWS Joins Forces with AllRightsReserved on a Joint Series
32
Artist-Backed Album Figurines
The Weeknd Launches a 'Kiss Land' Toy Collection with Superplastic
31
Limited-Edition Fantasy-Inspired Keyboards
Drop Launches Another Lord of the Rings Keyboard
30
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
29
Digital Pop Stars
CGI-Generated Noonoouri Gets Her Voice from Generative AI
28
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
27
Five-Star Frozen Entrees
By Chef Ramsay is a Line of Elevated Frozen Comfort Meals
26
Quirky Chic Sleepwear
Bluebella and Ashley Williams Unveil Game-changing Collaboration
25
Elegant Fashion Shows
Naomi Campbell and PrettyLittleThing Collaboare for New York Fashion Week
24
Film-Inspired Cocktail Kits
METAXA Draws Inspiration from My Big Fat Greek Wedding 3
23
Playlist-Paired Candle Launches
Nose Best Offers Candles with Their Own Playlits and Cocktails
22
Laughing Contract Sweeepstakes
The Laughin Cow is Offering $20,000 and a Year's Worth of Cheese
21
Wireless Electric Guitar Amps
This Amp Wirelessly Connects to Compatible Electric Guitars
20
Kid-Focused Fruit Smoothies
Tropicana Releases Two New Fruit Smoothies Designed for Kids
19
Hidden Eyeshadow Palettes
The SHEGLAM x Frida Kahlo Eyeshadow Palette Has a Dissolving Print
18
One-Swipe Eyeshadow Sticks
Shadowstix Longwear Eyeshadow Sticks Deliver Easy, Precise Control
17
Fast Fashion Songstress Collections
The Rita Ora x Primark Collection Features Multi-Season Styles
16
Multi-Benefit Tinted Balms
Goop Beauty's Colorblur Glow Balm Adds a Pop of Sheer, Creamy Color
15
Phone Directory Fragrances
Yell Revives Nostalgia with 'Eau de Yellow Pages' Fragrance Launch
14
Music Educator-Inspired Guitars
Epiphone & Marty Schwartz Team Up for a Signature Artist Guitar
13
Exclusive Game Trading Cards
These Super Mario Bros. Wonder Trading Cards are Only at Walmart
12
Women-Celebrating Art Series
Matara & The Peninsula Bangkok Present Empowered by Her Story
11
Legacy Animator Media Collections
The Disney Legacy Animated Film Collection Has 100 Titles
10
Child Creator Casting Calls
Kid-Focused Social Network Zigazoo Hosts Casting Call for New Creators
9
Halloween-Inspired Pumpkin Coffees
Chamberlain Coffee Relaunches Sneaky Bat Pumpkin Spice Blend
8
Charitable Guitar Teleases
Gibson Partners with Rick Beato for a New Les Paul Special Double Cut
7
Soccer-Themed Undergarment Capsules
Savage X Fenty Releases a New Collection Inspired by Soccer
6
Sci-Fi-Themed Cruiser Puzzle Sets
LEGO Presents the INtricate Venator Attack Cruiser Set
5
Anime-Series Collaborative Art Series
Pokémon Joins Forces with the Van Gogh Museum
4
TV-Inspired Parisian Trips
DHARMA Curated a Trip to Paris Inspired by Netflix's Emily in Paris
3
Adventure Game-Adapted Animations
Stray is Being Adapted as an Animated Movie by Annapurna
2
Chillstep Album Releases
Lights Teases Ambient Chillstep Rendition of 'Pep' Album
1
Battle-Royale Racing Games
Nintendo Announced 'F-Zero 99' as its Latest Switch Online Title
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Cartoon Franchise-Inspired Clogs
Crocs Introduces a Themed The Simpsons Classic Clog
Canvas Tote NYC Pop-Ups
Lands' End Launched a Personalization Concept Pop-Up Shop in New York
Self-Expressive Rugged Boots
Dr. Martens is Launching a Special Wednesday Collection
Neutral Tonal Lifestyle Footwear
DJ and New Balance Join to Unveil New 9060 Sneaker Colorways
High-Profile Brand Launch Events
NO CAP! Soda Pop is Launching with Marshmello on August 4th
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Pop Album-Inspired Footwear Debuts
grounds and Camilla Cabello Launch an Oversized Bubble Shoe
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Customizable Shoe Decorating Events
adidas Hosts a DIY 'Style Your Toe' Pop-Up Event in Hong Kong
Pet-Sized Clogs
Glow-in-the-Dark Pet Crocs are Launching with Owner-Matching Styles
Soda-Branded Casual Apparel
poppi Collaborates with Target to Celebrate its 'Cream Soda' Flavor
Artistic Tech Accessories
CASETiFY x Takashi Murakami Partner for a Vibrant Collection
Immersive Fashion Pop-Ups
SHEIN Launches Multi-Category Toronto Shopping Experience This Spring
Comfort-Focused Fashion Clogs
Free People x Dr. Scholl’s Refreshes a Style for a New Generation
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Collaborative Punk Rock Clogs
The Crocs x BEAMS Collection Has Two Footwear Styles
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Y2K Jewelry Collabs
Claire's x Sliving Brings Paris Hilton's Style to a New Generation
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Nostalgic 80s-Inspired Expressive Footwear
Clarks and Netflix Launch a Stranger Things Collection
Y2K Aesthetic-Inspired Apparel
The Gloomy Bear X Sophie Powers Collection is Edgy and Cute
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Warming Culturally-Inspired Apparel
UGG and Palace Reunite for Their Third Cozy Collaboration
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Seltzer-Inspired Fashion Collections
1987label and Truly Hard Seltzer Have Joined Forces
Snackable Fashion Statements
QDOBA Debuts a Bold Look at New York Fashion Week
Movement-Inspired Brand Partnerships
On Has Announced a Multi-Year Partnership with Zendaya
K-Beauty Streaming Series Cosmetics
This Squid Game Beauty Collection Celebrates Season Two
Online Game-Inspired Footwear
The Crocs x Fortnite Collection Brings Game Elements to Life
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Nostalgic Fashion-Tech Collabs
Sandy Liang and Android Partner Up to Turn Tech Stylish
Luxe Pop-Up Experiences
Victoria Beckham Beauty Hosts an 8-Day Pop-Up for New Fragrance Launch
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Entertainment Industry Expansions
Starbucks Enters the Entertainment Industry as Starbucks Studio
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Punk Rock-Themed Hardware Clogs
Crocs Joins BEAMS On a Pair of Grungy Cozy Foam Clogs
Spooky Candle Collections
Goose Creek Candle Company Taps Beetlejuice in Its New Capsule
Streetwear Culture Music Partnerships
Spotify x BAPE Redefine Hip Hop with New Playlist Covers
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Sleek Cozy Footwear Rebrandings
The Refreshing UGG Rebranding Brings the Name to New Heights
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
Anime Franchise-Inspired T-Shirts
Studio Ghibli Shines in the new GBL 2025 Spring/Summer Capsule
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Life-Sized Clog Costumes
This Croctober, a Crocs Costume is Launching for Halloween
Dynamic Collaborative Bright Clogs
Nike and Supreme Join Forces on a Pair of Clogposite
Clog-Expansive Sneaker Brands
Crocs is Officially Pushing More Boundaries in Sneakers
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Singer-Collaborative Fashion Capsules
Joe Jonas and Scotch & Soda Present a Joint Capsule
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Chinese Tradition-Celebrating Accessory Collections
Tod’s Celebrates the 2025 Chinese New Year
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Cozy Cartoon-Themed Collaborations
Pleasing Launches a Whimsical Collaboration Inspired by Disney
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Pop Artist-Collaborative Phone Cases
CASETiFY and Andy Warhol Join Forces on a Special Capsule
Resilient Collaboration Fashion Capsules
Converse and Daily Paper Launch Rise Through the Ropes
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Tennis-Core Lifestyle Collaborations
Naomi Osaka x Etsy Present a Tennis-Centric Capsule
Satirical Skincare Campaigns
Sephora Launches 'Skin Obsessed' Campaign with Taika Waititi
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Whimsical Patterned Diverse Fashion
Kate Spade and Target Work Together on a New Collection
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Influencer-Curated Second-Hand Pop-Up
Evergreen Goodwill Partners with Seattle-Based Influencers
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Kindness-Promoting Beverage Campaigns
Culture Pop Soda Partners with Point Guard Derrick White
Fast Food-Collaborative Streetwear
CLOT and McDonald's Join Forces on a New Collection
Gaming-Inspired Apparel
Uniqlo Celebrates Honor of Kings’ 10th Anniversary with Graphic Tee Drop
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Whimsical World-Inspired Collections
MINISO and Warner Bros Present a Harry Potter Collection
Board Game-Themed Fashions
The Shoe Palace x Monopoly Collection Includes an Array of Styles
Dance-Inspired Apparel Collabs
Tinasche and Urban Outfitters' New Collection Brings a Studio Feel
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Anime-Themed Tech Collections
CASETiFY Launches a New Jojo's Bizarre Adventure Collection
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Cereal-Themed Multi-Color Clogs
Crocs Introduces a New Collaboration with Froot Loops
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Sneaker-Inspired Art Exhibitions
Roberto Lugo's 'Drip' Explores the Impact of the AF1 on Culture
Comedic Sci-Fi Sneakers
The FUN Ghostbusters Sneakers Pay Homage to the Revived Franchise
Cartoon-Inspired Lifestyle Collections
BoxLunch Launches an Avatar-Inspired Lifestyle Capsule
Halloween-Themed Pet Lines
Petco's Latest Halloween 'Bootique' and Fall Lines are Cheeky
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Spooky Film-Celebrating Cases
Velvet Caviar Releases its Beetlejuice Tech Collaboration
Tech-Powered Business Solutions
Apple Business Connect Leverages the Brand's User Base
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Interchangeable Themed Shoe Charms
Coach Debuts Shoe Charms to Captivate Gen Z Audiences
Dystopian Series Footwear
The Crocs x Squid Game Classic Clog Celebrates the Streaming Series
Fall-Centric Dynamic Fashion Capsules
UNDERCOVER Unveils its New Collection for Pre-Fall 2025
Brand Refresh Preview Events
Closer Previews for Anticipation at a Lively Cheap Monday Event
Military-Inspired Outdoor Fashion
N.Hoolywood Releases the Test Product Exchange Service
Expansive Month-Long Fashion Celebrations
Fashion Art Toronto Marks Its 20th Anniversary
Social Video Beauty Brands
Time Inc. Unveils 'The Pretty' Social Video-Based Beauty Brand
Playfully Collaborative Clog Designs
Crocs and Barney Join Forces on a Playful Footwear
Prideful Modernist Tech Collections
The Apple 2025 Pride Collection Marks Pride Month in Style
Game Console-Branches Streetwear
PlayStation Joins F.C. Real Bristol and SOPH on a Fashion Capsule
Tokyo-Inspired Collaborative Capsules
Topologie and Maison Kitsuné Join Forces on a SS25 Capsule
New Year-Inspired Travel Campaigns
Trip.com Group Unveils the Lunar New Year 2025 Trends
Fashion Collaborative Sneaker Models
CLOT and adidas Join Forces Once Again on a SS24 Series
Soft-Colored Disney Apparel
Cakeworthy Introduced an Inclusive Cinderella Capsule
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Football-Inspired Menswear Collections
The BOSS x NFL 2024 Capsule is Chic and Ultra-Sporty
Back-to-Campus Concert Series
UO LIVE On Campus Features Gen Z-Favorite Artists & Creators
Youthful Corporate-Inspired Capsules
Pacsun Drops 'The Corporate Edit'
Bold Bird-Inspired Clog Designs
Crocs Teams Up with Duolingo on a New Clog Collaboration
Exclusive Pet-Themed Collections
Target Introduces its New Cuddle Collab Collection of Decor
Fall-Ready Footwear Collections
BEARPAW's Fall 2024 Collection Builds on Its Cozy Offerings
Popsicle-Polish Crossover Collaborations
Daily Harvest Debuts the Pops and Matching Nail Polishes
Harajuku-Inspired Slip-Ons
Vans Taps Guest Designers on the Harajuku Punk Design Series
Seasonal Halloween Lifestyle Products
Bath & Body Works is Debuting its Halloween Collection Early
Social Media Star Brands
Toddy Smith Introduces His GothicMochas Clothing Brand
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados