The top May 2016 mobile gaming ideas showcases a number of innovation regarding general user experience and interactive games as a marketing tool.
New Zealand's Auckland Council and Pedigree recently teamed up with Colenso BBDO to create an educational gaming app about canine safety. Designed for young children, the game takes users through a series of eight lessons that instruct kids on everything from how to behave around puppies to how to properly feed them throughout the day.
The Kim Kardashian: Hollywood mobile gaming app recently incorporated a direct link to fashion e-commerce website Spring that allowed users to purchase real clothing that matched their character's in the game. The unique innovation currently sees 12 brands sold through the site's dedicated Kim Kardashian: Hollywood store with plans to add many more.
Top 20 Mobile Gaming Ideas in May
From Panic-Alleviating Games to Ephemeral App-Install Campaigns:
Rebecca Byers — May 28, 2016 — Tech
20
Physical Touchscreen Toys
The 'Pocket Racing 2.0' Racing Cars React to the On-Screen Action
19
Nostalgic Smartphone Controllers
The 'SNES30' Bluetooth Game Controller Allows for Classic Gaming
18
Toy-Incorporating Game Platforms
The 'Yibu' Gaming Platform Blends Real World Toys with Digital
17
Shoppable Socialite Gaming Apps
The Kim Kardashian Hollywood Game Links to the Spring Web Store
16
Math-Oriented Design Games
The Engare Video Game Lets Consumers Create Patterns Using Mathematics
15
Ephemeral App-Install Campaigns
Cookie Jam is the First to Roll-Out App-Install Ads on Snapchat
14
VR Easter Egg Hunts
The Egg Hunt Game by SapientNitro Puts a Virtual Twist on an Easter Tradition
13
Interactive Canine Safety Apps
The Dog's Story App Helps Children Learn About Dog Safety
12
Playful Phone Websites
This Site Advertises the LG Friends with Quirky Games
11
Competitive Gaming News Apps
The Yahoo Esports App is Designed to Keep Gamers in the Loop
10
Virtual Stock Games
The Vestly App Hosts Stock Trading Contests Where Players Win Real Money
9
Enriching Games Apps
The PBS Kids Games App Keeps Children Stimulated Via Fun Games
8
Student-Designed Gaming Festivals
The Level Up 2016 Student Games Showcase Honors Young Developers
7
Virtual Golf Apps
The 'Dell Play Through' App Lets Users Play a Course Through the City of Austin
6
Playable Force Touch Ads
mNectar Lets Mobile Game Developers Promote with Interactive Campaigns
5
Revived Retro Gaming Devices
The Game Boy Zero
4
Promotional Guacamole Games
Free Guacamole is a Prize for Chipotle's Spot-the-Difference Game
3
Gamified Dental Devices
The Playbrush Turns Children's Toothbrushes Into Gaming Controllers
2
Video Game Paper Murals
This Super Mario-Themed Mural Was Made Using Thousands of Post-it Notes
1
Panic-Alleviating Games
The Mobile Game Flowy Helps Anxiety Sufferers Manage Panic Attacks
Related Ideas
Celebrity-Fronted Mobile Game Commercials
Supercell Debuts Squad Busters with an Exciting Campaign
AI Web3 Smartphones
Up Mobile Redefines the Mobile Experience with Integrated AI & Blockchain Tech
Mobile Game Release Pranks
Pocket Pair is Releasing a Mobile Version of 'Palworld' on April 1
Retro Gaming Phone Cases
The GameBaby Optimizes the iPhone 15 & 16 Pro Max for Mobile Gaming
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Regional Travel Apps
Freedomverse & Tourism Authority of Thailand Debut the Freedom World App
Discount Retailer Mobile Apps
Family Dollar Debuted a New Mobile Shopping App for Customers
Streaming Series Games
Netflix Stories Invites Viewers to Participate in Their Own Adventures
Gamer-Centric Fast Food Campaigns
Burger King's Gaming Campaign to Rewards “Burger-to-King” Goals
Gamified Pet Care Apps
Wiglo is a Virtual Pet That Mirrors a Real Pet
Eco-Conscious Puzzle Games
Joe Jonas, Kwalee and PlanetPlay Promote Text Express: Word Adventure
Japanese Kitty Mobile Games
Neko Atsume 2 Launches with Playful Interactions and Cozy Design
Modern Update Mobile Games
Flappy Bird is Getting Another Launch with New Modern Changes
Gamified Stress Reduction Apps
The 'URSO' Mental Health Gaming App is Fun and Engaging
Gamified Shopping Apps
Yaysay Combines AI-Powered Personalization & Gamification
Interactive Gaming Phone Cases
Bitmo Lab Introduces the Protective GameBaby Transformative Case
Fantasy Football Mobile Games
Ubisoft's NFL Primetime Fantasy is Sure to Be Highly Anticipated
Gamified Fashion Customizations
DKNY x FashionVerse Create an Immersive Fashion-Forward Universe
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Score-Tracking Esports Applications
The Esports World Cup Now Has a Mobile App for Attendees
Monetizable Mobile Gaming Apps
'Playbite' Enables Players to Win Gift Cards and Prizes
Web3 Mobile Racing Games
'Dogamí Academy' is a Web3-Based Dog Racing Game on Mobile
Nostalgic Handheld Gaming Phones
The Samsung Young Entertainer Nods to Earlier Eras
Professional Social Media Games
LinkedIn Released Three Games to Build Connections on its Platform
Gen Alpha Social Media Apps
'SendIt' is Designed for Youth to Socialize through Games and Chatting
Gamified Home Chore Apps
Developers Showcased a Gamified Home Chore App at Meta's Hackathon 2023
Metaverse Game Companion Apps
Blocklords Unveiled 'Dynasty' Companion App on Coinbase 'Base'
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Science-Backed Literacy Games
Kangaroo Cravings is a Learn-to-Read Game Based on Brain Science
Social Sports Applications
EA is Launching the EA Sports Social App on Web and Mobile
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Brick Builder Community Apps
The LEGO Play App Provides a Kid-Safe Space for Builders of All Ages
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
Mobile Multiplayer Role-Playing Games
Square Enix and Tencent are Launching a Mobile FF14
Fashion Gaming App-Updates
Fashion Gaming App 'Drest' Launches New Update
Mobile Retro Gaming Apps
The 'Delta' Application is Now Available on iOS Devices
Feline-Centric Animated Games
The Little Kitty, Big City Game is Launching on May 9th
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Raw Thought Organization Apps
The 'Memosa' App Turns Ideas and Rambling into Organized Text
Super Hero-Inspired Mobile Games
Monopoly Go and Marvel Collaborate to Make Film Favorites Mobile
Preschool Gaming Subscriptions
The Piknik App Subscription Service Shares Games for Preschoolers
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
Battle-Map Mobile Game Launches
Call of Duty Announces at the Upcoming Warzone Mobile Game
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Interactive App-Themed Game Maps
Twitch Unveiled 'The Glitch' Brand Map in Fortnite for Twitchcon
Casual Mini Games
This Online Hub Allows for Players to Easily Learn Engaging Games
Nostalgic Motion Games
Hungry Hungry Hippos: Move N' Munch Reimagines a Classic Game with AI Tech
Adorable Sequel Mobile Games
Netflix's Cozy Grove: Camp Spirit Game is for Mobile
Star-Studded Phone Campaigns
T-Mobile's Ad Features Snoop Dogg, Kai Cenat, and Patrick Mahomes
Exercise-Focused Gaming Apps
The Smart 5min x Suika Game is Entertaining and Beneficial
Screen Time Reduction Apps
BePresent Gamifies Limiting Phone Usage with Daily Challenges
Rewarding App-Based Games
Pick n Pay Introduces the New 'Smart Hopper' Game for Shoppers
Nostalgic Trading Card Games
The Pokémon Company Introduces the 'Pocket' App for Digital Trading
Mobile Game Discovery Platforms
Nostra's 'Discovery' Makes Games Available from Phone Lockscreens
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Artist-Inspired Game Events
Lady Gaga Will Make Her Digital Debut in the Fortnite Festival
Influencer-Based Gaming Activations
Niantic Taps Google to Recruit Creators for Pokémon GO Fest
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Exclusive Gamer Gift Cards
Candy Crush Saga Gift Cards Share a 48-Hour Unlimited Lives Bonus
Family Entertainment Apps
The Chick-fil-A Play App Shares Shows, Games, Activities and More
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
Mobile HIIT Games
'Run Legends' is Part of Talofa Games' Mission of Making Healthy Games
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Tile-Based Word Games
Apple Recently Rolls Out its New Quartiles Game Discreetly
Ad-Free Gaming Platforms
Subscrible's Latest Gaming Platform is Available on Mobile Devices
Expansive Touchscreen Control Games
The Assassins Creed Mirage Game Expands to iPhones and iPads
Merge-and-Battle Mobile Games
Zynga's Socialpoint Releases the 'Top Troops' Combat Game
Streaming Service Game Controllers
Netflix Unveils a New Game Controller App for iPhones
Mobile Content Creator Apps
Microsoft Brought its 'Designer' Copilot App to Android
Problem-Based Website Ideas
Painkiller Ideas Offers a Database of Real Consumer Problems
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Collectible Penguin Games
'Pudgy Party' is an Upcoming Mobile Party Game with Web3 Elements
Mobile-First Comics
DC GO! Launches Exclusively on the DC Universe Infinite App
Simplistic Dynamic Game Experiences
Joelle Tindall Created the Unique Touch Egg Game
Active Entertainment Systems
Nex Playground Gets People Moving at Home
Accessible Game Development Apps
CrazyGames Partnered with 'Struckd' to Enable In-Browser Creation
Collaborative Esports Events
Samsung and GIANTX are Hosting an Activation at EGX Comic Con
All-in-One iGaming Solutions
CrazyGames Unveils a New Collection of Browser-Based Games
Web3 Game Development Platforms
Play and TapNation Launched 'Build Play' to Streamline Development
Hidden Social App Mini-Games
Instagram Entices Users with Hidden Games in Their DMs
Gamified Sustainability Platforms
The Carbon Games is an App that Makes Sustainability Competitive
Personalized Child Education Apps
Sandbox Group Launches the PlayKids+ Application for Ages 2-12
Virtual AR Adventures
Spin Genie Launches 'AR Treasure Quest'
Home Decor Mobile Apps
Pottery Barn Officially Launches its Mobile App and New Design
Emotional Awareness Apps
Crown Institute Debuts an Emotional Learning App Inspired by Inside Out
Immersive Restaurant Rewards App
Bella Italia is Unveiling a New Digital App for its Guests
Mobile Streaming App Stories
Twitch is Rolling Out a Daily 'Story' Feature on its Mobile App
Game-Collaborative Phygital Apparel
Balenciaga Unveils a Collaboration with Need for Speed Mobile
Gamified Children's Productivity Apps
Kangaroutine Helps Kids Who Struggle with Routines
Interactive Digital VR Games
Horizon Worlds Launches the New Super Rumble Social VR Game
Authenticated News Apps
Digital Trust Network 'Click' Challenges the Threat of Misinformation
Relaxing Brain Teaser Games
Sprinkle Words Takes a Non-Competitive Approach to Phone Games
African Esports Phone Partnerships
Samsung Ghana Unites with PlayProvince’s Call of Duty Team
Digitized Board Game Consoles
This Smartphone-Controlled System Displays Board Games On Your TV
Iconic Action Game Ports
Supergiant Games' 'Hades' is Coming to iOS Devices via Netflix Games
Conceptual Gamified Sleep Apps
'Sleep Quest' is an Early-Stage Gamified Sleep App for iOS
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Word Search Phone Games
Word Hunter is a Vocabulary-Building Game for Your Phone
Mixed-Reality Treasure Hunts
EE is Kicking Off Its Inaugural Game Day with a Special Treasure Hunt
Holiday-Themed Mobile Gaming Events
Amuzo Games Presents an Easter Event Within DOBBLE GO!
Web-Based Mobile Game Stores
Microsoft Mobile Games is Launching a Web-Based Store
Mobile TV-Compatible Controllers
Netflix Releases a Mobile Game Controller for TV-Enabled Gaming
Short-Form Gaming Video Apps
'FreshCut' is TikTok for Video Games and Gaming News
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Interactive Entertainment Board Games
MONOPOLY GO! Transforms Digital Mobile Game into Real Play
Stimulating Word Association Games
Worlds of Words Challenges Players to Think Outside the Box
Youth-Supporting Esports Opportunities
British Esports Launches the PUBG Mobile College Tournament
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Explorative Entrepreneur Ideas
Hustle Momumtum Invites You to Discover and Launch Side Hustles
Relaxed Interactive Mobile Games
Nintendo and Niantic Join Forces on the Pikmin Finder Game
Video Game Merchandise Events
The King of Games Tokyo Pop-Up Store is Nintendo Approved
Mobile Convenience Apps
Kum & Go Unveils its New Mobile Shopping Platform and Rewards Program
Lighthearted Mobile Shooter Games
Mech Shooter Game Little Big Robots Launches on Mobile
Streaming Service-Backed Games
YouTube Is Testing Its Online Games Category Called 'Playables'
Phone Puzzle Games
Word Search Game Offers Mental Stimulation with Word-Based Challenges
Custom AI Charades
This App Can Generate Fun Categories and Ideas Within Minutes
Pixel-Style Role-Play Games
Disney Adventures Into Pixel Gaming with its New Mobile Title
Smartphone-Fuelled Stopwatch Concepts
The SINK Concept is a Smartphone-Powered Device
Gamer Organization Apps
Skich Debuts New Features for its Tinder-Style Game Recommendation App
Lighthearted Meme Apps
Goodday is a Meme App Designed to Inspire Happiness
Anime Service-Backed Games
Crunchyroll is Adding Mobile Games to its Subscription-Based Offerings
Creative Hollywood-Themed Games
'Greenlight' Tasks Players with Pitching Ideas to Studio Heads
QSR Rewards Interfaces
California Pizza Kitchen Launches an Updated Mobile App and Perks
Invite-Only Family Memory Hubs
Kinnect Unveils its New and Enhanced Mobile Application
Strategic Feline Mobile Games
Netflix Has Launched a New 'Exploding Kittens' Mobile Game
Comprehensive Sports Apps
OutyPlay Builds Community for Sports Enthusiasts
Engagement-Boosting Marketing Apps
LOCALACT Unveils the LOCALACT Mobile Marketing Application
Community-Oriented Aging Apps
Melissa Gilbert Debuts the Modern Prairie Lifestyle App for Women
Nostalgic Digital Mobile Games
Final Fantasy VII: Ever Crisis is Launching to iOS and Android
Daily Gaming Mystery-Solving
Players are Tasked to Guess the Game with 'Daily Game Trivia'
Newspaper Gaming Platforms
kr3m Crafts an Interactive, Reader-Centric Gaming Platform for Le Monde
Engaging Rap Trivia Games
Rap Trivia is a Fun Hip Hop Trivia Game