The Egg Hunt Game by SapientNitro Puts a Virtual Twist on an Easter Tradition
Katherine Pendrill — March 25, 2016 — Tech
To celebrate Easter 2016, SapientNitro rolled out a new VR game that puts a creative twist on a popular Easter tradition. While many people will be spending Easter weekend physically hunting for eggs, this game allows users to do the same directly from their smartphone or desktop.
'Egg Hunt' is a browser-backed desktop and mobile game that puts a virtual twist on the idea of a traditional Easter egg hunt. In the game, players are immersed in a virtual version of SapientNitro’s London office. Players can then hunt for silver eggs by tilting their phone. After collecting as many eggs as they can find, players can post screenshots of their score to Twitter. If they use the hashtag #SNEggHunt they will be entered into a competition to win an exclusive Easter surprise.
The Easter-themed game provides a creative way for the company to demonstrate to users how it can combine 360 photography and VR technology in an interactive game.
'Egg Hunt' is a browser-backed desktop and mobile game that puts a virtual twist on the idea of a traditional Easter egg hunt. In the game, players are immersed in a virtual version of SapientNitro’s London office. Players can then hunt for silver eggs by tilting their phone. After collecting as many eggs as they can find, players can post screenshots of their score to Twitter. If they use the hashtag #SNEggHunt they will be entered into a competition to win an exclusive Easter surprise.
The Easter-themed game provides a creative way for the company to demonstrate to users how it can combine 360 photography and VR technology in an interactive game.
Trend Themes
1. Virtual Reality Easter Egg Hunts - Disruptive innovation opportunity: Explore the potential of virtual reality technology to transform traditional Easter egg hunts into immersive and interactive experiences.
Industry Implications
1. Virtual Reality Gaming - Disruptive innovation opportunity: Develop VR games that incorporate real-world traditions, such as Easter egg hunts, to engage users in novel and exciting ways.
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