Yaysay Combines AI-Powered Personalization & Gamification
Laura McQuarrie — September 28, 2023 — Business
References: businesswire
Yaysay is a gamified shopping app that just launched in Beta mode, treating users to a next-gen shopping experience that's enhanced by AI-driven personalization. Yaysay wants to make off-price shopping an exciting five-minute daily habit, all the while sustainably addressing excess inventory in the retail industry.
The app presents users with a personalized fashion feed featuring relevant items, and the treasure-hunting experience as a whole draws from social media, dating apps, gaming interfaces and limited supply. On the app, there's always a fresh supply of content to deliver and brands can get their hands on excess stock from coveted brands like Chloe, Isabel Marant, Ganni and Loewe at unbeatable prices.
This new gamified shopping app comes from retail industry pioneers, including two of the co-founders of Casper and executives from Gilt Groupe and Stitch Fix.
The app presents users with a personalized fashion feed featuring relevant items, and the treasure-hunting experience as a whole draws from social media, dating apps, gaming interfaces and limited supply. On the app, there's always a fresh supply of content to deliver and brands can get their hands on excess stock from coveted brands like Chloe, Isabel Marant, Ganni and Loewe at unbeatable prices.
This new gamified shopping app comes from retail industry pioneers, including two of the co-founders of Casper and executives from Gilt Groupe and Stitch Fix.
Trend Themes
1. Next-gen Shopping - Yaysay is revolutionizing the shopping experience by combining AI-powered personalization and gamification.
2. Treasure-hunting Experience - Yaysay offers a unique treasure-hunting experience inspired by social media, dating apps, gaming interfaces, and limited supply.
3. Off-price Shopping - Yaysay aims to make off-price shopping an exciting daily habit, providing users with fresh content and unbeatable prices.
Industry Implications
1. Retail - Yaysay disrupts the retail industry by addressing excess inventory and offering a personalized fashion feed with attractive off-price items.
2. Fashion - Yaysay creates disruption in the fashion industry by connecting brands with excess stock to a user base seeking limited supply items at discounted prices.
3. Technology - Yaysay's use of AI-powered personalization and gamification presents a disruptive innovation opportunity in the technology industry, enhancing the shopping experience for users.
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