CBD-infused fabric and air fresheners offer natural benefits
Trend - CBD-infused sprays that are used to deodorize odors on fabrics and freshen up rooms are becoming more popular. Since traditional air and fabric fresheners often contain harmful chemicals, more consumers are opting for products with natural ingredients.
Insight - In North America, consumers are increasingly using the various properties of cannabis as part of the growing movement towards incorporating wellness rituals into their everyday lives. Using CBD is particularly popular as it offers relaxing benefits without any noticeable cognitive effects, allowing consumers to go about their days as they normally would.
Insight - In North America, consumers are increasingly using the various properties of cannabis as part of the growing movement towards incorporating wellness rituals into their everyday lives. Using CBD is particularly popular as it offers relaxing benefits without any noticeable cognitive effects, allowing consumers to go about their days as they normally would.
Workshop Question - How could your brand seamlessly integrate itself into customers' everyday rituals?
Trend Themes
1. Cbd-infused Products - As the cannabis industry grows, the trend of CBD-infused products, especially those with therapeutic and relaxation benefits, will continue to gain popularity.
2. Natural Ingredients - Consumers are opting for products with natural ingredients as they become more mindful of what they use and consume in their daily lives.
3. Holistic Wellness - The trend towards incorporating wellness rituals into everyday lives is driving the growth of various complementary products that promote mental, emotional, and physical well-being, including CBD-infused products.
Industry Implications
1. Health and Wellness - With consumers increasingly prioritizing health and wellness, there are opportunities for businesses to create natural products with therapeutic and relaxation benefits, such as CBD-infused products.
2. Home and Personal Care - The trend towards natural ingredients is driving innovation in the home and personal care industry, with opportunities for businesses to create products that prioritize the health and well-being of both consumers and the environment.
3. Cannabis Industry - As more states legalize cannabis for both medicinal and recreational use, the cannabis industry will continue to grow, with opportunities for businesses to create products with therapeutic and relaxation benefits, such as CBD-infused products.
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Date Range:
Dec 20 — Jun 22
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