As autonomy becomes priority, cars are enabled to be smarter and more intuitive
Implications - Autonomous driving is creating new expectations for consumers on what their vehicle should do, which has led to devices and apps that notify the driver of pertinent car details. Targeting autos currently on the road, the innovations speak to current drivers to help usher in a more autonomous future.
Trend Themes
1. Auto-servicing Apps - Mobile apps that locate and compare different servicing options at the nearest auto professionals.
2. Auto Upgrade Apps - Technology that adds connectivity and features normally only found in newer models,
3. Anti-theft Auto Accessories - Discreet security technology that makes theft more difficult
Industry Implications
1. Automotive - The entire industry stands to be revolutionized as automated driving and mobile apps become the norm.
2. Technology - Technology companies that specialize in mobile app development or IoT-related products that could integrate with auto features.
3. Security - Security companies that specialize in anti-theft or tracking for automobiles.